Let's Start a $373/Day Side Hustle Together (LIVE)

0:00So 10 years ago, I started my first side

0:02hustle. And that small decision cascaded

0:05into over $und00 million online. And

0:07throughout this journey, I've seen

0:09hundreds and hundreds of individuals

0:11from all walks of life completely change

0:13their lives by doing the exact same

0:15thing. Start small, imperfect, on the

0:18side, without quitting their job,

0:20without dropping out of school, without

0:22changing their lifestyle or making some

0:24scary irreversible bet. Just a simple

0:26side hustle.

0:29And after seeing this story repeat

0:31itself over and over, I decided to make

0:34this my mission to help 2.5 million

0:36people this year start their own side

0:38hustle. And that is exactly why I'm

0:41throwing the biggest online event of the

0:43decade. And I want to give you a free

0:45ticket to it. Right now is the best time

0:48ever to start a side hustle because AI

0:50just made this accessible to anyone.

0:53Look, working hard was never really the

0:55bottleneck. The bottleneck was the

0:57technical work, the building, the

0:59writing, the setup, the stuff that you

1:01used to need a team of five for. And

1:03that's the exact part that AI just

1:06erased. Now the machine does that. So

1:09what's left? The light part. The part

1:11that you can do in your spare time

1:13without any experience, without any

1:14audience, and you don't even need to

1:16show your face. A computer and an

1:18internet connection. That is the entire

1:21list of requirements.

1:24But in order to create the best event

1:26ever, I couldn't do it all alone. I

1:28mean, after all, all great things in

1:30business are never done by a single

1:32person. So, I thought, who better to do

1:34this with me than my own billiondollar

1:36mentor?

1:39So, from September 6th to 13th, we want

1:41to give you five keynotes straight out

1:44of our billion-dollar playbook live for

1:47free during the side hustle summit. The

1:49idea is simple. will help you to start

1:50your own side hustle while keeping your

1:52current responsibilities with the hours

1:54you already have. So, you guys down for

1:56the challenge? And on that note, we'll

1:57see you guys on September 6th live at 1

1:59p.m. Eastern.

2:26Heat. Heat.

3:07Welcome to the Side Hustle Summit.

3:12Wow, what an incredible, incredible five

3:16days. we're about to spend together. I

3:17just want to say a massive thank you

3:20for taking the time and coming out. And

3:22just before we get started, I want to

3:24address something here really quickly.

3:26Now, as you can see, the chat is

3:28pumping. You guys are super excited, and

3:31you should be. I think right before I

3:32stepped on, I saw 123 123,000 people

3:35live, which is insane. I'm sure the

3:37number is even higher now at this point.

3:39Now look, we've run these events a few

3:42times before and the only complaint I

3:44have ever gotten is that the chat was

3:46just way too distracting. Okay? Now

3:48look, obviously we have two main

3:50objectives here. The first is to have

3:52fun and we're going to have a lot of

3:53fun. Okay? But most importantly, it's to

3:56learn and get everything that you need

3:58to start your own side hustle. So

4:00because of that, I'm going to ask my

4:02team to close the chat during the

4:04presentation and reopen it for our Q&A

4:06session at the end. So that way we can

4:08remove all unnecessary distractions

4:10here. Hope that sounds good. All right.

4:13Now, even though we're going to close

4:15the chat during the the sort of learning

4:17portion before we get into the fun part

4:18at the end, it's still super important

4:20for me to get some interaction for you

4:22guys so that way I can kind of keep my

4:24energy high during the whole session. So

4:26throughout this presentation, instead of

4:27asking you to drop a yes in the chat

4:29like I normally do, I'm going to ask you

4:31to hit the reaction button in the bottom

4:33right corner of the chat. Okay? It looks

4:36like a heart emoji and you can use

4:37different reactions. Okay, pick any and

4:39just click that button as many times as

4:41you want whenever I ask for it. Cool.

4:43All right, so let's go ahead and try it

4:45now. If you're ready to get sorry, hit

4:47that reaction button. All right, go

4:48ahead and do it. I'm going to look to

4:50the side. Also, Ole, if you could pull

4:51up uh uh the uh There we go. Perfect.

4:55All right. Amazing. Amazing. Lots of

4:57reactions. That's how we do it. Amazing.

4:59Let's get into it. Start a side hustle.

5:03You owe it to yourself.

5:05That is the tagline of our event. And

5:08before I explain why we chose this

5:10tagline and why you owe it to yourself,

5:13I want to start by making a bold claim.

5:15In our five t five days together, I have

5:18one goal to show you a brand new

5:20opportunity that is currently allowing

5:22regular everyday people to build an

5:24online income on the side of whatever

5:26they're already doing to pay the bills.

5:28So that way you can walk away from these

5:305 days with a clear, proven path to

5:32building a real income stream without

5:34having to change anything about your

5:36life. Not a complicated business you

5:38have to grind all day long in order to

5:41actually keep alive. Okay? Not a second

5:42job in disguise, but a real structured

5:45income that runs independently of your

5:47hours. Built on a model that's already

5:50working for regular people with no prior

5:52experience, no credentials, and no

5:54special advantages. people who were

5:57exactly where you were just a few short

5:59months ago. Okay? We have 19-year-olds

6:01making more money than doctors. We have

6:02retired folks who have never worked with

6:04a computer in their lives making a

6:06full-time income to supplement their

6:08retirement checks. We have single dads,

6:11moms with multiple kids, college

6:13graduates, and dropouts. People from

6:15small cities and countries with few

6:17local opportunities. All of them are

6:19taking advantage of this exact same

6:21opportunity. How? by combining two of

6:24the fastest growing forces in this new

6:25economy. And I'm going to tell you

6:27exactly which two before tonight is

6:29over. Because here's the thing, not too

6:31long ago, this opportunity, it didn't

6:33exist. Okay? And the reason it exists

6:36now is the same reason the news keeps

6:38trying to scare you. Look, I'm sure

6:39you've heard about the recent mass

6:41layoffs due to AI. And then we have the

6:43CEO of Ford on record saying that AI

6:45will wipe out half of the white collar

6:46jobs in America. And the small

6:48companies, they're not announcing

6:50anything. They're just not replacing

6:52people without telling anyone about it.

6:54You see, most people look at that and

6:56see bad news. And honestly, for people

6:58who do do nothing, it is. But right now,

7:01there is a wave of non-technical people

7:03using this exact same shift to get paid

7:05as much as doctors and lawyers getting

7:07paychecks like this every single week.

7:10Because in a moment like this,

7:12there really only two kinds of people.

7:14the ones who use AI and the ones that AI

7:19is used to replace. And by tonight,

7:22you're going to have the exact plan to

7:23become the first one and start your side

7:25hustle. So that AI isn't happening to

7:28you anymore. Starting tonight, it is

7:30happening for you.

7:34And look, if I can help you take

7:36advantage of this opportunity too, you

7:38can achieve what I like to call your

7:40turning point. You see, after creating

7:43more success stories than I can count, I

7:44noticed that what really mattered to

7:46people and what truly changed their

7:47lives was not necessarily a number in

7:49their bank account. It was not making a

7:51million dollars or 100K or even 10K. At

7:54the end of the day, for none of our

7:56successful clients,

7:58you know, for none of them, what

8:00mattered was the number. Okay? But

8:02instead, what actually mattered to them

8:04was that moment they achieved their

8:05turning point. So, here's what this

8:07means. The turning point is the day that

8:10your side income surpasses your main

8:13income. Not the day that you're rich,

8:15not the day that you buy a brand new

8:16car, okay? But the day that your side

8:19income replaces your main one. Because

8:21on that day, something fundamentally

8:23changes about your life that no raise is

8:25ever going to give you, which is from

8:28that day onwards, showing up to work

8:29becomes a choice. Okay? Keep the job if

8:31you want it or just walk away. Either

8:34way, from that day on, it's yours to

8:35decide. That is the moment that you

8:37achieve true ownership of your own life

8:38and decisions. Okay? When you go from

8:40doing things because you need to do them

8:42to doing things because you want to do

8:44them. It's when you stop having limits

8:46on what you can buy, where you can go,

8:48and what you can spend your time on. And

8:50there's nothing more liberating than

8:51experiencing this transformation in your

8:53own life. Look, from that point, from

8:55that point on, no one else can ever tell

8:57you what to do ever again. No boss

9:00deciding your schedule, no one putting a

9:01price on your time, no one else

9:03dictating how you should live. And that

9:05is the moment that life truly begins.

9:07Now, I experienced that myself when I

9:09was able to quit school, look at my

9:11mother in the eyes, and tell her, "Don't

9:13mom, you never have to work another one

9:15of those jobs for us ever again. From

9:17now on, I'm the one who takes care of

9:19us. And whatever you want or need, just

9:21tell me, and you'll have it." Okay?

9:23That's what this turning point is all

9:25about. And look, there's a lot of people

9:27that I actually met and talked to

9:29leading up to this event. Okay? We

9:31actually did some really cool

9:32activations. You might have seen them

9:33around the world. All right, I was

9:35giving away coffee. I was visiting train

9:37stations that we branded for the side

9:38hustle summit. And all these people had

9:41the same frustration with their current

9:42jobs or financial situation. They would

9:44tell me, "Look, I know I'm meant for

9:45more, but they just haven't gotten there

9:47yet. Maybe they don't know how or maybe

9:49they don't or maybe they want to start a

9:51side hustle, right? They just don't have

9:53the time to put in that effort because

9:55all their hours are consumed by their

9:57current responsibilities. But deep down,

10:00they know that they have potential for

10:01much more than what they're doing. They

10:03just haven't found a way yet. And if you

10:05too feel like you were meant for more

10:06and that you have a lot of potential

10:08living inside you and that you haven't

10:10yet truly achieved it, well then this

10:12event was created for you. And that is

10:14why you owe it to yourself. You owe it

10:16to yourself, to your family, to your

10:18loved ones, and to everyone around you

10:20to achieve your true potential. And the

10:22best way to do it, it's through a side

10:24hustle. And it's because I believe that

10:27you can get there that I am here to

10:29challenge you to start your own side

10:31hustle online in the next 5 days. You

10:35down for the challenge? If you are, hit

10:37that reaction button as many times as

10:39you can. All right.

10:42Amazing. Amazing.

10:45Beautiful. All right. Look, let's go

10:47ahead and make a deal.

10:49I'm going to hand you my exact four-step

10:51system for you to make the most of this

10:52opportunity, but only if you agree to a

10:55few conditions. First, you listen with

10:58an open mind and you take imperfect

11:00action. And second, you show up live

11:03every day. And here's why showing up

11:05live is extra important for this event.

11:08Look, we're not here just to host an,

11:10you know, just another online event. We

11:12are here to make history together. We

11:15want this to be the biggest online event

11:17of the decade. And that's actually why

11:19we have an official Guinness World

11:20Record judge here with us in our office.

11:23Okay, she's here with us in the

11:24boardroom right here. Kenzie, can you

11:26just wave to everyone? Just give

11:28everyone a wave. Incredible.

11:31Look, Kenzie is here because this week

11:32we are attempting to break a Guinness

11:34World Record. Okay, so by you showing up

11:37here live every day, we are literally

11:39making history together. And at the end

11:41of this, you're going to get to say that

11:43you were a part of an attempt to break a

11:44Guinness World Record because this

11:46record is going to be yours, too. And

11:49Kenzie is here to oversee the whole

11:50thing and verify that we meet all of the

11:53official requirements. So, thank you,

11:55Kenzie. So, look, with that being said,

11:57if you agree to our conditions here, not

12:00only will you will you be a part of an

12:01attempt to beat a Guinness World Record,

12:03but I'm also going to hand you the exact

12:05blueprint that helped Max generate his

12:07first $4,000 online in two days. Angelo,

12:10the 26-year-old from Haiti who just

12:12crossed $85,000 in earnings. Mert to go

12:14from zero in January to 6,400 by April.

12:17This faceless user to generate his first

12:19$1,000 in 25 days, his second thousand

12:21in 20 days, his third in just 13 days.

12:24And now a few months later, he's just

12:26crossed the $40,000 mark. Enrich to

12:28reach $10,000 in one and a half months.

12:31And Armono to generate $111,000 in his

12:3440 first 45 days applying this at only

12:3719 years of age. and a few months later

12:39to actually buy his dad a truck and

12:41retire his parents. Look, I have dozens

12:44of pages of results that I could share,

12:46okay? But we would be sat here for hours

12:48and hours going through all them. I want

12:50to respect your time and get right into

12:51it, okay? I'm here to give you an

12:53alternative path. But let me be very

12:55clear and I'm going to tell you this

12:56straight to your face. This is very,

12:59very important, okay? With what I teach

13:02you over the next 5 days, you're not

13:05going to fire your boss overnight.

13:06You're not going to become a millionaire

13:08in days or even get to $10,000 a month

13:11by the end of the week. None of those

13:13things are going to happen. If that's

13:15what you're expecting, unfortunately, I

13:16can't help you and you can disconnect

13:18from this live stream session right now.

13:20We're keeping things realistic. Okay?

13:23Everything you're learning here is

13:25actually doable. So, I'm not going to

13:27make any crazy claims or no, we're going

13:28to start small and we're going to grow

13:30this thing. Okay? We're going to give

13:31you a realistic path, a path that

13:32actually works, okay? And that's why

13:35what I will show you is the lowest risk

13:37way that I know to start a side hustle

13:39and step into this new AI economy. So

13:41that way you're not watching it from the

13:42sidelines. What I don't want you to have

13:45to do is quit your job, quit school, or

13:48quit whatever you're doing right now to

13:50pay the bills. Because let me tell you,

13:51burning the bridges and going allin is a

13:54terrible [ __ ] idea. Why would you

13:56expose yourself to that much risk when

13:59you can start small on the side of

14:01whatever you're already doing? This way,

14:04even if you're working eight hours a day

14:05or studying full-time, you can still dip

14:08your toes into the water and get started

14:10with this without having to dive in head

14:11first. And then once it's working, then

14:15you can jump all in and scale to bigger

14:17numbers. So, don't quit your job or your

14:19current occupation. Start a side hustle.

14:23Sounds like a plan. Okay, great. Now,

14:25look, before we get into it, let me

14:27quickly explain how this session is

14:28going to work today. We've got a great

14:30presentation here that I spent about the

14:31last month or so preparing. It should go

14:33on for about an hour, hour and a half.

14:35By the end of it, you're going to walk

14:36away with the simple four-step system

14:38that you can use to create a side hustle

14:40from zero and start making your first

14:42dollars. Even if you don't want to show

14:44your face online, if you don't have any

14:46knowledge, authority, or even previous

14:48work experience. And I'm going to show

14:49you how all of that is possible by

14:51leveraging AI. Most importantly, I will

14:53uncover why I believe this will be the

14:55biggest money-making shift since the

14:57invention of the internet and how I'm

14:59personally betting my own millions and

15:02how I'm putting my own millions of

15:03dollars into that conviction. Also,

15:07I brought in a very special co-host. His

15:09name is Russell Brunson and he's

15:11somewhat of a legend. Okay, in case you

15:13guys haven't heard of him yet, Russell

15:15is not only one of the OGs in this

15:16market, he is the greatest to ever do

15:19it. He is the person who taught all of

15:23your favorite business creators, all of

15:25them, including me. So, he has a lot of

15:28experience in this industry. And he will

15:30be tracking your questions during this

15:31session. And we're going to hang on

15:33after the formal presentation with you

15:35guys in a more informal setting to

15:37answer all these questions and make sure

15:39that you have all the information that

15:41you need to kill it in the next few days

15:42of this challenge. And it is essential

15:44that you are live to join us for the

15:46after hours. The after hours is a lot of

15:48fun actually. All right? Because as soon

15:50as this live session ends, it's going to

15:52be cut. So your only way to be a part of

15:55this special section, you know, the

15:56after hours section, is to be here live

15:58every single day. And listen, tonight,

16:01we're not just closing with the after

16:03hours because at the end of tonight's

16:04session, I'm bringing out a very special

16:07guest. Someone you probably know and

16:09maybe even listen to his work. One of

16:11the most successful music artists ever,

16:13Rick Ross. But look, I didn't bring him

16:15bring him here to rap. No. Okay, you

16:18see, here's what most people don't know

16:20about Rick Ross. Behind the music, he's

16:22one of the sharpest business minds in

16:24America. Okay, he owns over 25 Wingstop

16:27restaurants. He wrote a best-selling

16:29book about building your empire. He has

16:30built more income streams outside of his

16:33day job than most CEOs build in a

16:35lifetime. Think about that. The man

16:38behind the the biggest hustle anthem in

16:41history

16:43is here at the side hustle summit. It's

16:45almost too perfect. So, at the end of

16:47tonight, I'm sitting down with him to

16:49talk about exactly one thing. How to

16:52build income that you own on the side of

16:55whatever you're already doing. And trust

16:57me, you're going to want to hear this

16:58man talk about this. But there's a

17:01catch. The only way to see it is if

17:03you're still here at the end. So,

17:05whatever you do tonight, do not leave

17:06this stream early. And then tomorrow,

17:08which is Monday, you're going to learn

17:10the secret strategy for finding a

17:11winning side hustle that generates up to

17:14$373 a day. even if you don't want to

17:16show your face. And this is where I

17:18reveal the how-to so that way you know

17:19exactly what to do to start your first

17:22side hustle. Tuesday is usually

17:23everyone's uh favorite day uh when it

17:26comes to our events because it's really

17:28practical, okay? It's a practical day.

17:29I'm literally going to take what you

17:31learned on day one and day two. I'm

17:32going to share my screen and I'm going

17:34to walk you through the entire process

17:36of me executing the strategy click by

17:38click. It is a full practical

17:41walkthrough. So that way you can

17:43literally watch me build a profitable

17:44side hustle from scratch live in under

17:47an hour. Make sure you do not miss this

17:50day. Then on Wednesday, Russell Brunson

17:53takes over the whole day. This man has

17:54helped more regular people build an

17:56online income than anyone else alive. He

17:59has literally created more than 3,195

18:02millionaires from what he teaches, or at

18:04least that's tracked.

18:06and he's going to show you how to take

18:07this from a side hustle into a full-time

18:10high income. And then, and by the way,

18:12this on purpose, we give you a few days,

18:14okay? Not to wait, but to execute. So,

18:17Thursday, Friday, and Saturday, we don't

18:19have live sessions. And then Sunday the

18:2113th, we come back together for the

18:22grand finale and we finish the summit

18:24together. If you can make it to day

18:26five,

18:28congratulations. You're going to be

18:29ahead of 99% of people. So, if you set

18:33one goal for this summit, I recommend it

18:36be making it to day five. If you can do

18:38that, your chances of success are

18:40through the roof. So, five sessions, all

18:43starting at 1 p.m. Eastern time, but all

18:46in due time. My main focus here today is

18:48to help you understand how to start your

18:50first profitable side hustle. Uh, sorry

18:54guys, got a little technical issue. Uh

18:58while we pull that up. Sorry guys. One

19:01of the fun parts of uh uh having a live

19:04uh running things live. There we go.

19:06Perfect. So look, anyways, getting back

19:09to my presentation.

19:11My main focus here today is actually to

19:13help you understand how to start your

19:15first profitable side hustle. And look,

19:18if you have more questions, don't worry,

19:19okay? We're going to have time to

19:20address them at the end today. Now,

19:23let's address the elephant in the room,

19:25okay? If this makes so much money, why

19:27would you share this with me for free?

19:29Look, the truth is I'm not doing this

19:31out of the kind of of my own heart. I

19:33would love to say that I am, but the

19:34truth is I'm not. I have a very specific

19:36business reason for you wanting for

19:38wanting you to succeed. And I'm going to

19:40tell you this upfront because you don't

19:42have a reason to say uh to trust

19:44anything I say here. Okay, here's the

19:47deal. Last year, I invested a large

19:49portion of my net worth to become a

19:51co-owner of [ __ ] the fastest growing

19:53digital product platform in the world.

19:55It is how regular people looking to earn

19:57an online income actually get paid.

19:59Every sale, every payout, every dollar,

20:01when the people you saw earlier make

20:03money, it moves through [ __ ] Okay? Think

20:05of it as the cash register for this new

20:07economy. Our users on WAP have earned

20:09more than $5 billion online to date. And

20:12in a minute, I'm going to reveal how I

20:14made my money to actually make this huge

20:16investment in the first place. Now,

20:18look, I know that that number sounds

20:20abstract. So, let me put into

20:22perspective. If you took $1 billion and

20:25converted it to $100 bills, it would

20:27create a stack of cash over a kilometer

20:29tall, higher than two Empire State

20:32Buildings stacked on top of each other.

20:34Or think about it this way. If you

20:36earned $100,000 per year, it would take

20:38you 10,000 years to earn a billion.

20:40That's longer than all of recorded human

20:42civilization. That's $1 billion. At WAP,

20:45our users have earned five times that

20:47from their digital products. Now,

20:49because of how much money people have

20:50made on our platform, we're already a

20:52tech unicorn. That is a company that is

20:54valued at over a billion dollars. And

20:56because of individuals taking advantage

20:58of this massive opportunity that I'm

20:59about to show you right now, WAP is well

21:02on its way to becoming a hundred billion

21:03company. And the way WAP makes money is

21:05very simple. We process payments and

21:07take a very small percentage of every

21:09transaction on the platform. Which means

21:11every time you make a $100 with the

21:13opportunity, we take a tiny tiny tiny

21:15amount from that. So the more you earn,

21:18the more [ __ ] earns. Okay? So the people

21:21who get into this revolution, the more

21:23people that get into this revolution,

21:25the more money we make. Okay? It's the

21:27same model the world's best private

21:28banks use with their wealthiest clients.

21:30The richer their clients get, the richer

21:31they get. So I have a vested interest in

21:34you being successful with what I'm

21:36teaching you today. Also, by investing

21:39millions of my own money in what I

21:41preach, I am putting my money where my

21:43mouth is. I actively practice what I

21:45tell you to do. This is also important

21:47to me because not many people can say

21:49that. And tell me, wouldn't you want to

21:51be at the forefront of a revolution like

21:53this with regular people making this

21:55much money starting from zero? Now, is

21:57it guaranteed I'll make money from this?

22:00No. Okay. I can't guarantee anything in

22:02this world. The only things guaranteed

22:04in life are death and taxes. What I can

22:07do is show you the track record. Look,

22:09I've only revealed this opportunity

22:11three times before. The first time the

22:13people who attended, applied, and took

22:15action generated $8.9 million in their

22:17first 90 days of applying the system.

22:19The second time, $15 million in 90 days.

22:22The third time, $31.7 million. Actually,

22:25Ole, if you could pull up my Yeah, there

22:28we go. Full screen. Okay. You can

22:30actually see it behind me. All right.

22:32That's why I have these plaques behind

22:33me with those exact numbers of how much

22:35we generated for each one of those

22:37events we hosted. We got Oh,

22:39here. Wait. Oh, I'm getting confused.

22:42There we go. We got Monetized Mania 1

22:448.9. We got two 15 mil and then we got

22:49there. We got 31.7 for Monetized Mania

22:513. All right. And look, I have them here

22:55basically as a reminder for you guys. So

22:56that way every time you're watching this

22:57event and you're thinking, well, I

22:59wonder if this actually works. Well, not

23:01only does it work, but the people who

23:03were watching this event and took action

23:05on it generated a total of $55.6 6

23:08million in the first 90 days after the

23:11event. To date, the number they have

23:13generated after uh those 90 days

23:15actually exceeds over $100 million. Uh

23:17if you could just pull up my

23:18presentation.

23:20There we go. Perfect. Here it is. Over

23:24$und00 million.

23:26And I believe that what I'm pres I'm

23:28about to present to you guys is the

23:30biggest opportunity of them all. And

23:31that's actually why I have this box here

23:33with me. Well, if you can bring this

23:35over, I'm going to show you guys. We had

23:36this made for this event specifically.

23:38And inside of it,

23:42inside of it, you're going to find this.

23:47Wow, this thing's heavy.

23:49Wow.

23:53Jeez. Can I get a lighter trophy? Um,

23:57look, as you can see right here, we have

24:00a little placeholder for the name and

24:01earnings, okay? Because this is the

24:03trophy that someone watching this live

24:05here today will get 90 days from now.

24:08Handed personally by me here in our

24:11office. Okay, that someone can be you.

24:13So look, tomorrow I'm going to walk you

24:15through exactly how it works, how it's

24:17tracked, how you actually win. Now,

24:20here's the part that actually matters

24:23more than the size of the number. Willy,

24:26if you could take that. Thank you, sir.

24:29Although if you could pull up my

24:30presentation,

24:33here's the part that actually matters

24:35more than the size of those numbers. I

24:38didn't come to you after the fact with a

24:39handful of cherrypicked success stories.

24:41Every dollar was published in real time

24:43on a live leaderboard updating in front

24:45of the entire world. All tracked

24:46verifiable earnings on [ __ ] So look,

24:49when I first put that leaderboard up, it

24:50very well could have ended at $50,000

24:52instead of $55.6 million. So if the

24:54system didn't work, there would be

24:56nowhere for me to hide. That's not

24:57something you do unless you are

24:59absolutely certain that the system

25:00delivers. And I'm telling you this so

25:02that way you can enjoy these next five

25:03days without that voice in the back of

25:05your head asking, "Well, what's in it

25:06for him?" Because now you know exactly

25:09what's in it for me. And the stance I'm

25:11approaching this event is one of

25:12complete transparency with you. And in

25:14case you're wondering if there's

25:15actually going to be a paid offer at the

25:17end of this event, yes, there will be.

25:20Okay? Isn't it annoying, you know, when

25:22you're watching these events and the

25:23host keeps beating around the bush,

25:24okay, throughout the entire event just

25:26to hold your attention right until the

25:27offer. So, instead, I'm letting you know

25:30from the get-go. I'm not going to hide

25:31it or surprise it, you know, on the last

25:33day because this offer is what pays for

25:36this entire event. We have an insanely

25:39expensive infrastructure here today,

25:41okay? A production team. We fly out

25:42Russell and his team all all the way

25:44across the world, okay? As well as the

25:45very other special guests you're going

25:46to meet throughout the week. Plus, we've

25:48spent $6 million of our own money to get

25:51the word around the globe to make this

25:53the largest event of the decade. All

25:55that to bring you this insanely valuable

25:57content for free. And the reason we can

25:59do all of this is the offer. If we

26:02didn't have this offer, we would need to

26:04charge every single one of you hundreds

26:05of dollars for a ticket. So, the reason

26:08I can bring this to you for free is

26:10because of this offer. Okay? So, for

26:12those who want to move faster and work

26:14closely with me, that is who the offer

26:16is built for. Now, I don't want to take

26:19time here, okay, talking about this

26:20because we have a lot to cover here

26:22today. So, I've gone ahead and created a

26:24weight list group where I'm going to

26:25share more information about this paid

26:27offer. Look, I'm only going to say two

26:29things about it. First, you're going to

26:31get a chance to compete for a spot to

26:33sit in this room with me in person here

26:35in our office to which people have

26:37offered tens of thousands of dollars to

26:39get such a seat and been told no.

26:41Second, this will be an even better

26:43opportunity than the ones I've opened up

26:45the last three times, which have

26:46generated $55.6 million in tracked

26:49earnings. Members of this group are

26:51going to get access to the offer link a

26:53full 15 minutes before it goes live to

26:55everyone else. Just so you understand

26:56why this is so crucial. The last time I

26:59opened this opportunity, every single

27:00spot was gone faster than I can announce

27:03it live and a lot of people missed out

27:04on it. So, if you think that that is

27:06something that you'll be interested in,

27:08make sure you join the weight list group

27:09when I drop the link for it at the end

27:11of today's episode. All right,

27:14at this stage, you now know who I am.

27:17You know what's in it for me. You know

27:18how this week is going to work. So, now

27:20we can actually get to work. So, go

27:22ahead and hit that reaction button if

27:24you are ready to learn how to start your

27:25first profitable side hustle. Let's see

27:28it. Let's see it.

27:32Amazing. All right. So, let's start with

27:34the most important question we should

27:35answer by the end of today. When it

27:37comes to starting a side hustle, the

27:39question you need to be asking yourself

27:40is, "What is the right side hustle for

27:42me?" Okay? If you can find the right

27:44answer to this question, you've already

27:46walked half of half the way to your

27:48financial freedom. So, let me help you

27:49answer this question because this is

27:50where most people fail. Most people put

27:52in the hard work. They just forget to

27:54ask themselves if they're putting in the

27:56hard work into the right thing. Because

27:58the dirty, despicable, disgusting truth

28:02about success is it's not about how hard

28:04you row. It's about the boat that you're

28:06in. That was originally said by Warren

28:08Buffett. Okay? One of the richest men in

28:11the world at some point. And if you can

28:13understand this, we can make you achieve

28:16your turning point. Because the issue is

28:17a lot of people row very, very, very,

28:19very hard their entire lives, but

28:21they're just rowing on the wrong boat,

28:23so they never get anywhere. And look, if

28:25you've ever tried and failed with a side

28:26hustle before, it likely has nothing to

28:29do with you, your intelligence, or your

28:31skill level. No, because virtually all

28:35side hustles that you see people talking

28:37about online and on YouTube are not what

28:38I consider a real side hustle. They're a

28:40second job. Let me explain. Have you

28:43ever caught yourself watching one of

28:44those uh those videos, right? Seven

28:46profitable side hustles that you can

28:47start today. So, you got stuff like

28:49freelancing, drop shipping, flipping

28:51stuff on eBay, uh print on demand, even

28:53Uber. And somewhere in the middle of

28:54this list, okay, you notice that you

28:57don't really feel like doing any of

28:58these things. Every option on the menu

29:00feels off and you can't really explain

29:02why. And then you thought that maybe

29:05you're just lazy or that this side

29:06hustle thing is not really for you. Or

29:09maybe you even gave one of them a try.

29:11And after trying them for a few days or

29:12weeks, you realize the reality. Doing

29:14this work is simply not sustainable.

29:17Here's what your gut already knew. Every

29:20side hustle that you've been offered is

29:21more of a second job than an actual side

29:23hustle. Here's why. Because they are

29:26priced in the one currency that you're

29:28already out of, hours. Every hour you

29:31put in buys you exactly one hour of

29:33money while selling one hour of your

29:35freedom in return. Wasn't that the exact

29:38opposite reason as to why you wanted to

29:39start a side hustle in the first place?

29:41to buy your freedom to be able to save

29:44more money so that way you can have more

29:45money uh more money to actually spend

29:47with your loved ones so that way you

29:49could support yourself and others in a

29:52better way. Well, look, that's the big

29:53dilemma with these traditional side

29:54hustles. You look in you actually went

29:57in looking to buy your freedom and in

29:58the process you ended up selling the

30:00rest of it that you still had. And

30:01that's because these traditional side

30:03hustles are just a second job and a

30:05second job is structurally incapable of

30:07ever becoming the thing that lets you

30:09stop working. There's no amount of

30:11flipping phones on eBay that ends

30:13flipping phones on eBay. There's no

30:15amount of freelancing that ends

30:16freelancing. So, if you still haven't

30:18managed to find success in creating a

30:19side income or starting a side hustle,

30:21just know that you have been hesitating

30:22for and you know uh I should say just

30:25know that if you actually have been

30:26hesitating for months or years even

30:30and in the process of that quietly

30:32calling yourself lazy, a procrastinator

30:34or you know just not the type, you

30:36weren't lazy. You just looked at every

30:38option on that menu and you smelt the

30:40same thing, another job. You were just

30:43not willing to trade your last free

30:45hours for a second boss. So, how do you

30:47tell the difference? How do you separate

30:49a real side hustle from a second job

30:52wearing a costume? Well, there's one

30:54question that will do that job for you.

30:56That's all you ever need. For the rest

30:58of your life, anytime you know anyone

31:00ever offers you a side hustle, ask

31:02yourself this. If I stop, does the money

31:04stop? Run this question through the

31:07options you've been given. Freelancing,

31:08you stop working. Well, congratulations.

31:10The money stops. Flipping on eBay. Okay,

31:12you stop flipping. Well, just the money

31:14stops. Okay, even drop shipping, you can

31:16automate the selling, but if you stop

31:18delivering, the money stops. Okay,

31:20that's the test. It's very simple. Like

31:22all things that actually work in life,

31:23if the money is renting your hours, it's

31:25a second job, no matter how it's

31:27dressed. And remember the turning point,

31:29the day that your side income surpasses

31:31your main one. Here's the brutal truth

31:33about the brutal truth about it. You can

31:36not reach the turning point with

31:37something that fails this test because

31:39the moment you stop, your bills don't.

31:41So, showing up to work is not optional.

31:43The turning point is the day that your

31:45life passes this test. And that is why I

31:47told you at the very start, I am not

31:49here to hand you a second job in

31:51disguise. I'm here to hand you a real

31:53structured side hustle than create that

31:55can create an income independently of

31:57your hours. That was the whole promise.

31:59And now you know exactly why nothing on

32:01that menu could ever be it. Which brings

32:03me to a line that you've probably seen

32:04these past few weeks on billboards,

32:06trains, maybe on your feed. It's not how

32:08much you make, it's how you make it.

32:11Okay, now you actually know what that

32:12means. $5,000 a month that dies the day

32:15you stop, that's a trap. $2,000 a month

32:16that shows up, okay, whether you show up

32:18or not, that's freedom. Because it's not

32:22how much you make, it's how you make it.

32:25Look, if you've ever read the book Rich

32:27Dad Poor Dad, you remember that the

32:28author explains there's only one way to

32:29escape the rat race, which is to stop

32:31trading your time for money and instead

32:34collect assets. Now, assets is one of

32:36those words that people like to throw

32:38around. So, let me make it dead simple.

32:41An asset is something that you own that

32:44pays you without needing your hours. You

32:46build it once or you buy it once and it

32:49pays you over and over and over. A

32:51rental property, you buy it once and the

32:53rent shows up every month. A dividend

32:56stock, you buy it once and it pays you

32:58every quarter. A book, the author wrote

33:00it once 10 years ago and the royalties

33:02still hit their account every single

33:03month. A song recorded once, paid

33:05forever. And if you notice, every single

33:07one of these examples passes our test.

33:09The owner stops, but the money doesn't.

33:11If you have a rental property, does the

33:13money stop coming if you stop working?

33:14No. You build it once, and once it's

33:16built, you keep getting paid. That is an

33:18asset. Money that shows up whether you

33:20do or not. and owning an asset that pays

33:22you is the ultimate side hustle. Look, I

33:24think we can all agree that if we had 10

33:26rental properties paying us every single

33:28month, that that would be one of the

33:30best side hustles anyone could have.

33:31Right now, the obvious problem with that

33:35is historically

33:38there have only ever been two ways to

33:39acquire an asset. Way number one, you

33:41buy it with capital. Okay, that's how

33:43the rich do it. Property, stocks, buying

33:45into businesses, money that they already

33:47had, buying machines that make more

33:49money. But a rental property costs

33:51hundreds of thousands of dollars. A

33:53stock portfolio that pays real

33:54dividends, well, you need serious money

33:55going in. Buying a business, even worse.

33:58If you don't have capital, that's simply

34:00not a game you can play. So, that's not

34:02useful to 99% of us here. But don't

34:04discard this concept yet. Keep it in

34:06your mind. It will come handy in a

34:08second. Way number two to acquire an

34:09asset is you build it with a skill. The

34:13author builds an asset, the book, okay,

34:15with writing skills honed in over a

34:18decade. the musician, years of a craft

34:20before their first royalty check. The

34:22developer who built an app, years of

34:23learning to code before coding uh an

34:26actual working functioning app. So the

34:27issue here is the same. Okay, if you

34:29don't have a hard tolearn skill, well

34:31then you can't build an asset. And

34:32learning the skill itself costs the one

34:34currency that you're already out of

34:36time. So capital you don't have and a

34:40skill that takes years to build. Those

34:42were the only two doors into the asset

34:44game ever. And this this right here is

34:50why every side hustle that you have ever

34:52been offered was the hours kind. Think

34:54about it. If you're locked out of

34:56assets, you have no capital, no rare

34:58skill, what's the only thing left that

35:00you have to sell? Your time.

35:04Freelancing, flipping, drop shipping,

35:06all different ways to sell your time.

35:08the second uh the second job side hustle

35:11is what making extra money looked like

35:13for people who were never given away

35:14into the asset game until now because

35:18for the very first time in history

35:20there's an asset with no price of

35:21admission. You see around 18 months ago

35:23something completely changed the d the

35:25dynamics I should say of building assets

35:28that something is called artificial

35:29intelligence. Remember what I showed you

35:31about AI and jobs? The layoffs, the

35:34restructuring, the two kinds of people,

35:36the person who uses AI and the person AI

35:38is used to replace. Well, here's the

35:40part that nobody actually thinks about.

35:42If AI can do enough of your job to get

35:44you laid off, can it also do enough to

35:47make you money on your own? The answer

35:49is yes, it can. But you have to

35:51understand how to use AI to do that.

35:53Because look, AI is not going to make

35:54you money on its own. Okay, I'm sorry to

35:57say that. Instead, you need to plug AI

35:59into a money-making model. Think of AI

36:02like electricity. When electricity

36:04showed up, it changed the world. But

36:06electricity on its own, it doesn't do

36:08anything. The money went to the people

36:09who plugged it into something. A

36:11factory, a computer, okay? Plug it into

36:14the right system and suddenly it becomes

36:16extremely valuable. AI is the exact same

36:19story. So the real question is this. Is

36:23there a model we can plug into AI that

36:25allows us to risk practically nothing

36:28yet still create a life-changing income

36:30on the side of whatever you're already

36:31doing? The answer is yes. You use AI to

36:34build assets for you. Assets that cost

36:36you virtually nothing to build and they

36:38were previously only reserved for people

36:40who possessed very specific skills and

36:42knowledge. What assets are those?

36:44They're what I call AI digital products.

36:46In my opinion, these are the ultimate

36:48assets to build with AI. Okay, that's

36:51exactly what Angelo did. Angelo is from

36:53Haiti, a place where there's not a lot

36:55of opportunity to make money. He built

36:57one of these AI digital products as a

36:59side hustle. And since December, that

37:00one products has made him over $85,000,

37:03not from a job, not from selling his

37:05hours, but from an asset that he built

37:07once that keeps paying him. Or take

37:09Gail. Gail's six uh Gail's a sixth year

37:12med student from Mexico. And do you know

37:15what med interns earn in Mexico? He gets

37:18a government stipend of $140. Not a

37:22week, a month. Now, his very first

37:25launch with an AI digital product, he

37:27made $10,000 in profit. Not revenue,

37:30$10,000 in his pocket. In fact, the

37:32revenue was a lot higher. And I'm going

37:34to reveal the exact numbers on episode 3

37:36where I actually show you exactly what

37:38he did to earn that $10,000 in his

37:40pocket from AI digital products. Look,

37:43what matters is this. His cut of that

37:46money was more money than most doctors

37:49in Mexico make in months. And he hasn't

37:52even finished med school yet. You see,

37:55it was this exact type of asset that was

37:56responsible for those $55.6 million in

37:59revenue that I've shown you from the

38:00plaques behind me. Now, what even is a

38:03digital product in the first place?

38:04Because people try to over complicate

38:06this. It's actually stupidly simple. It

38:09is typically a downloadable piece of

38:11content. It can be a PDF, a guide, a

38:13template, or a curated resource. The

38:16format doesn't matter. What matters is,

38:18okay.

38:21Does it solve a problem? Think of it

38:24like a recipe book.

38:26It gives you the ingredients and the

38:28step-by-step instructions on how to make

38:30food. Okay? It doesn't matter if it's

38:32one page long or 20 pages long. For a

38:35product to be considered a digital

38:36product, it just needs to follow this

38:37rule. It needs to be created and

38:39delivered completely digitally. That's

38:40it. It's like a digital download. Okay.

38:42So, with that definition, does that mean

38:44that a Kindle book is a digital product

38:46created digitally and delivered

38:47digitally? Yes, it's a digital product.

38:49Can a notion template be considered a

38:50digital product? Yes, a notion template

38:52is also created and delivered digitally.

38:54So, that's a digital product. What about

38:55a collection of woodworking plans? Is

38:57that a digital product? Yes, for the

39:00same reasons. No physical shipping, no

39:02inventory, just information delivered

39:04through your computer. Simple.

39:07Just like that property that is built

39:09once but pays you an infinite number of

39:12times. Here we have a PDF that was

39:15created once and can be sold an infinite

39:17number of times. Are you starting to see

39:19why this is the ultimate digital asset?

39:21Look, there are people who sell

39:22planners, digital courses, or even

39:24books. Those are all digital products.

39:26The possibilities are pretty much

39:28endless. There are thousands of formats

39:30that you can choose from, and I'm going

39:31to show you exactly how to do that on

39:32tomorrow's episode. The most important

39:34thing to understand here is that you

39:36just need to find one one AI digital

39:39product. That is all it takes to

39:41completely change your financial

39:42situation. Plug AI into digital products

39:44and you get the first asset in history

39:46with no price of admission. That is the

39:48wave. That is what I buil bet millions

39:51of my own money on. Remember [ __ ] the

39:54platform I co-own where all those

39:56regular people get paid? What do you

39:58think they're selling it on? Digital

39:59products. Okay. And I can say all of

40:01these things with confidence and

40:03recommend this model to you because I

40:04speak from experience. I have been

40:06creating digital products for years now.

40:08Okay, that was my very first side

40:09hustle. I created one of the most

40:11successful digital products ever, Agency

40:13Navigator. And I've gone on to make over

40:15$100 million from digital products to

40:17date. That is how I built my fortune. So

40:18yeah, I practice what I preach. And this

40:21was all documented on my YouTube channel

40:22for anyone to see. You can literally see

40:25my videos from over 10 years ago, okay?

40:27Where I was a clueless 16-year-old

40:29living with a single mom. By the way, I

40:31just got a message from my team that

40:33Russell is actually arriving at the

40:35office very soon. So, he should be here

40:36any minute now. He's going to join us in

40:38about 20 or 30 minutes as well for the

40:40after hours section. Okay. So, um yeah,

40:42very very exciting. Make sure you stay

40:44for the after hours. Uh we're going to

40:45be chatting with Russell. Now, back to

40:48my point. The fact that actually matters

40:51here is this. You just need to get this

40:53right once in order to earn anywhere

40:55from a,000 to $10,000 per month. That is

40:57exactly what happened with this client

40:59of ours, Michelle. He made $1,000 in his

41:01first month, $2,000 in his second month,

41:03and crossed a total of $15,000 in his

41:05first three months with AI Digital

41:07Products. He even said that he did not

41:09expect to hit $10,000 this fast. He was

41:11one of the smart individuals who took

41:13action one of the times that I made this

41:15opportunity public back in September of

41:17last year. Now, fast forward to February

41:21this year, and he's officially just

41:22crossed the $10,000 a month mark. And

41:25when I look at a result like this, what

41:26matters to me is not what he can afford

41:28to do with this money, but what he can

41:30afford not to do. Okay? Because at that

41:32level, he can afford to decide that he

41:34does not want to take orders from

41:35someone else ever again and just quit

41:38his job because he doesn't depend on it.

41:40That is someone who's achieved their

41:42turning point. He can afford to decide

41:44that he doesn't need to live in the same

41:46place that he hates anymore because he

41:47is not physically stuck to that

41:49location. or he can simply decide that

41:53he can afford not to work today and

41:54instead go spend the entire day with his

41:56mother or with his father or with his

41:58partner or maybe his kids. Like look,

42:00I'm sure you've probably asked yourself

42:01this question a few times. How good

42:03would it feel if I could just do what I

42:04actually wanted to do today? How good

42:06would life be if I could do things

42:08because I want to do them and not

42:09because I need to do them? And look, I

42:11can tell you from experience, nothing,

42:13you know, nothing money could ever buy

42:14can top this feeling, okay? That feeling

42:16of being able to do whatever the [ __ ]

42:17you want without anyone else's approval.

42:20And I just hope you get to experience

42:21this feeling for yourself one day. I

42:23promise you it will be one of the most

42:25liberating moments of your life. I hope

42:27at this point you're starting to see.

42:29>> Come on. Come on. Uh I got the thing you

42:31asked me. You've been bugging me and for

42:33like six plus months about this. I got

42:35it. I brought it all the way from the

42:36United States. It's here. So there you

42:38go, man. We'll see you guys in a little

42:39bit.

42:40>> Okay. All right. You did not forget. Um

42:45All right. Look,

42:47Russell and I have been talking about

42:49this

42:50for a long, long time. Okay, I told you

42:53Russell is my mentor. He's the mentor to

42:57every single person you see online.

43:00And when we were talking about doing

43:02this event,

43:04I told him, "Look,

43:09you have to give my people something."

43:12And what we have right here, which he's

43:14actually brought all the way from

43:15America. I mean, wow.

43:18He brought the the physical cards. He's

43:20brought $777

43:23tickets to his 4-day boot camp. This is

43:26stuff that he's charged $25,000 before.

43:28Him and I have been going back and

43:30forth. And I told him, "Look, Russell,

43:32I'm sorry. You changed my life, but

43:34you're not going to be able to change

43:35enough people's lives if you charge

43:37$25,000 for this." Okay? So, I want you

43:40to give me 777 tickets. I actually asked

43:43for more. He made me come down. I'll be

43:45honest. I actually asked for more

43:46tickets than 777.

43:48But I said, "Listen, you have to give my

43:50people this. And it's not going to be 25

43:52grand." Okay? You're going to throw this

43:53in as a bonus for the people that join

43:56the paid offer. So, if you want to be

43:58one of the first people to actually open

44:00up this briefcase,

44:03make sure you join the wait list at the

44:04end. And let's get back to the

44:07presentation.

44:09So look,

44:13going back to our presentation,

44:16what surprises most people when they

44:17first see this is that it doesn't

44:19actually take a lot to actually make a

44:21significant income with these digital

44:22products. For example, on W, there's a

44:24French guy selling a digital product

44:25about Pokemon cards for €25 a month.

44:29He's making €37,000 a month from this

44:31Pokemon digital product. Okay, there's

44:33also this other guy on [ __ ] with a

44:34digital product on how to create

44:36Fortnite maps. He has 37 people paying

44:38him $250 a month. That's over $9,000 a

44:40month, guys. 37 people.

44:44That is all it takes to make a

44:47six-figure income with this business. In

44:48fact, he's made over $127,000 from that

44:51single product. So, look, we're not

44:53talking about hundreds of people here.

44:54Not even thousands. We are talking about

44:5637 people. Do you really think that it's

44:59out of this world to get 37 people to

45:01buy your digital product? especially

45:02when AI made it possible to build the

45:04products that are genuinely useful to

45:06specific people. So look, if I can show

45:09you a way that I've discovered to use

45:11artificial intelligence to create these

45:12AI digital products for you, so that way

45:14you can take advantage of the most

45:16profitable side hustle that doesn't

45:18require you to sell your hours.

45:21Are you down to learn about it? So look,

45:24here's how I want you to think about

45:25this. I like to think of it as digital

45:28real estate. Remember the rich dad rule

45:30from a few minutes ago? Collect assets

45:32that pay you whether you're there or

45:33not? Well, I think of AI digital

45:36products as having your own real estate

45:38portfolio. Okay? Each new digital

45:40product you add is a new rental property

45:43to your portfolio. The difference is

45:45it's digital real estate. It doesn't

45:47cost you anything to build a new

45:48property. And you can build as many

45:50properties as you want for free. Think

45:52about it. If someone offered to give you

45:56a free rental property every single week

45:58for completely free, would you accept

46:01it? Of course, you would, right? So, why

46:05don't you build digital real estate? Let

46:07me give you the example of Zada. We

46:08actually just recorded an interview with

46:10her. She is one of our most successful

46:11clients inside Monetize. Okay. My

46:14platform will help people start their

46:16side hustle with AI digital products.

46:18And this is a super interesting story.

46:20She's originally from Bosnia. She's a

46:23mother of two young boys, aged 1 and

46:25five. And you can imagine that taking

46:26care of them is a full-time job in of

46:28itself. She's also an accountant, okay?

46:31And she was approaching the end of her

46:32paid maternity leave. Then she found

46:35this from a previous event I ran. And

46:38look, she'd already gone through and

46:39tried the normal list, drop shipping,

46:41faces, content. None of it worked until

46:43she found this. She launched an AI

46:45digital product on the buckwheat diet of

46:47all things, selling it for €14. And

46:49look, instead of me telling you the

46:51results, I'd rather just let her tell

46:53you what actually happened. So, Ole, if

46:55you could play Zada's clip.

46:56>> I'm a mom of uh two kids, two boys, aged

46:59um five and one. I'm an accountant, but

47:02I stopped working a while ago um when I

47:04had my second son. I think anyone who

47:07has had a child can tell you, you have

47:08like this personality shift, I guess,

47:10when you have kids and your um

47:12priorities change. And after I had kids,

47:15I realized like, oh my god, I hate my

47:16job. I don't want to be doing this

47:17forever. it takes up so much of my time.

47:20I'll be seeing my kids like one or two

47:22hours a day and it's just definitely not

47:24what I wanted to do. As an accountant, I

47:26was making around €3,000 per month and

47:28now um I'm making between €6 and €8,000

47:32um working from home being with my kids.

47:34So, in our first month, we did like 11K,

47:36I think it was. Um and that's with the

47:3914.99 uh product. My kids go to sleep

47:41early, so the best time for me to work

47:43is in the evenings. So that's why this

47:44model is amazing cuz like what other um

47:47employer is going to let you just work

47:48at nighttime. This specific model was

47:51the model that I fell in love with

47:53because it allowed me to be behind the

47:55scenes. Um I didn't have to make content

47:57on my own. Just didn't have to be on

47:58camera and make content. And that for me

48:00was like jackpot.

48:04Incredible. How inspiring is Zada's

48:07story? And here's what I love most about

48:09her story. She didn't have to change a

48:11single priority. She works in the

48:13evenings after the kids go to sleep

48:15because this side hustle doesn't demand

48:1710 hours a day. Now, think back to your

48:19own life. Have you ever made money from

48:21work that you finished months ago

48:22without putting in more work to get paid

48:24more money? If yes, well then you know

48:26how powerful that feels. If you haven't,

48:28try to visualize this for a second here.

48:31Imagine you spend years building a house

48:32from scratch. You source the land. You

48:34lay the foundations, the framing, the

48:36plumbing, the roof. You spend months

48:38watching it go from an empty lot to a

48:40frame to four walls to something that

48:42actually looks like a home. It's a lot

48:43of work. But then when it's finally

48:45done, you manage to rent it out and

48:48something magical starts to happen. A

48:50check shows up in your account one

48:51month. Next month the check hits again

48:54and you didn't do any extra work to earn

48:56it. The house is already there. You

48:59didn't have to show up. You didn't have

49:00to answer emails, manage anyone, or even

49:03think about it. Okay, next month, there

49:06it is again. You could have taken the

49:07week off. You could have stayed home

49:09doing absolutely nothing. The check

49:10shows up either way. So, you build

49:13another house. And now you got two

49:14checks. And you build another three

49:16checks every month. And now you realize,

49:18well, you don't need to show up to work

49:20anymore. Not unless you want to. You can

49:23travel to wherever you want. Maybe you

49:25can buy your parents their dream car. Or

49:28maybe you can take your mom on that

49:31dream uh trip that she's had to Paris

49:33that she's always talked about. That

49:35one's personal for me. That's actually

49:37me and my mom in 2017. Paris was her

49:39dream and I got to make that a reality

49:41for us. And look, this is the kind of

49:43thing that building an AI digital

49:44product lets you experience. With AI

49:46digital products, you get these exact

49:48same checks without building any houses.

49:51All you need to do is create one simple

49:53AI digital product as simple as a

49:55one-page PDF. And if I can prove to you

49:57with concrete examples that complete

50:00beginners are succeeding every single

50:02day with AI digital products and that

50:04being a beginner is actually an

50:06advantage here. Will you commit to me

50:09here that you will actually take

50:11advantage of this even if it takes some

50:14hard work and a little bit of mental

50:16effort. So

50:18I want you to go ahead and hit that

50:20reaction button once again if you are

50:22ready to stop being a spectator and

50:24start being a participant. Amazing.

50:34Because what I'm about to show you is

50:37going to blow your mind. Look, let me

50:40bring up the example of Arando again,

50:42the 19-year-old who used to work

50:44construction and retired his parents.

50:46Look, I could sit here and tell you his

50:48story myself, but it hits a little

50:51different coming from him. You see, he

50:53joined me live at one of our last

50:54events, and I've actually gone ahead and

50:56had my editors cut the best minute of it

50:58because I want you to hear where he

50:59started from his own mouth. So, Ole, if

51:03you could go ahead and quickly play this

51:04uh this quick edit for us.

51:12I was raised by immigrant parents,

51:13coming from a Hispanic background, all

51:15we know is working in construction

51:16dayto-day. And mainly was just seeing my

51:18dad, you know, it wasn't so much me. I

51:19knew I was going to push through. didn't

51:20know how I was going to make it happen,

51:22but main thing was just seeing my dad

51:23wake up every day, you know, work, not

51:25because he wanted to, but because he had

51:26to. I was trying to make something

51:27happen with her construction. I was

51:29trying to do something about it until I

51:30came across the opportunity. That was

51:32the tipping point in my life. My brother

51:33comes one day, shows me a video of Iman.

51:35Never been exposed to online money.

51:36Check out the video, watch the whole

51:38video through, made an investment. I

51:39didn't even know how to use a laptop

51:40when I first started. All I knew, I had

51:41a dream in mind, changed the trajectory

51:43of my life, helped me lay the

51:44foundation, the growth that digital

51:46products had. I didn't personally know

51:47how to set it up. That was like

51:48basically like a completely new business

51:50to me at the time. And then that's why I

51:51joined monetized. First three months we

51:53did about over 300,000. This month we're

51:55projected to do over a quarter million.

51:56When business started taking off, wrote

51:58it on my 2025 goals. Retire my dad, pay

52:00off their house, buy a McLaren, buy my

52:02office and move out. You know, my dad

52:04earning those 30,000 annually. Wasn't

52:06really making a lot of money. And he

52:07drove this 1999 Mustang. His birthday

52:09was coming up. I knew the exact truck he

52:10wanted. Looked at it, called the

52:11dealership, showed up, got the paperwork

52:13done, dude. Drove home. There was no

52:14even when I bought my McLaren, there's

52:16no better feeling than that. Here it is.

52:18It's yours.

52:27What a story, right?

52:30And you know what I love most

52:34about stories like that? Oh, whoopsie.

52:38Sorry, guys. I don't know what's

52:39happening here. Sorry. We'll pull that

52:41up and uh we'll make sure tomorrow. No

52:44such issues.

52:47As I said, one of the perks of uh doing

52:49stuff live, there's 101 different moving

52:51pieces. You're going to see we have a

52:52really cool setup this time. Like, we

52:54decided, you know what? If we're going

52:55to host a side hustle summit, we're

52:57going to have the craziest setup. Like,

52:59if you saw our office right now, it's

53:00like it's a war zone. Everything's

53:02turned over. Like, yeah, it's um this

53:06office is makes me more happy than

53:08anything else. Uh it's my like safe

53:10space. It's the place I get to work and

53:11and speak to our clients and, you know,

53:13work on presentations like this and

53:14whatnot. And yeah, this place is like a

53:16been turned upside down, but we have

53:18some beautiful sets that I'm so excited

53:19to, you know, walk on over to the

53:20boardroom uh in just a bit. Uh and and

53:23we'll get into the next session with

53:24Russell and we got Rick Ross. Man, it's

53:26just so cool. And and once again, I can

53:27only say, you know, such a massive thank

53:29you for being here and um hopefully

53:32hopefully, you know, if we keep

53:33attendance high throughout the days, uh

53:36make history and get a you know, break a

53:38record in the process. So anyways, back

53:39to what I was saying. You know, you

53:41know, you know what I love most about

53:42stories like that? It's that it shows it

53:45doesn't matter what your background is.

53:48Look, I say that because I know a lot of

53:50you guys here didn't have too many

53:51options growing up. You know, maybe you

53:53had to start taking responsibility from

53:54a very early age, whether that's

53:56working, taking care of your siblings,

53:57or taking care of of the house. I know I

54:00did. Okay? I had to start working from a

54:01very early age to help me and my mom.

54:03And I know some of you guys are working

54:04very hard right now in difficult,

54:06stressful jobs. Maybe you're a waiter.

54:08Maybe you're working a customer-f facing

54:09role. Okay? Maybe you're working

54:10construction as well. or even if you

54:12already have a consolidated career,

54:14those are all difficult

54:17jobs. Okay? And when you're in a

54:18situation like that, it's very hard to

54:20just find a way out because you have

54:22very little time and you have bills to

54:23pay. Okay? You can't just quit to try

54:25something out and see if it works or

54:27not. And that's why I like the digital

54:29product industry so much. You can start

54:31from wherever you are while you still

54:33keep your main job. Nothing about your

54:35current life needs to change for this to

54:36start working. The people making serious

54:39money with AI digital products right

54:40now, okay, for the most part, are not

54:43people who went allin and completely

54:46restructured their entire life to build

54:47this. There are people who built their

54:49first product in the hours they had

54:50available, evenings, weekends, lunch

54:52breaks, okay, while keeping whatever

54:55they were already doing intact. People

54:56like Zada and Armando did. Which means

54:59you can start building your own digital

55:01real estate portfolio this week already.

55:04And by the way, remember I told you Rick

55:06Ross is pulling up at the end of

55:07tonight. Now you know why. Because

55:09everything I just showed you, checks

55:10that keep coming whether you clock in or

55:12not. That's not just an internet thing.

55:14It is how the biggest names on Earth

55:16quietly build their wealth. And you can

55:18now do the same by creating your own AI

55:20digital product. In tomorrow's session,

55:22I'm going to reveal exactly which AI

55:24tool I use to create my own AI digital

55:26products. And in fact, I'm even going to

55:28demo it live in practice so that way you

55:32can see how easy it is to use. Now, all

55:34in due time because we still have a lot

55:36of exciting stuff to show you today. So,

55:38let me ask you, if I give you my exact

55:41four-step system to build AI digital

55:44products, would you be willing to create

55:46one and start your own digital real

55:48estate portfolio to accomplish things

55:50like this in your life? Well, if you

55:52want to start taking action on this, the

55:55first step you need to take is to join

55:57the WhatsApp group. I'm going to link at

55:58the end of today's session in about 20

56:00minutes. Now, whenever I bring up AI

56:02digital products, people assume that to

56:04succeed in this space, you need to be

56:05someone, okay? That you need to have

56:06tens of thousands of followers. The

56:08funny thing is that the reality is

56:11almost completely the opposite. The vast

56:13majority of people generating serious

56:15income with AI digital products today

56:16are completely anonymous. In fact, 95%

56:18of our clients monetize have never

56:20showed their face online. For example,

56:22one of the guys who ended up at the top

56:23of our leaderboard for the last

56:24challenge I hosted was Alex. Now, Alex

56:27has a faceless digital product that

56:28shows non US citizens how to access US

56:31credit cards. It sells for $19. He made

56:35$144,000

56:36in 90 days. In fact, he ranked ninth in

56:40our competition and won a Cartier, which

56:42I literally had the pleasure of hand

56:43delivering to him here in person at our

56:45HQ. And that's a perk of this model. You

56:48don't need to put your face online if

56:49you don't want to. The reason this works

56:51is because the nature of these AI uh

56:53products. With AI digital products, the

56:55value isn't in you. It is in what the

56:57product points to. Nobody cares who

57:00compiled the top woodworking plans. They

57:01care about the woodworking plans

57:03themselves. Nobody cares who put

57:05together a compilation of 200 low carb

57:07recipes. They care about the recipes

57:08themselves. Take the guy making $9,000 a

57:11month selling Fortnite maps on WP as an

57:12example. He's never shown his face

57:14online. In fact, most people would think

57:16that he's from the US or maybe the UK.

57:20You want to know where he's working

57:22from?

57:24Vietnam.

57:27Imagine making $126,000 from a single

57:29digital product without ever showing

57:31your face from a place like Vietnam.

57:34How much of a difference would an extra

57:35$126,000 make in your life? It's the

57:39difference between checking your bank

57:40account before you go out for dinner and

57:42not thinking about it. Between staying

57:44in the job because you have to and

57:45staying because you choose to. Now,

57:47you're probably asking yourself, "But I

57:49don't have a product. How do I get into

57:50this?" or maybe

57:52but how do I sell these AI digital

57:55products? And I'm going to answer that

57:57in just a second when I reveal my

57:59four-step system for building successful

58:01AI digital products. Now, before I hand

58:03you the system, I have something even

58:05more important that you need to

58:06understand if you want to actually seize

58:08this opportunity. You see, here's the

58:09reality that most people are trying not

58:11to think about. The riskiest thing you

58:13own right now is actually your job. You

58:17see, think about what a job actually is.

58:20one income stream controlled by someone

58:22else. It can be taken from you in a

58:24single meeting that you're not even a

58:25part of. A restructuring, a new CFO, an

58:28AI tool that got good enough like the

58:30one that I'm going to show you on

58:31episode 2 tomorrow. Sometimes even just

58:33an email is enough. And you don't

58:35control that decision. You just receive

58:36it. One source of income that you don't

58:38control. Look, if that were a stock

58:40portfolio, we'd call it insane. Now

58:44Goldman Sachs published a research uh

58:46research report showing that over 200

58:48million jobs will be replaced by AI by

58:502030. And that's not a prediction about

58:51the future anymore. It is a description

58:53of what's already happening right now.

58:54You see 37 of employer 37% of employers

58:57today already preferred to use AI over

59:00hiring a recent graduate for the same

59:02task. You have the CEO of Shopify who's

59:05already implemented a companywide policy

59:07that no new hires will be approved

59:08unless it can be proven that AI cannot

59:11do the job. These aren't extreme

59:13predictions. These

59:15are examples

59:17of decisions being made right now at

59:19some of the most influential companies

59:21in the world and they are directly

59:23affecting the job market which affects

59:25you. Now here's the philosophical part

59:27of this issue.

59:30The riskiest thing you own is your job.

59:33But the riskiest thing that you can do

59:36is quit your job. walking away from your

59:39only income with bills due and people

59:42counting on you. That's not bravery.

59:45That's gambling. And it's flat out just

59:48a dumb idea. So, let's actually evaluate

59:51the corner you're standing in. Keeping

59:54only the job risky. Quitting the job

59:58riskier. And if you think that studying

1:00:01more is the solution here to make you

1:00:02safe, it's not. These people being laid

1:00:04off, they're smart people, probably

1:00:06smarter than you and me. People who have

1:00:09spent their entire lives studying their

1:00:11craft and becoming specialists in their

1:00:12field and even they got replaced. So the

1:00:16only way to make yourself safe is to

1:00:18embrace the change.

1:00:20To be the person using the AI to build a

1:00:22second income on the side without

1:00:24touching the first. A side hustle is the

1:00:27only move on the board that adds income

1:00:30without adding risk. And that is why it

1:00:33was never really a question of whether

1:00:34you should start one. The only question

1:00:37was which one. And after tonight, you

1:00:41know exactly what it has to be. It has

1:00:44to cost no capital. So there's nothing

1:00:46to lose if it flops. The demand or

1:00:49sorry, it has to demand, I should say,

1:00:50no rare skills. So that way you don't

1:00:52have to invest five years before it pays

1:00:54off.

1:00:56And you have to refuse to eat your hours

1:00:58forever.

1:01:00Otherwise, it's just a second job. And

1:01:02once built, it pays you whether you show

1:01:05up or you don't, like an asset. There's

1:01:07exactly one thing on earth that checks

1:01:09every single box. AI digital products

1:01:12aren't just a side hustle. They are the

1:01:14ultimate side hustle to start today. The

1:01:16only thing that passes tonight's test

1:01:18and cost you nothing to try. Nothing to

1:01:21try.

1:01:22Hold on to that phrase, by the way. So,

1:01:25now let's get back to the actual answer

1:01:27that I owe you. How do I sell these

1:01:29digital products? Well, I'm going to say

1:01:31something that is going to piss off

1:01:32every single sales guru out there. I

1:01:35want you to forget the word selling for

1:01:37a second. Because the truth is, you

1:01:40don't need to sell to be successful.

1:01:43What you need instead

1:01:46is something called distribution.

1:01:49Let's think about it. Look, when you go

1:01:52to the supermarket and you see all those

1:01:54products on the shelves,

1:01:57how much money do you think they make?

1:01:59Well, every brand on that shelf moves

1:02:02millions, a lot of times even tens of

1:02:04millions, sometimes even hundreds of

1:02:05millions of dollars a year in product,

1:02:07especially in big supermarkets. Now,

1:02:11how many times have you seen those

1:02:13companies trying to sell

1:02:15you directly on their products? Look at

1:02:17Max. Maybe you might see like an ad on

1:02:19TV or something, but selling never. Why?

1:02:22Because they don't need to. Okay? They

1:02:25don't need to cold call or knock on your

1:02:27door and pitch you into buying a box of

1:02:29cereal. Why? Because they know that when

1:02:31you want cereal, you're going to go to

1:02:33the supermarket. Or maybe you don't even

1:02:35want cereal. Maybe you're going to the

1:02:37supermarket for something else.

1:02:39And on the way to that other thing,

1:02:42you're going to see that box of cereal

1:02:43and you're going to end up buying it

1:02:44either way. So they simply position

1:02:46their products in a place where people

1:02:47who are already or sorry I should say

1:02:49they they simply position it in a place

1:02:50where people who are already predisposed

1:02:53to buy are hanging out. They are simply

1:02:57putting themselves in front of pre-sold

1:02:58buyers. With that they don't need sales

1:03:01but they end up selling thousands of

1:03:03times more than the other products that

1:03:05focus on sales. What they do is so much

1:03:07more powerful. That is called

1:03:08distribution. So if you want to be

1:03:10successful and earn a lot from your AI

1:03:12digital products, you do not need sales.

1:03:14you need distribution. And that is

1:03:16actually just one of our four steps to

1:03:19create a successful AI digital product.

1:03:20Now,

1:03:23let me explain how I figured this out

1:03:24because these four steps are not

1:03:26something I simply invented. I found

1:03:27them. Look, as I've already told you,

1:03:29our clients have generated over $und00

1:03:31million tracked directly from these

1:03:33events. And every single one of those

1:03:35dollars was tracked live on a public

1:03:37leaderboard in front of the entire

1:03:39world. And I get to see exactly what's

1:03:41working, what niches, what products. So,

1:03:43I did something that no one else on

1:03:45earth could do. I analyzed every single

1:03:47digital product that's generated over

1:03:48$100,000 in sales. All of them.

1:03:52And here's what I uncovered. It turns

1:03:54out that every single digital product

1:03:57has four elements in common. And I want

1:03:59you to pay deep attention to these four

1:04:01elements. This is the simple four-step

1:04:03process that everything I'm going to be

1:04:04teaching you during the next 5 days will

1:04:06be based on. These four common elements

1:04:09are develop, distribute, deliver, and

1:04:12scale. I call it the 3DS system. 3DS and

1:04:16an S. And by the way, it makes perfect

1:04:19sense. Think of any successful product

1:04:21out there. It can be any product.

1:04:22They've all gone through these four

1:04:24steps. First, they develop the product.

1:04:26Then, they distribute it. Then, they

1:04:28deliver it. And the ones that make real

1:04:30money, they scale it. And that's exactly

1:04:32the same four-step process we use here

1:04:34today. We just do it digitally. This

1:04:37system is the difference between what

1:04:39you've been offered before, the

1:04:40one-dimensional side hustle. Hours in,

1:04:42money out, that dies the moment you stop

1:04:44versus a real asset. If you can follow

1:04:47these four steps correctly, you can

1:04:48start a successful side hustle. So, let

1:04:51me walk you through each one. The first

1:04:53step is quite self-explanatory. Nothing

1:04:55happens until something is bought. And

1:04:57for that to happen, you need a product.

1:04:59In order to have a product, well, you

1:05:00need to develop one. that historically

1:05:02has been the highest barrier to entry

1:05:04when it comes to digital products as we

1:05:06talked about and as you already know AI

1:05:08collapsed that barrier. You can now

1:05:10develop your own AI digital product from

1:05:12scratch even with zero knowledge, zero

1:05:15expertise, zero authority. The way it

1:05:17works is very simple. We use AI to

1:05:20create a product for you. Let's say I

1:05:21want to sell a digital product in the

1:05:23woodworking space. Here's what that

1:05:25original product looks like. Here's what

1:05:27I've put together without knowing a

1:05:28single thing about woodworking in a few

1:05:31minutes with AI. With the right AI, I

1:05:34can create an AI digital product, a

1:05:36digital product like this in minutes.

1:05:38One with the potential to make you

1:05:40anywhere from a few hundred bucks a

1:05:42month all the way to millions of dollars

1:05:43a month, just like Ted's woodworking is

1:05:45doing. Look, if you didn't know, this

1:05:47product has been making millions of

1:05:48dollars a year for years at this point.

1:05:51A simple digital product that you too

1:05:52can create with AI in a matter of

1:05:54minutes. Do you understand how crazy

1:05:56that is? Look, I'm going to give you the

1:05:59step-by-step process on how to create

1:06:00your first AI digital product like this

1:06:02from zero tomorrow in our live session

1:06:04number two. Now, once you've developed

1:06:07your product, you need distribution. And

1:06:09that's our second step. And all of those

1:06:11successful digital products that you've

1:06:12seen use the exact same distribution.

1:06:15One that takes advantage of untapped

1:06:17markets where potential buyers are

1:06:18already actively looking for what they

1:06:20sell. They basically use this to

1:06:22position their digital products in front

1:06:24of predisposed buyers because look,

1:06:27nobody wakes up and Googles uh uh buy a

1:06:30golf ebook. Okay, that's not how digital

1:06:32products get bought. Think about the

1:06:34last thing that you bought online. Did

1:06:36you go hunting for it or did it somehow

1:06:38find you? Okay, just showed up right in

1:06:40front of you in the exact moment you

1:06:41needed it almost like magic. Look, I

1:06:44could bet that it showed up in a place

1:06:45where you were already spending time and

1:06:47was put in front of you by someone that

1:06:49you already trusted. And that is exactly

1:06:52why you bought it. That is how this

1:06:54entire industry works. Digital products

1:06:56aren't hunted down by buyers. They are

1:06:57placed in front of people who are

1:06:59already gathered, already interested,

1:07:00already pre-sold. And here is what my

1:07:02data shows. The buyers for virtually any

1:07:04product are already gathered somewhere

1:07:06in groups of 10,000, 50,000, 100,000

1:07:09people. And all you have to do is put

1:07:11your digital product in front of them.

1:07:12Those un those those gathered uh

1:07:14gathering places are what I call

1:07:16untapped digital gold mines. And

1:07:20there's a way for you to put your

1:07:21digital product in these untapped

1:07:22digital gold mines and access anywhere

1:07:24from 10,000 to 100,000 potential buyers

1:07:26and do it for $0. So if you want to know

1:07:30exactly where these gold mines are and

1:07:31how someone with zero followers gets

1:07:33their product in front of them, I'm

1:07:35going to reveal that on day three.

1:07:36That's on Tuesday. And I'm telling you

1:07:38right now that it is the best part of

1:07:40the event or at least in my humble

1:07:41opinion. Finally, once you've developed

1:07:44your product and have distribution in

1:07:45place, sales will just start naturally

1:07:47pouring in. At first, a few, you know,

1:07:49one here, two there, but once your

1:07:51distribution is dialed in, these numbers

1:07:52can scale a lot and they can scale fast.

1:07:55Just like Connor, who created his first

1:07:57digital product in 24 hours and got to

1:07:59$16,000 in sales and 3 days later was

1:08:02already at $62,000 from his digital

1:08:04product. or Rebecca who made $9,000 in

1:08:0624 hours when she launched her first

1:08:08digital product, which on one hand is a

1:08:11great thing because you can literally go

1:08:12from a few hundred to tens of thousands

1:08:14of dollars in a matter of few weeks. But

1:08:16that also means if you don't have your

1:08:19delivery process dialed in, you could

1:08:20also be a great risk because one of the,

1:08:23you know, number one reasons that people

1:08:24fail in this digital product industry is

1:08:26that they actually grow too much too

1:08:28fast and their delivery breaks. And that

1:08:30is why the third thing that every

1:08:31success successful product has is the

1:08:33right delivery system. The right system

1:08:35can deliver your product automatically

1:08:37with zero input from you. So fulfilling

1:08:3910 sales or 10,000 sales becomes

1:08:42virtually the same. This way you can

1:08:45also do everything yourself. You don't

1:08:47need to hire a bloated team or any

1:08:48employees. And this is where [ __ ] comes

1:08:50in. WAP is the best way to publish a

1:08:52digital product because it is quick and

1:08:54it is free to do so unlike other

1:08:56platforms. and it takes care of your

1:08:58entire delivery system. Hence major

1:09:01reason why I invested in it. This is the

1:09:03reason that this side hustle never turns

1:09:05into a second job. You create the

1:09:07product once and after that every sale

1:09:09delivers itself. And this is why this is

1:09:11the ultimate oneperson side hustle. No

1:09:13other side hustle on earth can provide

1:09:15you with that. Usually

1:09:17scaling comes with a lot of constraints

1:09:19and headaches. You have stuff like more

1:09:20logistics, uh more clients to deal with,

1:09:23uh scaling suppliers, growing storage

1:09:24spaces, but not on this side hustle.

1:09:28You see, with the [ __ ] delivery setup,

1:09:31I'm going to show you on day three, you

1:09:32can scale your digital product almost

1:09:34infinitely without ever dealing with any

1:09:36of these headaches. It doesn't matter if

1:09:38the sale comes in while you're at work,

1:09:40asleep, or just on the beach somewhere.

1:09:43It gets delivered automatically, okay?

1:09:45And you don't have to be there. There is

1:09:47a reason this the considered the most

1:09:48profitable industry in the world. And

1:09:51the fourth thing every successful

1:09:53product has in common is actually scale.

1:09:56A good product doesn't just take a

1:09:58doesn't just make a few dollars. It

1:09:59makes tens of thousands, sometimes even

1:10:01more. And this is how it goes from an

1:10:03extra side income to a full-time income.

1:10:05The kind of income that gives you

1:10:06financial freedom, location freedom,

1:10:08time freedom. And scale is so important

1:10:10and so misunderstood that I refuse to

1:10:12teach it myself. For that, I brought in

1:10:15the number one expert on planet earth

1:10:17when it comes to digital products. The

1:10:19person who first taught me how to

1:10:21deliver and scale one. This is actually

1:10:23a clip of me when I was 17 or maybe I

1:10:26was 18 then. Yeah, 18 years old at the

1:10:28time talking about two of his books that

1:10:30I'd read a few years prior. His name is

1:10:32Russell Brunson. He's the founder of

1:10:34ClickFunnels. This man has done over a

1:10:36billion dollars in digital sales. But

1:10:38honestly, it's not even that that number

1:10:41that actually matters the most. You

1:10:42know, that's another thing that stands

1:10:43out to me the most because in this

1:10:45industry, the real measure of an expert

1:10:47isn't what they made. It's how many

1:10:49people they've helped make it. You see,

1:10:52my own clients have generated over $100

1:10:53million in the last 18 months. A figure

1:10:56that I am incredibly, incredibly proud

1:10:58of.

1:10:59But Russell puts that figure to shame.

1:11:02He's helped more than $3,195

1:11:05people each generate over a million

1:11:06dollars online from digital products. A

1:11:10few months ago, I actually flew all the

1:11:11way from uh all the way to Idaho just to

1:11:13convince him to join me for the side

1:11:15hustle summit. And when I visited at his

1:11:18HQ there, I got I actually got to see

1:11:20those results myself. And that's because

1:11:22he gives an award he calls the two comma

1:11:24club to everyone who makes more than a

1:11:26million dollars. And the walls all

1:11:28around his office were all covered with

1:11:30these awards. And I mean literally all

1:11:32of them. This is literally what their

1:11:34bathroom corridor looked like. Every

1:11:36single one of those awards has a name on

1:11:38it. That is someone who made $1 million

1:11:40from their digital product. So yeah,

1:11:43I think it's fair to say that he knows a

1:11:44thing or two about scaling. And that's

1:11:46exactly why on Wednesday on episode 4,

1:11:49when we talk about scaling, he's

1:11:51actually going to take over the entire

1:11:52session. So to sum it all up, the

1:11:54four-step process to create your AI

1:11:56digital product from zero. One, develop.

1:11:59Two, distribute. Three, deliver. Four,

1:12:01scale. Voila. That is the 3DS system.

1:12:05Everything we're gonna uh actually talk

1:12:07about over the next few days is going to

1:12:08be built on this four-step system.

1:12:10Tomorrow in our second live session,

1:12:12we're actually going to go over the

1:12:13first step of this process. How to

1:12:15deliver uh sorry, how to develop your

1:12:16digital product from zero, even on a

1:12:19topic you know nothing about. Just with

1:12:21this class, you will have more than

1:12:23enough to start making money with this

1:12:24model. Then on Tuesday in our third live

1:12:27session, we're actually going to go over

1:12:28distribution. I'm going to show you how

1:12:29to access those untapped digital gold

1:12:31mines and put your digital product in

1:12:33front of tens of thousands of

1:12:35predisposed buyers. In that same

1:12:37session, I'm also going to show you how

1:12:39to deliver your product automatically

1:12:41every time someone buys it. So that way,

1:12:43you don't have to work more in order to

1:12:45make more sales. This way, delivering 10

1:12:47units or 10,000 units of your product

1:12:50becomes virtually the same. On this day,

1:12:52we're going to have a full walkthrough

1:12:54of how to do this entire process in

1:12:56practice. like a literally a full demo

1:12:58of me opening the software in front of

1:12:59you showing you every click from step

1:13:01one to 10 to 20 all of it. Okay, I've

1:13:04literally built an entire AI digital

1:13:06product from scratch end to end. So,

1:13:11we're actually going to have two steps

1:13:12in one session plus a full demo

1:13:14walkthrough of the process. So, that day

1:13:17will be insanely valuepacked. Again,

1:13:19that's on Tuesday. Then on Wednesday,

1:13:21Russell is going to take over to show

1:13:22you how to take this from a part-time

1:13:24income to a full-time income that can

1:13:26scale to well really really wherever you

1:13:28want it. Okay? He's going to show you

1:13:30what he taught all of those 3,195 people

1:13:33that got to a million dollar number

1:13:35using his infamous funnel strategies. I

1:13:38would not miss this thing for anything.

1:13:40Then we're going to have a pause of 3

1:13:42days for you to actually take action on

1:13:43everything you've learned in the first

1:13:44four days. And then we're going to

1:13:46finish off with one final epic session

1:13:48on Sunday the 13th of September in order

1:13:51to finish off the side hustle summit in

1:13:53insane fashion. If you can make it to

1:13:55day five, congratulations. You can be

1:13:57successful with this. Now,

1:14:00let me tell you something. There's no

1:14:02way to guarantee success in life. But

1:14:03there are many ways to guarantee

1:14:05failure. So,

1:14:07let me ask you an uncomfortable

1:14:09question. Do you know what's the sure,

1:14:11you know, the shest, easiest way to

1:14:13guarantee failure? depending fully on a

1:14:15salary where your compensation is based

1:14:17on how much time you sell. Look, I don't

1:14:19care how much your hour is worth as a

1:14:21doctor, a lawyer, or a regular 9 toive

1:14:22worker because there are only so many

1:14:24hours in your day for you to sell. And

1:14:26even worse, if you are selling all of

1:14:28your hours, you don't have to time to

1:14:30actually enjoy the wealth that you're

1:14:31building, which let's be honest, is the

1:14:33most important part of this process.

1:14:35Look, if there's one thing that I hate,

1:14:38it's all of this hustle culture that

1:14:40some people keep promoting. Oh, I missed

1:14:43all of my friends weddings in my 30s

1:14:45because I was working in my business.

1:14:47I'm going to be completely honest with

1:14:48you. I find that lame as [ __ ] What's

1:14:50the point? What is the point of making

1:14:53all this money if you couldn't go simply

1:14:55enjoy your friend's wedding or your

1:14:57family's Christmas? I would much rather

1:15:00make 10 times less and be able to do

1:15:02whatever I want whenever I want than the

1:15:05other way around. And I'm pretty sure

1:15:07you feel the same way, too. Look, I

1:15:09didn't start a side hustle to be rich

1:15:11for life. I did it to live a rich life.

1:15:15I want to enjoy as many life experiences

1:15:17as possible. And the moment you start

1:15:19offering a product instead of your time,

1:15:21you've just taken the first step to a

1:15:22rich life without trading your freedom

1:15:24in the process. And when you take that

1:15:26first step, you are now closer to

1:15:28achieving your turning point. And once

1:15:30you experience how it feels to achieve

1:15:32that turning point, you will never go

1:15:34back. Trust me, I know very well what

1:15:37it's like to be on both sides. If you

1:15:39don't believe me, let me just show you.

1:15:42If you can go ahead and roll this clip,

1:15:45you know, something like the Good Life

1:15:46Eater, that's like £15, but I can't pay

1:15:49£15 for that. Maybe not now. Maybe, who

1:15:52knows, in a year.

1:15:54>> My ideal situation would be having my

1:15:56own studio with all the perfect

1:15:58lighting, but uh unfortunately, I'm not

1:16:01really in a situation where I can do

1:16:02that right now. And I just remember day

1:16:03after day coming downstairs and just

1:16:05seeing my mom clip those [ __ ]

1:16:07coupons. And I just remember thinking

1:16:09like, no, like this is not this is not

1:16:12going to be my life. This is not going

1:16:13to be our life.

1:16:23I just sent the first payment for the

1:16:25first school, one of many that we're

1:16:27building in Nepal. I am honestly so

1:16:29excited to go visit Nepal with the team,

1:16:32bring the team out to Nepal and just

1:16:34look at all the incredible work that

1:16:36we've done and know that next year there

1:16:38are thousands moving into multiple

1:16:41thousands of students that are going to

1:16:42have the opportunity and have the

1:16:44education that they deserve. In life,

1:16:46the best thing you can give someone is

1:16:47opportunity. With this school, you have

1:16:49the opportunity to make something great

1:16:51of your life. Thank you very much.

1:16:55Look, I've just laid out the path right

1:16:57in front of you. All you need to do now

1:16:59is walk it and you too can become

1:17:01whatever you want in life. Look, I've

1:17:02had tens of thousands of people who've

1:17:04watched one of my challenges and went on

1:17:05to make money with them and completely

1:17:07changed their lives and financial

1:17:08situation. I've had guys go from

1:17:10delivering Uber Eats to making $10,000

1:17:12in a matter of a couple months and then

1:17:14getting to $57,000 a month 6 months

1:17:17later. We have had people starting from

1:17:19every situation you can imagine imagine.

1:17:21people with zero work experience and

1:17:2320-year industry veterans, people in

1:17:26brutal financial situations, and people

1:17:28who actually had every advantage, people

1:17:30who barely spoke English. And

1:17:32surprisingly, the starting point made no

1:17:34difference in the final result. We

1:17:36watched people fail with everything in

1:17:39their favor. And yet, we also had some

1:17:41people who succeeded with none of it,

1:17:43which means the difference was never

1:17:44where they started, but rather two

1:17:46behavior patterns I have continued to

1:17:48keep noticing. The first pattern that

1:17:50kept repeating was every failed

1:17:52individual quit when they felt

1:17:54overwhelmed or didn't understand

1:17:56something. And right now, odds are maybe

1:17:58you're feeling a little overwhelmed.

1:18:00Okay? Maybe you didn't really understand

1:18:02one specific concept or got a bit

1:18:04confused with it. That's totally fine.

1:18:06It is a lot of new content and feeling

1:18:09that way simply means that you are

1:18:10putting in effort into learning

1:18:11something new. It's a good thing that

1:18:13you're feeling like that. Now, even more

1:18:15important than that feeling is what you

1:18:17decide to do with it. Because this is

1:18:19what separates the individuals who fail

1:18:22from the individuals who will achieve

1:18:23their turning point and conquer true

1:18:25freedom. Look, your brain will

1:18:28inevitably make excuses to keep you in

1:18:30your comfort zone. If you quit or decide

1:18:32not to watch the rest of the summit

1:18:33because you are overwhelmed or you think

1:18:35this this isn't going to work in your

1:18:36situation, this that's you giving into

1:18:39your excuses. And that is the ultimate

1:18:42character trait of someone who who

1:18:43actually never makes a leap. On the

1:18:45other hand, every successful person who

1:18:47starts a side hustle and reaches their

1:18:48turning point does something different

1:18:50when they feel overwhelmed or feel like

1:18:52quitting. They go there, okay, and watch

1:18:55whatever session that they didn't fully

1:18:58understand again and again until it

1:18:59fully makes sense to them. Okay? This

1:19:02small difference in attitude sets the

1:19:03winners apart from the losers. Once

1:19:06again, now that you're aware of that,

1:19:08whenever you feel like quitting the side

1:19:09hustle summit or putting it off, ask

1:19:11yourself this.

1:19:13Is this me giving in to my irrational

1:19:15urges

1:19:17that just want me to stay stuck in my

1:19:19current situation? And once you ask

1:19:21yourself this question, I trust you in

1:19:22making the right decision. Not the

1:19:25decision that's easy, but the one that's

1:19:27right. The one that is right for your

1:19:30future, right for your family, right for

1:19:32the why behind why you are here, which

1:19:35is exactly our second and most important

1:19:38pattern of successful attendees. And

1:19:40look,

1:19:42to explain to you, you know, why that

1:19:43is, let me ask you a question. And I

1:19:45want you to be 100% honest with me. No

1:19:47judgment. Be honest with yourself. Do

1:19:49you feel right now that you are capable

1:19:51and deserving of having a side hustle

1:19:53that makes $10,000 in the next 30 days?

1:19:55Yes or no? Okay. Don't be afraid to give

1:19:57the real answer. We are all on the same

1:19:59journey here together. No one is going

1:20:00to judge you. Now, let me change the

1:20:02scenario a little bit. I want you to

1:20:04imagine that your mother has just been

1:20:06diagnosed with a terminal disease and

1:20:07she needs to go through an emergency

1:20:09operation urgently this month. It's not

1:20:12something that can wait, but there's a

1:20:15small detail you need to take care of.

1:20:16The only way to have the procedure done

1:20:18this month is to do it privately, which

1:20:19means it will cost you $10,000, which

1:20:21you don't currently have. In that

1:20:23situation, do you think you would be

1:20:24capable of figuring something out to

1:20:26generate the $10,000 in not even 30

1:20:28days, in seven days, if even that? So

1:20:31now I ask you, what is the difference in

1:20:34each of these situations? The difference

1:20:35is the why. The why behind what you're

1:20:38doing makes all the difference. It is

1:20:39the why behind the actions that make you

1:20:42achieve what right now you don't think

1:20:44is possible.

1:20:46It makes you break the limitations that

1:20:48you set for yourself.

1:20:49And look, this is not a hypothetical

1:20:52situation I'm creating here. Do you

1:20:54remember Angelo, the guy from Haiti?

1:20:56That exact situation, your mother

1:20:58needing medical help and the money not

1:21:00being there. That was his actual life.

1:21:03And listen to how he describes what that

1:21:05situation looks like today. Now that he

1:21:08has built his AI digital product knowing

1:21:10his why. Ole, can you roll that clip?

1:21:13>> Hi, my name is Angelo and I'm from

1:21:16Haiti. I'm 26 years old and from the

1:21:19last 6 months I made over 85k online

1:21:22before that I was unemployed. I tried

1:21:24many things to make some money. I did

1:21:26this for my mother cuz she she's a

1:21:28better I have to do something for my for

1:21:30my family. My future when I was 16 my

1:21:33father leave the house only me and my

1:21:36two brothers my mother was unemployed.

1:21:40So waiting tweets, no job and no money

1:21:43twford

1:21:45to pay our bill and monetize my my

1:21:48mother. She she used to to go to to a

1:21:50friend or family to ask to borrow some

1:21:53money so we can eat one day or we can

1:21:56pay for our own prefer to pay for

1:21:58hospital for for medical help for my

1:22:01mother but now I can do it by myself so

1:22:03I don't have to care. I don't have to

1:22:05worry about mom anymore. When my mother

1:22:07is sick, I can just jump to hospital and

1:22:10be for her. One of the biggest thing

1:22:13that happened was like the money problem

1:22:16was gone. So now we are our own house

1:22:19that will pay cash really.

1:22:23pay school for him and the total year

1:22:26and that the second thing that changed

1:22:27first she didn't believe that he it's

1:22:30true like making money online wasn't

1:22:32something that she believe that it's

1:22:34true but I say that and I see people do

1:22:36it but I can do it as well country

1:22:38cannot stop you from making money nobody

1:22:40can stop you from doing what you really

1:22:41want to do only you can stop yourself

1:22:48what a story that is the power of

1:22:50knowing your why and after helping more

1:22:5210,000 individuals start a side hustle.

1:22:54It became obvious all of the su the

1:22:57successful ones had a why behind the

1:22:59business they were starting. And more

1:23:01often than not that why was not related

1:23:03to them. They were doing it for someone

1:23:05else. Their mom, their family, their

1:23:08wife, their girlfriend, their son. It

1:23:10doesn't matter. The fact of the matter

1:23:12is okay. We are all going to face

1:23:15setbacks in this journey. It doesn't

1:23:17matter what you do, how much information

1:23:19you have or what business you get into.

1:23:21You will face setbacks. So, I have one

1:23:23question for you. One question that will

1:23:25separate those who reach $10,000 a month

1:23:27from those who inevitably give up. What

1:23:30is your why? Is it living life on your

1:23:33own terms and never having to obey a

1:23:34boss again? Is it making sure that your

1:23:36parents are taken care of? Is it helping

1:23:38your loved ones and giving them gifts?

1:23:41Is it the freedom to travel wherever you

1:23:43want, whenever you want? It's only once

1:23:45you have a powerful Y that you'll be

1:23:47able to take advantage of this once in

1:23:49a-lifetime opportunity. that is creating

1:23:51a side hustle with AI digital products.

1:23:53So, what I want you to do after this

1:23:56episode is to note down what your why

1:23:58is. This is as important, if not more,

1:24:00than all the content I'm giving you here

1:24:02today. I hope you understand this. Look,

1:24:04what I'm going to present to you over

1:24:06the next few days isn't for everyone. It

1:24:08is only for the ones ready to take the

1:24:10right decision, not the easy one. And I

1:24:12only want to talk to the ones who are

1:24:14not satisfied. Do you understand how

1:24:16quickly this market is growing and how

1:24:18you too can be taking a piece of this

1:24:20pie? Your first step to do that is to

1:24:22attend all the sessions of the challenge

1:24:24live daily at 1 p.m. Eastern because

1:24:27when you are here live, you are going to

1:24:28get to join us for the special afterhour

1:24:31session at the end that gets actually

1:24:32cut off right away when the live session

1:24:35ends. So, this is your only way to

1:24:37access that and get the best actionable

1:24:39information so that by the end of this

1:24:41week, you too can have your own digital

1:24:43product ready to start earning you a

1:24:45side income. And guys, day one of the

1:24:48Guinness World Record attempt is in the

1:24:50books. But just so you understand, the

1:24:52count doesn't stop tonight. It carries

1:24:54into tomorrow, and tomorrow counts. All

1:24:56right? So, if you want to make history

1:24:58together, it is crucial for you to be

1:25:01here live at 1 p.m. Eastern time. Again,

1:25:04also I'm going to go ahead and drop the

1:25:07link to the early bird group in the chat

1:25:09right now, team, if we can do it. So

1:25:11that way you can get more information on

1:25:13the very limited paid offer that we're

1:25:15going to present in a later episode of

1:25:17this challenge. As I said, the team is

1:25:18going to drop it as a pinned comment in

1:25:20the live chat and in the video

1:25:22description. I'm also going to leave a

1:25:23QR code on screen. Just to remind you,

1:25:26the ones who join this paid offer will

1:25:28get a chance to compete for a spot to

1:25:30sit in this room with me and be a part

1:25:32of the next group of people who will

1:25:34beat all of our previous records. Also,

1:25:36the people in this weight list group

1:25:38will get a chance to crack open this

1:25:40briefcase. Okay, this briefcase right

1:25:42here with 777

1:25:44tickets inside the thing that I was

1:25:46pestering and bothering Russell and I

1:25:48was like, "No, like we can't charge our

1:25:50audience $25,000 for this. Like, do

1:25:51better, okay? You change my life, okay?

1:25:54You're not going to change people's life

1:25:55charging 25 grand, or at least not my

1:25:57audience here. Okay,

1:25:59this is what I basically have been

1:26:01annoying Russell about. So, it's

1:26:04essential if you want to be a part of

1:26:05one of the 777 individuals who's going

1:26:08to get a chance to work alongside side

1:26:10by side with Russell for four intense

1:26:12days, trust me, you're going to want to

1:26:14be a part of that weight list group and

1:26:15have the chance to open up this right

1:26:17here 15 minutes before everyone else.

1:26:19Okay? That's why you actually want to go

1:26:21ahead and join the WhatsApp group. Look,

1:26:23the last time I made this available,

1:26:24this offer expired faster than I could

1:26:26announce it. And this time, because of

1:26:28Russell's bonus, it'll probably go even

1:26:30faster. So, look, the last step is to

1:26:32complete your homework. Every single

1:26:34day, I send a workbook in the WhatsApp

1:26:36group for the challenge. If you're not

1:26:38there yet, you can join by registering

1:26:40with your email using the link in the

1:26:42description of this video. By the way,

1:26:45every single workbook has its own

1:26:47password that you need to be here live

1:26:48to get access to. So today's workbook

1:26:51password is anchor. Okay, your homework

1:26:55today is very simple. Just write down

1:26:56what is your why as we have discussed in

1:26:58this video already. And now it's time

1:27:01for us to have some fun. Okay, this is

1:27:03the part of the session that you're only

1:27:05going to see here live. Everything from

1:27:07here on out is going to be cut from the

1:27:08replays as soon as this live session

1:27:10ends. So if you leave, you will miss

1:27:12out. Now, as I mentioned earlier, I

1:27:14brought in Russell as our co-host to

1:27:16help give you guys the best experience

1:27:18possible for the summit. He's been

1:27:20taking notes on all of your questions

1:27:21during the session, and now he's going

1:27:23to come here. We're actually going to

1:27:24hang out for as long as we feel like it,

1:27:26have some fun, and make sure you guys

1:27:28have everything that you need to start

1:27:30your own digital product this week

1:27:32already. Then, Rick Ross is going to

1:27:34join us in a few minutes here as well.

1:27:36It's going to be a lot a lot of fun. So,

1:27:38without further ado, welcome in Russell

1:27:41Brunson.