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The Real Skill in AI: Knowing What Not to Automate

Jake Van Clief · 9,216 words · 42 min read

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0:00Um, thank you for the the thumbs up. Um,

0:02I also again, I put a little prompt down

0:04at the bottom of each of these slides.

0:05It's It's It seems simple, like it's

0:07just a basic prompt, but it's a very

0:09very condensed version of what I'm

0:12talking about, right? Um, and I talk

0:15about it like you could copy this whole

0:16slide as a screenshot and throw it into

0:19your AI, and that the slide itself

0:21becomes the prompt. Um, I I highly

0:24recommend using it like that.

0:26Um,

0:27now for those of you who are in premium

0:29and haven't, I highly recommend checking

0:30out the prompt library. Um, kind of

0:33looking at the series of prompts cuz

0:35again, these aren't just copy-paste

0:37prompts that I have in there. They're

0:40literally designed off of this idea of

0:42like, hey, here, let me actually pull it

0:44up for you.

0:45Um,

0:46they're designed off of

0:48how it works and actual conversations

0:50we've had in the VIP room, and they're

0:53designed to be questions,

0:55not outputs, right? These are question

0:58prompts cuz again, in a world full of

0:59answers, questions become valuable.

1:01These are prompts to help you ask better

1:03questions, not to get something done,

1:06not a new feature. I want to give you

1:08prompts and processes that allow you to

1:10think about extracting the info before

1:13you start the process. So, I I do

1:16recommend checking that out.

1:17Um, and that goes for the toolkit and

1:19the premium Discord as well. If you

1:21aren't in the Discord, please go. And

1:24thank you, Toby. I'm I'm glad you've

1:25been using them. Again, I I see a lot of

1:27people posting prompts online and it's

1:30like, oh, do this to make money with AI.

1:32And it's like,

1:33that's not going to help you. You want

1:35data. You want to break down your

1:36process. And so, the only prompts that

1:39are going to be useful in a year are the

1:41ones that ask you questions, not ones

1:44that do the questioning for you. Uh, and

1:46like answer it for you. I I I'm a very

1:48big believer in that process. So, um,

1:50I'm glad that you're getting use out of

1:51that, Toby.

1:52Um, also, this is a new announcement.

1:55This goes for VIP. I didn't announce it

1:57in VIP because we got busy. Uh, and I'm

1:59going to make a post about it. Uh, we I

2:02made a post like at the very beginning

2:03of this community asking, "Hey, what do

2:05you want me to build you?" We've been

2:07compiling every single comment. I've

2:09been looking at every My team at Aduba

2:12is actually going to build super simple

2:14versions. These aren't going to be

2:15perfect products. They're not going to

2:16be something. We're just going to build

2:18them, throw them in, and they're going

2:20to be tools, processes, little cool

2:22softwares that people have been asking

2:24us to build, and we're going to do two a

2:26month, and they're only going to be

2:27accessible to to premium and VIP. But,

2:30every month we're going to have two to

2:31three softwares that you all can either

2:33download, get the GitHub of, or just use

2:35directly based on what we're seeing. And

2:36we're just going to drop them. Like it's

2:38not going to be like a, "Hey, you need

2:39to pay extra for it." Or, "Oh." It's

2:41just going to be, "Here's the question

2:42that was asked. Here's the problem that

2:44it solved. Here's the link." Because I'm

2:47a big believer that software is a

2:48commodity.

2:50Um, and And yes, exactly, Evan. Oh, man,

2:52you guessed it before I said it. The

2:54future of school is is the idea that

2:57each of you if you if you want to make a

2:59degree valuable, you should be walking

3:01away with software or APIs or your own

3:04agents that you can then sell to other

3:07people, right? You built it during your

3:09process or you worked with the

3:11professors to build it. And then maybe

3:12the professors get a percentage, a

3:14little revenue share. Then the school

3:15doesn't have to charge tuition. The

3:17school doesn't have to pay the

3:18professors. All of you are just sharing

3:20the wealth and making so much cash by

3:23based on value output. It could be

3:24insane. Um, I have a whole seven-page

3:27research paper I wrote on the future of

3:29universities, which I'll drop tomorrow.

3:31Um, but it's amazing. And again, Toby,

3:33and that's the other idea, too, is like

3:35I could even create a user place for it.

3:37Say, "Hey, here's my GitHub." Because in

3:39today's economy, attention and marketing

3:42attention is the most one of the most

3:44valuable things. If you're paying to be

3:46a part of this community, you should get

3:48access to the attention that I have been

3:50generating and using it for yourself.

3:53Um, where we talked about it in VIP,

3:56well, our goal is is to actually create

3:58an like another tab in the Discord or

4:01something that's like a job board where

4:03it's like, "Hey, if anyone can do this,

4:04I'll pay you." Or, "Hey, I have 10

4:06people coming to me. I can only fulfill

4:08two of them. Who else wants to handle

4:10this?" Or, "Hey, I built this thing. Do

4:12you want to white label it? Throw me a

4:14deal." I want this to be a place where

4:15you're offering You can get deals. You

4:17can make money here. Because what's the

4:19point of education if it can't be

4:20applied? I Well, there's one reason for

4:23education that can't be applied, and

4:25that's just the joy of learning. I love

4:27history. I love diving into it. That's

4:29why I like teaching is I get to learn

4:31while I'm teaching. But, at the end of

4:33the day, look, we got we got bills to

4:35pay, right? We got to figure those out.

4:37Um, so keep an eye out for the post

4:39around that. This is going to be

4:40awesome. Again, they're not going to be

4:41like game-changing softwares, but

4:44they're going to be cool stuff that you

4:45get for free. Um, because again, I'm so

4:47positive that software is a commodity

4:49now. Um, the things that are motes is is

4:51the next abstraction layers, and I don't

4:53think we fully figured out what those

4:54are. So, I'm just going to dump stuff in

4:57here, see what you all think about it,

4:58let us use it and come together. And I

5:00think in the future, communities are

5:02going to be the real value product.

5:04Communities that build this kind of

5:05software, that share equity, that

5:07produce value. Think of a Y Combinator,

5:10but on steroids, or every university is

5:12a Y Combinator. Uh, that's kind of my

5:14idea there.

5:16Now,

5:17let's go ahead and jump into the open

5:18mic. And luckily, uh, we actually

5:20already have some people who are uh,

5:23kind of in uh, we're talking about this.

5:25One of them is our recent winner of

5:28um, the leadership board or weekly

5:31winner, right? And so, he got, you know,

5:33he's got He was already paying for VIP.

5:35Um, so oh, and Alex, I don't think I've

5:37canceled your subscription and redone it

5:39now. Uh, so if you end up getting

5:41charged before I do it, I don't think

5:42so. I think you still have some time.

5:44I'll refund you cuz I'll make sure that

5:46you don't I I I really need to make sure

5:47that you don't get charged for it. Um,

5:50but anyway, Alexander is uh, he's been

5:53working on some really cool stuff. But

5:54more importantly, this is the side of

5:57what I'm building, what I'm teaching you

5:59all, where you don't even need to pay.

6:01And it's called application. It's

6:02applying it to your realm. And um, I'll

6:05let Alex kind of talk about what that

6:08is. I don't think you're allowed Let me

6:09make sure you're allowed to share. Allow

6:10screen sharing. Allow video. And allow

6:14audio. Um, all right, go for it,

6:16Alexander. If you want to You should be

6:17able to pop in here. Yep, there it is.

6:19And I'll I'll let you take the floor.

6:22Um, yeah, so I I was the guy that that

6:25got the VIP, and I'm so happy to do that

6:28that happened.

6:29Um, but I want to share a little bit

6:31about my journey, how I found Jake, what

6:34I was doing, and how what I'm how I'm

6:37applying it now.

6:38So, um, I obviously have been interested

6:41in AI for a while, like most of us here.

6:44And then in February, I started really

6:49digging my heels in because I realized

6:51that I could start training training my

6:53own version of it.

6:55Um, and I was using it for

6:57entrepreneurial stuff.

7:00And I was learning, and I'm like, "Okay,

7:01I want to make my own business." Like I

7:03want to be able to I need more than me

7:06if I'm going to scale this. I only have

7:07so much time in the day. So, I started

7:09learning, and then

7:11you get sold stuff all the time online.

7:13Online is terrible is terrible. Uh,

7:16trying to figure out what's actually

7:18happening. When I found Jake, and once

7:20it started hitting about the

7:22architecture of it, it was the first

7:23time that the kind of like the curtain

7:26was pulled back, where I was like, "Oh,

7:28I understand this." And I started doing

7:31all my own projects there, and I started

7:33sharing them with people at work cuz I

7:35didn't have paying clients, but I wasn't

7:37going to wait, you know? So, I just

7:39started doing stuff. Um, I started

7:41running reports for a company that I

7:43work with, and just like just check this

7:45out. Um, the same pressure we have to to

7:49keep up with things is the same pressure

7:51investors are putting on owners of

7:53companies of, "Hey, you need to figure

7:55this out cuz we gave you money to be

7:57successful. The world's changing. We

7:59need to make sure that you're staying

8:00afloat." So, they're getting pressure

8:02from above to make sure their companies

8:05are competitive.

8:07And this company that I had is like, "I

8:10think this is really something." And

8:12just a number of pressures of like,

8:15"Should we be using this?" And

8:16everyone's like, "Yes, yes, yes." We had

8:18a lunch and learn where a business

8:20development group came in to present

8:23about how Claude could help your

8:25business and things like that. And when

8:27I was sitting through the lunch and

8:28learn, I was like,

8:29"Holy I know all of this. Um,

8:32great presentation, but like can we

8:35continue this conversation because

8:36there's so much more that we can do."

8:38It's cuz I was thinking about how do I

8:40get repeatability? How do I get

8:43security? How do we like roll this out

8:46for real, not as a concept, but as like

8:48a day-to-day

8:50um, thing.

8:52And then

8:53with that pressure there, they said,

8:55"All right, we're going to pick up 10

8:57seats of Claude for a month, and we're

9:00just going to discover. We're going to

9:01see how it can help us. Why not? It's

9:03not that much money. Let's figure out

9:05what could happen."

9:06So, I'm still in that first one-month

9:09discovery session that the CFO approved.

9:12And

9:13so, a number of people have had access.

9:16It's It's interesting cuz

9:18um,

9:19>> [snorts]

9:20>> you know, you

9:21Everyone is not at the same level. And

9:24they're they're subject matter experts.

9:26So, even though, you know,

9:28I You may be super smart with AI, it

9:30doesn't mean you know how to read a

9:32commercial real estate lease.

9:34And there's a lot of things or do all

9:37the accounting for it or the investor

9:39reports or the outreach for brokers or

9:41who's even What's happening around you?

9:44They're all subject matter experts that

9:46are empowered by AI now. And so, one of

9:49them was really interested in what I was

9:51saying because she's completely

9:52overwhelmed with like extremely banal

9:55work that has to happen for it to

9:58transfer over basically from her

10:00department to an another department. And

10:03so I told her what I've been learning

10:05and I was showing her it wasn't like a

10:07big lecture. I was just showing her

10:09what I was what I was doing and I was

10:11like she they only because it's a

10:14discovery month, they didn't get IT

10:17approval. So it's coming in kind of from

10:19the side. So they only have browser

10:21access. They don't have an app. It's not

10:24integrated in with anything like that

10:26and they're supposed to see where could

10:28where could help.

10:30So looking through CliffNotes,

10:32you should always kind of review the

10:34original material.

10:36I I read through and it's like, oh you

10:37can still write an MD file like in the

10:39browser of Claude. So I was just like,

10:42Crystal just keep instructing it to

10:45write MD files. Each workflow that you

10:48want it to do is a MD file. Just start

10:51there because because the thing is that

10:53I don't want to have to do it twice.

10:55Like that's too much. I can't start from

10:57scratch every single time and I don't

11:00want you to start from scratch every

11:01single time. Um cuz sometimes if it's

11:04you know, you it just needs to get

11:06better and better not like again and

11:08again. So

11:10she started writing all of her MD files

11:12and she got to the point where she

11:14nailed a workflow by herself. Um and she

11:17was like, this is what I needed to do

11:19and I'm like, all right, well, let's

11:21pressure test this. Let's see if it

11:22happens. How about I set up the company

11:25as um you know, a folder structure and I

11:30did I view it all as architecture. In my

11:32head I'm like, this is Bauhaus. Like let

11:34me build the building and they'll

11:36justify like what's inside the building,

11:38but like rank and file, let's build a

11:40building so that I have each person's

11:42seat. So Crystal, send me your MD file

11:45and what you want me to do and I'll try

11:47to replicate your work and we'll see

11:49like where it's leaking. Basically like

11:51how much assumptions it's making and

11:53things like that. And she sent me um two

11:56MD files and a lease and I asked it to

12:00do her process

12:02um

12:03and it did it and it was like proof that

12:05this was a repeatable thing. And it

12:09probably I probably saved her a sixth of

12:11her time every single year because this

12:14is such a tedious process to go through.

12:16And I was like, oh my gosh, I think I

12:18just saved the company $10,000. Not only

12:21that, I'm helping Crystal like love her

12:24job again. Um because this is the thing

12:26that she needs to do that has to happen,

12:29but it's a pain in the ass, man. Um so

12:32the fact that we basically in that

12:35folder structure, what's like beautiful

12:36about it is that there's uh

12:39basically a human [snorts] interventions

12:42at all the different layers.

12:44And that's extremely important. When you

12:46get into business, you don't want to

12:48just you don't want to automate

12:50everything. Like I I just don't think

12:52that's it. The the human interpretation

12:54part is so important that we were

12:56basically able to create a copy and

12:59paste template file that then the next

13:01layer is like, do we really want to

13:03automate it? Well, maybe if we can do it

13:05100 times in a row, maybe it's an

13:06automation. But like right now it's like

13:09it's easy enough that you can go through

13:11and review and

13:14so then there's I think she's now like

13:16my lead. I'm calling each department

13:18like a a symphony section and they and

13:21instead of thinking it like rank and

13:23file, it's like she's first chair. You

13:25know, she's she's the lead right now in

13:27brokerage and then I'm going to go into

13:29accounting

13:31and they have a whole different set of

13:33problems. Um

13:35And I think that there's opportunity

13:36there and then there's going to be

13:37brokers and I think there's opportunity

13:39there with doing like marketing

13:41intelligence and things like that and

13:43getting them all prepared to basically

13:45like from a marketer's point of view you

13:47should get 90% of the work done and the

13:49last 10% is you know, closing. So it's

13:52like getting them 90% there and then

13:54having them have all the abilities that

13:57they need to to go and succeed. So

14:00on Tuesday I'm probably going to go ask

14:03them for a full-time position because um

14:06I myself I'm kind of really passionate

14:08about like what they could do in the

14:10next three to five years and I don't

14:11know if I want to waffle around. And

14:13some of my independent projects that I

14:15started with, I might bring to them and

14:19just say, you should be the only thing

14:20wrong with this is it doesn't have your

14:22name on it, you know, like you should be

14:24running this every single week. Like why

14:26do I have to Why do I have to go hunt

14:28for clients? You have a whole bunch of

14:30tenants. Maybe this is a whole offer for

14:33anybody that that leases with you cuz

14:35from a commercial real estate point of

14:37view, I need the our tenants to be

14:39successful. So maybe we are helping our

14:42tenants be successful if you're part of

14:44like our our ecosystem and what landlord

14:47is ever going to do that, you know? And

14:49it's like, oh man, we maybe we're a

14:51whole business development point and it

14:53goes and goes and goes. I don't know

14:54what you know

14:56will happen in the landscape, but I

14:57certainly have kind of like a GPS of

15:00where I see it going and the ability for

15:02them to be um

15:04successful I think is a very realistic

15:07thing and it's not me just talking it.

15:10It had to like as soon as I got that

15:12first real world example, it was like,

15:15oh game on. Let's go. The we can not

15:18only can we I think we can change

15:19because I'm in commercial real estate

15:21and we're not a large company. I'm I'm

15:23in Grand Rapids, Michigan.

15:25Um and there's they own maybe like 20

15:28buildings or so. It's just like maybe if

15:31we can get this going, I can change the

15:33whole city even. You know, I get fairly

15:35ambitious of like, you know, we're we're

15:38a platform more than anything. So why

15:40don't we have the best platform in town?

15:43Um and who knows where it'll go, but

15:45that's kind of the update of of what's

15:46happening and it's all been just

15:49extremely positive. So that's my update.

15:56Oh, you're muted, Jake.

16:00Yeah, I'm There we go. That was great.

16:02Thank you so much. I don't know if you

16:03make YouTube videos, but you should

16:04consider it because you were able to do

16:06an impromptu speech pretty quickly on

16:07that.

16:08And this is I would argue that social

16:10media is some of the best form of of

16:11marketing you can ever do, but thank

16:13you. And some key takeaways, right? And

16:15Alexander and Daniel and and Hiro know

16:18how I like to do allegories all the time

16:21and break things down, but one important

16:23note to take from this, right?

16:25In the world of AI, in the world of all,

16:27hey, this is what you can automate, you

16:28can build this company, make all this

16:30money

16:31there's no straightforward way to apply

16:34it and you don't have to be

16:35straightforward about it, right? You can

16:38work at a place that sells chips and

16:40help them sell them better. You can be

16:43the chip manufacturer. You can be the

16:45person that builds the labels for the

16:46chips or you could just be the guy that

16:49comes in and helps all three of those

16:51stay connected. How does one You're the

16:53logistics guy, right? Every single part

16:56of that requires different skills,

16:57different reasons, different workflows.

17:00Your skills in AI are the same way you

17:04would apply them in every single one,

17:06but your skill in that area is what

17:09becomes more important and allows you to

17:11get the value out of AI. It's not about

17:14learning all the AI tools and figuring

17:16them out and being an expert in AI. It's

17:18about learning all the problems and

17:20processes in your area and delivering

17:24what the best tools are to those people

17:26cuz sometimes I know I know I argue

17:29about this all the time and you brought

17:30up a great point, Alexander, which is

17:32there's certain things you don't need to

17:34create automations for because it's

17:36literally simpler to copy and paste and

17:38I would rather have someone who knows

17:40how to use the AI tools and copies and

17:43paste between them than build some crazy

17:46automated integrated structure with

17:48LangChain because at the end of the day

17:50my goal isn't the AI automation, my goal

17:52is solving that friction and then still

17:54having someone else handle other stuff.

17:56I want to amplify people, amplify value

17:59and I I think that's what Alexander is

18:01is seeing here is you he can come in,

18:06processes very quickly that used to

18:08require series of software and then

18:10later down the line, you can be like,

18:12oh, you know what? I think we should put

18:14some money in here creating a bigger

18:15integration automation. But you already

18:17got the value before you even did that.

18:20So you can verify, you can guarantee

18:23that that automation is worth it rather

18:25than spending the time automating it and

18:27then no one uses it or it like kind of

18:28works. It's product market fit but at

18:31scale and the people inside of the

18:33company can do it. Um and that's really

18:35where I see this huge shift there. Uh we

18:38are already over time, but you know

18:39what? I go over time on these all the

18:41time. So please stick around. I'm going

18:43to keep going. Daniel, you had a

18:45question in the last in the VIP session

18:47we were just doing. Would you like to

18:49ask it cuz I bet you the answer will be

18:51valuable to everyone here as well. Sure,

18:53hopefully so. Um also on this Beanie

18:56Sigel thing, that is super exciting.

18:57When does the project drop?

18:59Uh for the music one? Yeah. Oh yeah, so

19:03um we're going to be dropping the first

19:04song, a single the late end of this

19:07month at a High Times Festival.

19:09Um and then the we're going to drop two

19:12more singles, I believe, and then the

19:13full album they're trying to get done

19:15within the next three to four months.

19:17We've already done most of the songs.

19:19Um I think the full album again, within

19:22reason, outside of my NDA, can't say for

19:24sure. They want to win a Grammy for it.

19:26So it needs to be out before the end of

19:29this year

19:30um to be considered. Uh it is awesome.

19:32Like when I say, I don't know are you a

19:34Beanie Sigel fan at all? Have you have

19:35you listened to him? I'm a hip hop guy,

19:36yeah, yeah. Heck yeah. So Beanie is

19:39going back to the OG days, the the turn

19:41early 2000s and early late 1990s. He's

19:44bringing in some amazing samples and

19:46there is people I can't say who are

19:47going to be on it that are doing great

19:49work as well. And I mean his

19:51storytelling is top-notch in these, but

19:54again, it's his new voice. So it's it's

19:56raspy. It's definitely not his old voice

19:58arguing with him's past self, but he's

20:00still spitting the bars. I'm converting

20:03it and turning it into his old self. So

20:05he's still going into the recording

20:07booth and he's giving me and we sat dude

20:0915 hours a day me and him were in the

20:10studio. We were tired. We fell asleep on

20:12the couch like recording and doing

20:14sessions together with the producer. It

20:15was sick. But this album is going to

20:17you're like But here's the thing. You

20:19know how like people do new hip-hop

20:20stuff, but they still use the old beats

20:22and it just doesn't it just feels like a

20:24grab at a new song. This is all brand

20:27new beats, brand new to this era. So

20:29it's still attaching to the 2025-2026

20:32era of style of music, but we're doing

20:35the storytelling and the feel and the

20:37angst and the tone of the OG stuff. So

20:40yeah, I you're going to you're going to

20:42you're going to it's a banger. It's a

20:43banger. They're just banger after

20:44banger. Dude, the layers of impact on

20:46this is crazy though cuz you're going to

20:47be engaging a market with AI that's

20:49probably not thinking about it right

20:50now.

20:51Or or is thinking about it and hate it.

20:54Most of the market in music hates AI for

20:56good reason. It's replacing certain

20:58things. We're using it in the way that I

21:00preach about, which is the new

21:02abstraction. How do we create new art

21:06with these tools now that they exist

21:08rather than replace art. And that's

21:10that's going to be the whole marketing

21:11vibe is like look, he he has a

21:14prosthetic. He deserves a prosthetic for

21:17his disability as much as anyone who's

21:19lost a limb. Why can't we create that

21:22prosthetic for him? And that's the whole

21:23push and it it's exactly what it is.

21:25He's still going in there spending hours

21:27recording. He's writing it. We're just

21:30creating a model out of his voice so

21:32that either A he can recreate his voice

21:35or B create a type of art where he gets

21:37to argue with him past self. He owns the

21:39voice. He owns the process. No one's

21:42getting hurt in it. That's that's what

21:44we're trying to do is it it's and then

21:46there's also some higher level stuff

21:47like in terms of building tools around

21:49this that where we're getting into as

21:51well that's it's going to hit the market

21:52crazy. And again, I haven't been posting

21:54on Instagram and stuff about it directly

21:57because of NDA stuff, but yeah, it's I'm

21:59going to be making full 20-minute videos

22:01on on how I did it where it is soon.

22:03They're going to be dropping. So yeah,

22:05this next year is going to be sick.

22:07That's huge. [snorts] Do you are you

22:08able to share cuz for one of our

22:09companies we're actually looking to do

22:11some voice AI stuff. Are you able to

22:12share what platform you used for that?

22:14>> Absolutely. I can there's

22:16I

22:18it's not going to be a great answer. I

22:20built it custom.

22:21And so but but there I would recommend

22:25Applio

22:27is a open-source tool you can download,

22:29but you then have to train the models

22:32locally on your computer. You have to

22:33use that. I know right now if you're

22:36trying for quick access jumping in, 11

22:39Labs and Suno are doing some good voice

22:42cloning and creating your own models.

22:43Are you familiar with Suno? Not Suno but

22:4611 Labs so. So 11 Labs is cool. I would

22:48check out Suno. Like

22:50if you're trying to do anything with

22:52music, Suno is the only people that I

22:54think would beat me in doing anything

22:56with this at this quality. They're doing

22:58some really good stuff and my cousin is

23:00actually actually if you want to wait

23:01another week or two, my cousin Ryan is

23:04creating an entire course for everyone

23:06on music and AI

23:08cuz he's he's generated 7,873

23:11audio tracks

23:13with Suno alone and he also is a

23:15songwriter, a musician, all that stuff.

23:17And his wife is a teacher in music

23:20theory. She hates AI so they balance

23:22really well together.

23:24He's creating it. So

23:25Suno Suno here everyone let me give you

23:27a link in chat right now. This is what

23:29these premiums are about. I love this.

23:31Let me actually send you my cousin's

23:33page. So you also what he does is he

23:37whistles tunes, he makes things. This is

23:38also the app itself. So if you click on

23:41that, his name is Cicero. You can listen

23:43to some of the songs he makes. But then

23:45if you click on the main Suno page, you

23:46can just go and go to home. Suno lets

23:49you generate songs, it lets you edit it,

23:51it lets you create custom things. It's

23:53actually very insane. There's still some

23:56when you're a producer, when you

23:57download the songs, you can tell there's

23:59a lot of problems with it, which is why

24:00we're doing the custom builds myself cuz

24:02we're trying to we're we're literally

24:04using spectrographs to look at the

24:05differences of his AI voice and his real

24:07voice and match up sound waves to make

24:10sure that there's nothing wrong. Like

24:12we're we're trying to make sure it is

24:14human.

24:15And it's a and a half and it takes

24:16hours, but yeah, Suno. I just put the

24:19link in chat. Go check it out.

24:21And yeah, exactly. High tones, certain

24:24timbers. If you're a producer or sound

24:26engineer, you can call out AI music even

24:28the really high tier stuff pretty

24:29quickly. But it's still really good and

24:32my cousin likes to use it because he'll

24:34do a whole song right and he does a kind

24:36of Mike metal and emo rock, but then

24:38he'll convert it into six different

24:39genres so people can hear his story who

24:42don't like his genre.

24:44And I think that's actually a future of

24:45AI. Dropping it here. Everyone remember

24:48this. In 10 years a lot of artists are

24:50going to be dropping songs in every

24:52genre, but their live sessions are going

24:54to be their genre. And that's what

24:55people are going to pay for live studio,

24:57but they're like cuz the whole idea is

24:59the storytelling the design. Now they

25:01get to go into these other sessions and

25:03get people who would usually like

25:04hip-hop could make a rock song, right?

25:06Cuz I think this I think the ultimate

25:08storytelling out of all music and this

25:09is an opinion is in hip-hop. I'm sorry.

25:11This the spoken word poetry, you cannot

25:14get to the level of layers that you can

25:17in hip-hop and in poetry. I mean even my

25:20mother, she teaches English. The first

25:21thing she does is teach Rose in the

25:23Concrete with Tupac because that shows

25:25you the layers of words and syllables

25:27and and nuances and you know, double

25:30triple entendres, right? Like some of

25:32these people are mathematicians. You go

25:34all the way back to Rakim. I mean that

25:36dude was a mathematician at core. He was

25:38he was a mathematician who likes poetry,

25:40right? That's that was the anyway, you

25:42don't want to get me on a on a hip-hop

25:43thing, but that's another reason why

25:45they hired me is cuz I'm a huge nerd

25:46with that stuff, but

25:48yeah, this thing

25:49it's sick. But anyway, is you had a

25:52question, Daniel.

25:54>> [laughter]

25:54>> I'll it's I'll make it like a mini

25:56two-part question. Keep it super high

25:57level for the sake of time.

25:59But here's so I know nothing about this

26:03stuff. 30 days ago I didn't know what a

26:04markdown file was, right? I'm a business

26:06guy.

26:07Did consulting for years. That's just

26:09kind of my world, but I realized that

26:13this is happening. So I can either chase

26:15it or get in front of it, right?

26:17And so I mean there's an obvious

26:18business decision there. That being

26:20said, you hear a lot of noise, right?

26:22The thing that attracted me to your

26:25content was the first video I watched. I

26:27was like for me the way you think about

26:32this industry, this world, I think is

26:34the advantage, right? I also teach

26:37communication. I've taught sales for

26:38years and the way you communicate about

26:43tech is the way I communicate about

26:45communication, right?

26:47It was it was super weird when I heard I

26:48was like okay, I understand your thought

26:50process, right?

26:51So which leads me to my first question.

26:54I don't know this cuz I literally don't

26:56know what I'm doing, but my instinct is

26:59that the people, all of the other

27:01processes aside, that win at least in

27:04this version of the AI are the people

27:07who know how to think

27:08about AI and the leverage it has

27:11properly. Would you agree with that? Am

27:13I on the right track with that?

27:15So I would even refine it further. Yes,

27:17but I would even refine it further.

27:20It's for the people who can know when

27:23not to think and when to think, right?

27:26It is it is specifically when should I

27:28offload my thinking and when is it more

27:32efficient for me to think, right? We

27:33talked about it in the VIP session

27:35today. You can create an integration and

27:38automation that handles the thinking an

27:40employee would do. But is that actually

27:43more efficient than having the employee

27:45do that thinking and offloading a

27:47different part of their thinking, right?

27:49So it is literally

27:51not just about thinking, but about when

27:54you're the time aspect of thinking. In

27:56what order should I be doing something

27:59for a software versus doing it myself

28:01because if I create 10 tools and I give

28:04access to Claude to those tools and I'm

28:06doing some thinking up front building

28:08these markdown files. Instead of having

28:11to create the automations and build that

28:12and then hope that the AI does it the

28:14right way, I can ensure that that my

28:17thinking is captured at the right point

28:19at the right time and then I can

28:21integrate at any point, right? My folder

28:24structure, you can automate an entire

28:25folder structure or you can stop it

28:28every step of the way. I want to be able

28:30to choose when I think cuz certain

28:32things screw it, automate the whole

28:33stuff. But then once in a while you're

28:35like

28:35I think I think Claude is going to screw

28:39this up at this point because it doesn't

28:41have enough context. I know people who

28:43are experts in their field will know

28:46pretty quickly whether or not there's

28:47enough information out there on this and

28:50be able to add it in a prompt, right?

28:51The aspect of being able to add a prompt

28:54on the fly of an already automated

28:56process makes that process more powerful

28:58without an integration. Does that answer

29:00your question? No, a thousand percent

29:02and it's so funny. So my business

29:03partner in our real estate company, he

29:05actually was a software engineer. He

29:06used to work at Microsoft. And it was

29:08funny because we both took on a task

29:10simultaneously and he kind of got pissed

29:12at me because I put out a better outcome

29:16using AI than he did faster, right? And

29:19for me when I when he asked, I basically

29:21said I just I look at the way I

29:23communicate with AI the way I

29:24communicate with people. You have to

29:25understand the nuance in the way you

29:27communicate it. That was just my kind of

29:29rudimentary approach towards it. It

29:31seemed to work. I'll I know that there's

29:32a lot that I don't know, but that was

29:34what kind of drew me to your perspective

29:36cuz it just seems like that's how you're

29:37approaching it. Okay.

29:38So here's my second my my final side of

29:41this question is so as a business

29:44person,

29:46I'm using this. We're looking get back

29:48in at some in M&A stuff. We're actually

29:50trying to work on an M&A project to try

29:52to get into business acquisitions. We're

29:53doing all these different things as a

29:55business person who doesn't have a huge

29:58background in this.

30:00If you had to give like just what

30:04What's the best direction? Where should

30:05I take this? What should be my primary

30:07focus if I want to win from a business

30:09perspective, knowing I don't know what I

30:11don't know?

30:13I would look whatever problems you've

30:15been solving manually and you've been

30:18getting the most value out of, you want

30:20to automate yourself. You if you

30:22everyday you're learning about AI not

30:25through the features that are available,

30:27but through the features that will

30:29automate the things that you're

30:31currently doing. Everyday I'm trying to

30:33put myself out of a job because I know

30:36for a fact I will find new things to I

30:38I'm I have so much faith in myself of

30:40learning more and how hard it is to

30:43automate some of the stuff I do that as

30:45long as I'm chipping away at certain

30:46parts of it as I'm trying to automate

30:49that I know what a good output looks

30:51like. I don't need to know how the tool

30:53works. I can run the tool and say that

30:55sucks because I would have done it

30:57better myself. And your goal is to say,

30:59okay, well how is it why is it better

31:01than myself? And then you learn where

31:03the AI is missing the thinking step that

31:06you're doing. And you're slowly mapping

31:08that out piece by piece by piece until

31:11finally

31:13that's the output I want. And once you

31:15get the output you want, there's your

31:16system. There's an AI system. And guess

31:18what? That whole process just taught you

31:19what you needed to know about AI. And

31:21then when a feature comes out, you're

31:24going to know immediately, oh, that

31:26feature applies to this process. That

31:27solves my problem that I had automating

31:29this. And that's how I get into a

31:31position where I'm never worried about

31:33updates. I'm excited even most of the

31:35updates I'm predicting because I know,

31:37oh man, this is a serious problem for my

31:40workflow. And I know that someone else

31:42somewhere in Anthropic or in Codex knows

31:44that that's a problem for a similar

31:46workflow. So they're like, oh, well,

31:48let's just make case in point. I'm

31:49making a video on this right now. The

31:51recent feature {slash} auto run is a

31:54feature that Claude code has now where

31:56it runs through everything without

31:58permissions. That was previously run

32:00without permissions, run dangerously,

32:02but it wasn't an option for everyone to

32:03use.

32:04The reason it's now a feature is because

32:07someone else created a workflow for

32:09Claude and for themselves because they

32:11were going in and choosing when Claude

32:14was deleting a file and saying when or

32:17when that's a good idea. And then they

32:18were building a processor around it.

32:20Claude captured that workflow and said,

32:22oh, there's a good way, there's a good

32:24method to know when not to delete

32:27something. Let's just make the knowing

32:29when not to delete something a feature.

32:32All of these features that you're seeing

32:34come out from Claude or Codex are

32:36processes of thought turned into a

32:39command, right? Skills are processes of

32:43thought turned into a package, right?

32:47That's all of this. So the more you can

32:50package processes and pull the

32:52fundamentals, the more you can focus on

32:54what's not fundamental, what is unique,

32:56what is an opinion.

32:58And that means that those fundamentals

33:00will just get better every time someone

33:02creates something or you can create your

33:03own version of the fundamental and then

33:05just replace it down the line when

33:06someone makes a better version for you,

33:08right? It turns your competition into

33:11your development team.

33:12How do you determine then if we're going

33:15that approach cuz I love that. That's

33:16kind of what I was thinking. How do you

33:18differentiate what you sell versus what

33:20you give it give away in a world where

33:21there's

33:23Uh

33:24well,

33:25this this is this is a great great

33:27question cuz it stopped me for a second,

33:28but then I I have a good answer.

33:31When you are selling something to

33:33someone

33:34and you keep selling it and it gets

33:36easier and easier to the point where

33:38you're like, I'm just tossing it into

33:40Claude and giving it to them or I'm just

33:42tossing it into my automated system,

33:44that's your key to know, oh, in 6 months

33:47everyone's going to be able to do this

33:48for free.

33:49Right? The the more the less effort it

33:52takes from you to get a good output

33:55over time, the closer you are to getting

33:58into, hey, this is a a commodity

34:02that I should sell as a commodity or a

34:03product and I need to find out what the

34:05next layer is above that. So and that's

34:08how you find out what the next thing to

34:10sell is, right? Like people used to sell

34:12prompts.

34:14I give them away for free unless they're

34:16packages of prompts to solve a problem,

34:19right? But in 6, 7 months, in a year, a

34:22lot of what I'm giving away will be

34:25features. And a lot of what I'm teaching

34:27and charging for will probably be

34:30packages that you can buy at a shorter

34:33thing. And then again, that's why I'm

34:34like, hey, these VIP sessions, the thing

34:37that will never be a feature within

34:40reason, maybe there's an AI version of

34:42me, is the time spent with me, right?

34:45The things that truly cannot scale and

34:47be automated, you will discover as you

34:50try to automate them. So in the process

34:53of automating yourself, you figure out

34:55what sells well. In the process of what

34:57sells well, you'll figure out what

34:58automates. In the process of what

35:00automates and sells well, you'll figure

35:02out what's not going to be valuable in 6

35:04months to a year. Does that make sense?

35:06No, that makes perfect sense. So one

35:09final thing, I've I've been a coach for

35:11a long time.

35:12Um I really wanted to start going on and

35:15making content around this, but I just

35:17hate talking about I don't truly

35:18understand. I don't like it.

35:20Right? So I but so

35:23I've considered maybe just posting my

35:25own, you know, stupid choices publicly

35:27and maybe people, you know, appreciate

35:29that, but I'd like to point them to

35:30somebody who actually knows what they're

35:32talking about. Like are you comfortable

35:34if I use your content and point them

35:36your direction? You know, maybe to the

35:38community or something like that to, you

35:40know, here's what I'm learning, here's

35:41why it worked for me type of situation?

35:43Absolutely. Absolutely. And even

35:45further, right? Like

35:47Here's the thing.

35:49I'm giving you all these transcripts.

35:50I'm giving you all these things. If

35:51you're a VIP member, so you're getting

35:53access to even our deeper videos. If you

35:55see a way to make value of that for

35:56yourself,

35:58do it, right? Like anything that I'm

36:00giving away in here I I a lot of people

36:03argue with me, especially I argue with

36:04investors. It's why like I had someone

36:06try to offer me three and a half million

36:07for one of my companies and he was like,

36:09we got to lock it all down and gatekeep

36:11it. And I'm like, that's what's going to

36:12kill the company. That's what's going to

36:14stop the process. If I can give every

36:17possible answer under the sun for the

36:19next year straight,

36:22but guess what? The implementation is

36:24what matters. Actually doing it, putting

36:26it down to the floor. So I mean like

36:28obviously try not to take credit for

36:30something that's mine, but like if if if

36:33you are pretty sure it applies, take the

36:35authority, say, hey, I've been studying

36:37this. Here's where I got it. Here's what

36:40I would do. And if you can get value,

36:42you can get someone to pay you for that,

36:43then do it, right? Like If it works, it

36:45works. If you can get the outcome in the

36:46same way I can get the outcome, then you

36:49deserve the value of that outcome. I'm

36:51not going to be able to implement it to

36:52every single person on Earth, right?

36:54Uh so yeah, I mean by all means. And if

36:57I also I mean like I said, I'll have to

36:58give you my email. I I see that you have

37:00an Instagram and whatnot. Daniel the Q?

37:02Is that or is is that Q?

37:04The Q. I couldn't see the top part, so I

37:05wasn't sure. It could be hey, hip hop,

37:07you know, that's a good one to go back

37:08into.

37:08>> [laughter]

37:10>> Daniel the Q, right? Um I we should link

37:13up. Maybe there's something we can do

37:14there, too, right? There's there's

37:15there's options there, right? If you

37:16say, hey, cuz again, my time is very

37:18thin. I'm trying to say no to people,

37:20but at the end of the day if if I can

37:22get this knowledge out there cuz that's

37:24my my whole goal for this community was

37:26to find a way to funnel my big company

37:29while simultaneously offering so much

37:31value that everyone stops using AI the

37:33stupid way cuz I was just getting pissed

37:36every day logging on and seeing people

37:38spend so cuz here's the thing, if people

37:41don't use this, if I don't give this

37:43stuff away at low friction, guess what

37:45happens? People invest the wrong way.

37:47They create the wrong things. We're

37:50creating a collapsible economy. We're

37:52creating a bubble. That bubble affects

37:54me. So if I'm not doing everything in my

37:56power to create pockets outside of that

37:58bubble, I am being selfish by doing that

38:01and I get to contribute to a larger

38:04economy that's going to be built because

38:05they listened to the right process. If

38:08you believe your value is truly

38:10valuable, you should be able to give it

38:12away for free and charge at the same

38:14time. Right? Like I know if someone went

38:17through all of my videos, went to every

38:18single one of my VIPs, I still have more

38:21value to offer because I'm going to be

38:23if I sit down with their company and

38:25only focus on what they're doing,

38:26there's 10 million other problems that

38:28show up that my videos still don't solve

38:30perfectly. They just get you in the

38:32right direction. They get you set up to

38:34solve it. So yeah, absolutely. That's a

38:35great question.

38:37Um

38:38Daniel, I would I love that you I can't

38:40wait to cut this video up, too. There's

38:41a lot of good points in here. And

38:43Alexander, thank you so much for for

38:45diving into this. I hope um everyone

38:48today, Toby, Anna, right? Haro, everyone

38:50in this chat right now, I'm seeing

38:52everyone. I love that you're all asking

38:53these these different questions in here.

38:55I see concepts about postman from Toby,

38:58so I might actually hit you up after

38:59this to get a little bit more details to

39:01share. For all of you who are in here

39:04right now, I'm going to take this video.

39:06I'm going to transcribe it. I'm going to

39:08post the transcription, the video, and

39:11then I'm also going to take that

39:12transcript. I'm going to create a nice

39:14um PowerPoint out of this. It's going to

39:16be very similar to what I do for the

39:17VIP. So in VIP we do this three times a

39:20month and it's twice as long usually.

39:22Um and sometimes even longer and then

39:24everyone talks around. That's going to

39:26be not only something that you can read

39:28through, but I'm going to filter it

39:30through what I think is my greatest

39:32gift, my hedge, allegory and structure.

39:35I can listen to people's comments,

39:37concepts, ideas, videos and break it

39:40into its simplest parts for you to then

39:42build off of, whether it's throwing it

39:43into AI or reading it yourself. Every

39:46single session, we will do this from now

39:49on. Every single week that I'm doing

39:51with VIP and every I think it's once a

39:52month for the premium sessions, that is

39:55what we're doing. So, keep an eye out

39:57for the Excel and question sheets. Keep

39:59an eye out for other community members.

40:01We have some brilliant people in here.

40:03It's It's not I'm not the sole source of

40:05authority here. There's There's a whole

40:06reason I put this together is when you

40:08add one mind and another mind together,

40:10you get three minds. When you have three

40:12minds together, you get six. So on and

40:14so forth. It's exponential. Get the

40:17value out of this. Absorb. Ask

40:19questions. Be mean. Go talk to people.

40:21Go bring other people in because you

40:23think they'll add it to your value. Get

40:26Be selfish. Take from this community.

40:28I'm asking you to be selfish. That's

40:30what makes this valuable. I've built it

40:32in the idea that we're all

40:34self-interested in something, right? And

40:36if we can accept that, we can move on

40:38and stop worrying about trying to

40:40compete with each other, you know, lie

40:42to each other. We can just dive straight

40:43in.

40:44Uh yeah, that's the end of today.

40:46Ontology, taxonomy, isomorphism in

40:48expert ideas. In other words, can you

40:51talk and communicate right?

40:53Uh if What is it Einstein says? I'll

40:55leave you with this. If you can't teach

40:57it to a 7-year-old, you don't know it

40:59well enough.

41:01Simple as that.

41:02Uh so, learn like a 7-year-old and teach

41:05to 7-year-olds and you'll be a better at

41:07business and talking and everything. I

41:09promise. I have a kid and she's 9 years

41:10old. She just turned uh 9 this April and

41:13uh she's already building Actually, I

41:14can't wait to share about it. She's

41:15building uh video games with Claude. I

41:17have her on my ICM structure. And so,

41:19she's built small HTML She actually

41:20created animations the other day that I

41:22didn't even know you could do with HTML.

41:23I was like, "Wait, hold on a second."

41:25She's like, "Look what I built for my

41:26book." And I'm like, "All right. Uh get

41:28hurry up and get tax ready so I can hire

41:29you."

41:30>> [laughter]

41:31>> But we'll get some there. But anyway,

41:33thank you everyone. I I hope that you've

41:35had value. If you feel like your premium

41:37membership is not a value, if you feel

41:39like that you're paying to me every

41:42month, you are not getting enough back,

41:44tell me. Reach out to me. Reach out to

41:46Matt. Reach out to Shishiro. Say, "Guys,

41:48what the hell? I'm not getting enough."

41:50I will try to fix it. Like I I You are

41:52all helping me do this more by paying

41:55And that was my idea. It's like if I can

41:56make everyone pay a little bit or a good

41:58bit, then I don't need to charge

41:59everyone thousands of dollars for

42:01coaching. We can just all come together

42:02and coach each other. And that scales

42:04it. It gets better. Blah blah blah.

42:06There's self-interest there, right?

42:07That's one of the things. Jake, how can

42:09I bring one of my team on board?

42:12Well, I mean, just send them the link to

42:14this.

42:15If you want Is that what you want before

42:17I end this call?

42:18Let me Let me just Let me see if I can

42:20unmute you. What do you What do you mean

42:21by that? Let me make sure we're over

42:23here. There we go. We'll do allow audio

42:26and allow video.

42:28Go ahead Yeah, what what do you mean

42:30bring them on on void?

42:32Uh and thank you, Anice. I'm glad that

42:34you're seeing value without um noise.

42:38So, can you hear me now?

42:40Yes, absolutely. Do the video. Um yeah,

42:42no, I just I have somebody in the team

42:44that I'd like to go through the process

42:45themselves as well at the same time. So,

42:48I guess it's just Do I just get them in

42:50on the the same access or do I start

42:53start them on the on you know, is there

42:55or do you have a team product or

42:57anything like that?

42:58Wow, that's a good question. A team

43:00product. Damn, I guess this would be

43:01valuable to uh to teams in making deals

43:03with it. Um

43:05I mean,

43:06from the stealing sense, you could just

43:08let them use your profile and then they

43:10get it all for free so you don't have to

43:11pay it. And I mean, I'm not going to

43:13stop you. I'd I'd urge you not to cuz it

43:15you know, you support support. But look,

43:17I used to you know, I used to go on all

43:19sorts of black websites and download

43:21music. So,

43:22uh you know, I can't can't argue that.

43:24But um

43:25I'd like to give them the VIP access

43:27actually, but I was just wondering if

43:28that's Is that possible? Can they Can

43:30they come in at the same exam I'm I'm

43:32from the starter

43:34rate? I don't know if that's possible or

43:36is that class? Oh, I see what you're

43:38saying. Interesting. Okay.

43:40Um I mean,

43:41damn. So, it's So, unfortunately, school

43:43makes it really annoying for me to like

43:45swap around how rates are doing.

43:48They would Right off the bat, my initial

43:49answer is the easiest, fastest way would

43:51be to give them the link and tell them

43:52to sign up for the 27 a month. However,

43:55I've never thought of the idea of

43:56offering this to like whole teams for

43:58discount prices and stuff. And like

44:00that's a really great business model.

44:02Um here, why don't you Here, my email

44:05is aduba.io.

44:08That's my email for my Aduba company.

44:11Why don't you shoot me an email and

44:13we'll see what we can do. And if you

44:14have other people that would be

44:16interested on it, I'm I'm happy to

44:18figure something out there cuz I mean

44:19like that's just good business.

44:21Um and I mean if you if you believe that

44:22they're getting value out of you're

44:24getting value out of this, I'd love to

44:25Yeah, the more people, the merrier.

44:26That's That's what makes this more

44:27powerful. So, yeah, shoot me

44:30I was in I was inspired as well just

44:32there when I think it's it's Alex was

44:35talking. Just idea of finding a way to

44:38set it up that we can all work in

44:41on our own projects, but also work on

44:43company projects together.

44:46That I I have Well, there is a lot of

44:48ways to go about this. I don't know if

44:49Alex, you had something to kind of say

44:51on that real quick. And I will say

44:52though, I have another meeting Dude, I

44:54just had back-to-back meetings for 3

44:56hours. However, I'm not going

44:58Well, here's the thing. I'm not I'm

44:59going to do what I do with the VIP. I

45:01won't end this call. You all can talk.

45:03Alex can talk here. This is the whole

45:04point of all of this is like it's not

45:06just me that brings value. So, Alex, go

45:08ahead if you want to answer some

45:09questions. Maybe there's a consulting

45:10opportunity here for the No, I'm joking.

45:12>> [laughter]

45:13>> It's that idea of like kind of share

45:14that value. I will stop

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