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“반지하 목수에서 100억 건물주 됐어요” 노가다 인생에서 빚 갚고 180억 찍은 부업

인생은 지금부터, 인생2막 · 6,556 words · 30 min read

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0:00My mother raised my two brothers and me

0:02alone , and about 20 years ago ,

0:03Bangbae-dong was a neighborhood with a

0:05huge wealth gap . We naturally lived in

0:07a poor area , and I’d see other

0:09families where the mom could go to the

0:10hospital with money even when sick ,

0:12while my mom worried about not getting

0:13sick . So , I think I had a deep sense of

0:15deprivation regarding money . I actually

0:17had a lot of debt , too . This is an

0:19apartment in Cheongdam . This place is 1

0:21billion won for a 400 - square-meter unit

0:22.

0:22>> 400. Yes .

0:23>> I bought this building for about 9

0:25billion won , but the current appraisal

0:26is around 11 billion , right ? The total

0:30revenue for the first and second half

0:32of 2025 was 13 billion won from just

0:34one business . I basically don't choose

0:37businesses that don't generate profit

0:39within a month . It's the best side job

0:41I've found this year . I see a lot of

0:43new rich people these days . I feel like

0:46nine out of ten emerging rich people

0:49are flocking to this industry . Now is

0:52truly a huge blue ocean .

0:54>> I really hope you learn this and give

0:55it a try . Feel free to ask me anything

0:57you don't know . After doing this , I

0:58realized there's not much joy in just

1:00making money alone . Having everyone

1:01around me do well together . I think

1:03that's really important . Even I , who

1:05did manual labor throughout my 20s , now

1:07live in the best apartment in

1:08Cheongdam-dong . The door opens to those

1:11who knock . I hope you keep knocking on

1:13markets that hold opportunities .

1:21>> Hello .

1:22>> Hello .

1:24>> What are their names ? His name is

1:26Deokbae .

1:26>> Deokbae .

1:27>> And that one is Suji . He's a boy and

1:29she's a girl . They love people .

1:32>> Did you just wake up ?

1:33>> Yes . I just woke up . I haven't brushed

1:37my teeth yet , so could you please not

1:38get too close ?

1:39>> Understood .

1:40>> I take supplements in the morning .

1:42Where did the Vitamin C go ? My wife

1:44cleaned up for the shoot , so things

1:46have been moved around . Oh my , what

1:47happened ?

1:48>> Take these all at once for the day . All

1:49at once ?

1:50>> Yes . You take all of this at once .

1:52>> Wow , that's a lot .

1:54>> Deokbae .

1:55>> Hey , Deokbae .

1:56>> So cute .

1:57>> Come to think of it , you haven't

1:58introduced yourself yet , CEO . Could you

2:00introduce yourself ?

2:00>> My name is Jun No-jung . I’m

2:02generating over 10 billion won in

2:04annual revenue .

2:04>> That's why the house is so nice .

2:06>> This is an apartment in Cheongdam . They

2:10say Karina from Aespa lives here .

2:11>> Do you mean Karina from the group Aespa

2:13?

2:13>> Yes , Karina from Aespa and Shin

2:15Se-kyung also live here . In this

2:16complex ?

2:16>> Have you ever run into them ?

2:17>> Run into them ? No , of course not . I

2:19would like to see Shin Se-kyung , though

2:20.

2:21>> She is married .

2:22>> I’m not curious about that . I’m not

2:24curious , but ...

2:25>> Really .

2:25>> Pardon me , but how old are you , CEO ?

2:27>> I am 35 years old .

2:28>> You're young . When did you move here ?

2:30>> I think it was early this year .

2:32>> Did you buy it ?

2:33>> No. I definitely can't afford to buy it

2:34. It's way too expensive . The monthly

2:36rent is insane , too . This place is a 1

2:37billion won deposit and 4 million rent .

2:37>> 4 million ?

2:38>> Yes . 4 million won a month . You could

2:40do it too , PD .

2:40>> How ?

2:41>> It’s absolutely possible . I did it ,

2:42too .

2:43>> But 4 million won for rent is like a

2:44monthly salary .

2:45>> I suppose that’s true .

2:46>> What kind of work do you do to afford 4

2:47million a month ? I tend to take on a

2:49lot of different businesses . I

2:51challenge myself with about 20 to 30

2:53new side hustles or businesses a year .

2:55In my 20s , I did manual labor ,

2:57specifically carpentry work . I lived

2:59day-to-day on that paycheck to feed my

3:01family , and because I lived like that

3:03for nearly five years , when I pick a

3:05side hustle , I only choose ones that

3:07can show results tomorrow , this week ,

3:09or this month . I see many people

3:11starting side hustles looking a year or

3:12two ahead . People with plenty of money

3:14can do those kinds of businesses . But

3:16in my case , I started with almost no

3:18money , and I recently started one alone

3:19, which brought in 30 million won in

3:21revenue the first month , 60 million the

3:23second , 70 million the third , and now

3:25it's the fifth month , and it's at 260

3:27million . It's the best side hustle I've

3:29found this year . Let me show you what

3:30it is first . But could we go after I

3:31work out for a bit ?

3:32>> Shall we go after you work out ?

3:35>> Do you usually take supplements after

3:36working out ?

3:37>> I eat chicken breast , supplements , or

3:39beef , but I want to eat quickly today .

3:42>> Ah .

3:43>> What are you doing now ? I need to get

3:45ready for work , shall we go ?

3:46>> Did you actually change your clothes ?

3:47>> Yes . Why ?

3:48>> They look like the same clothes as

3:50before .

3:50>> When you look at me , there’s only one

3:51reason . The clothes are easy to wear

3:53without thinking .

3:53>> Hmm .

3:54>> It looks nice , right ?

3:55>> I guess dogs are allowed in the office .

3:57>> Yes . A dog is part of our company

3:59benefits . He’s practically an

4:01executive at our company .

4:02>> There are so many foreign cars here .

4:03>> But this place clears out completely by

4:05the morning . Everyone leaves very early

4:07at dawn . This is my car .

4:08>> Wait , isn't this a G-Wagon ? How much is

4:10it ?

4:10>> I think I bought it for a little over

4:11200 million won . Doesn't it suit me

4:12well ? Hmm . Shall we go ?

4:16>> Did you move to Seongnam because it's

4:18close to your office ?

4:19>> No. My wife asked to move here , and

4:20many of our acquaintances live here . We

4:22looked at the house while we were

4:24visiting , and my wife liked it so much

4:26that we decided to move here .

4:27>> You said the housing deposit was 1

4:29billion won . Did you have 1 billion won

4:31in cash ?

4:31>> It just accumulated while working hard .

4:33You can do it too .

4:34>> So , you made your fortune in the market

4:36, kept 6 billion won in cash , and

4:38bought buildings too ? I tend to buy

4:40quite a lot of buildings . I have one

4:41that I use as my personal office , and I

4:43have about seven more that I've

4:44purchased and hold the deeds for . I'll

4:46show you .

4:47>> Then is the office we're going to now

4:49your own office ?

4:50>> Yes , it's my office . It's this building

4:52. We bought this building for about 9

4:56billion won , and I heard the current

4:58valuation is around 11 billion won .

5:01>> That's amazing . Will the employees all

5:03be there when we go in ?

5:04>> Yes . They're all there right now .

5:06>> This is our office .

5:07>> Could I possibly interview the

5:09employees ?

5:09>> Yes . Go ahead and interview them here .

5:11>> What kind of work do you do ? Are you a

5:12designer ?

5:13>> Yes . That's correct .

5:14>> How is your job satisfaction ?

5:15>> 10 out of 10 .

5:17>> This is the friend I went running with

5:18early yesterday morning .

5:19>> Hello . We ran 3km at Pohang Park around

5:2212 midnight yesterday .

5:23>> As an employee , going running with the

5:25boss at midnight isn't exactly a great

5:27thing , is it ?

5:28>> Oh , is it ? Did you enjoy it ? Did you

5:30hate it ?

5:30>> I really enjoyed it . When else would I

5:31get a chance ?

5:32>> Were you forced ?

5:33>> No. Actually , I've already come home .

5:35>> So , how is your satisfaction ?

5:36>> I'd like to give it 120 points .

5:38>> Did they hand out a manual or something

5:39before filming started ?

5:40>> No , ask me too .

5:43>> How is your job satisfaction ?

5:44>> For me , maybe around 200 points .

5:46>> What's the maximum score ?

5:47>> 300 points .

5:49>> The atmosphere is incredibly free .

5:50>> It is pretty free . Let me show you the

5:53building documents . Wait , what's with

5:55all these Pokemon ? Why are there so

5:56many ? Pokemon .

5:57>> Oh , I love Pokemon . I like them too ,

5:59but this is really something . We

6:01currently hold eight buildings that

6:03we've purchased . These papers are worth

6:05over 10 billion won .

6:06>> You've seen a lot of them . You look

6:08very happy . Are you proud ? Just looking

6:10at them ...

6:11>> See you in a bit .

6:14>> The office is empty . Where did everyone

6:16go ? Here are our producers .

6:17>> Hello .

6:18>> How are you ?

6:19>> I met them three years ago while

6:21working on YouTube . They're really good

6:24at growing YouTube channels .

6:25>> What YouTube channel were you doing ? I

6:27ran a channel where I asked supercar

6:28owners for advice and asked about their

6:30jobs . It was ...

6:31>> Can I film for a second ? Could you

6:33share a word of advice for the viewers ?

6:36>> I was letting people know about these

6:37things while filming , and ...

6:38>> There are many channels like that now .

6:40But back then , this was the only one .

6:42It was the only one in Korea , and it

6:44was so shocking that I made sure to

6:47watch it whenever I could . This friend

6:49is someone who really sets their mind

6:51to it and grows a channel super fast .

6:52Yet , despite that , I quit YouTube and

6:54am doing this now . How much did you

6:56take home last time ? You have to be

6:57honest .

6:58>> About 40 to 50 million won .

6:58>> Didn't I tell you earlier ? I earned 30

7:00million won in the first month . But now

7:01, the second month was 60 million , the

7:03third month 70 million , then 130

7:05million , and in July , 260 million . It's

7:06almost doubling every time . To show you

7:08how much money is coming in , this is

7:09the volume of inquiries received today .

7:11That's four inquiries received just

7:12today . The revenue for this month so

7:14far is 56 million won . Since some might

7:15doubt me if I claim 10 billion won a

7:17month , I need to provide proof . As you

7:19can see , we have a total of three

7:20corporate businesses . We operate one

7:22corporation per floor , and fabricating

7:24VAT certificates is legally punishable .

7:26So , it's impossible to forge them .

7:28Looking at this : 100 , 1,000 , 10,000 ,

7:30100,000 , 1 million , 10 million , 100

7:32million , 1 billion — 5.3 billion in the

7:35first half of 2025 , and 8.2 billion in

7:37the second half , totaling about 13

7:39billion won from just one business . And

7:43there are two more businesses on the

7:44second floor that generated about 1

7:46billion , so please refer to the

7:48building documents we possess earlier .

7:50These can't be forged either .

7:52>> So , did you earn all of this through

7:53the side hustles or businesses you've

7:55been doing ?

7:55>> Of course . So now , I'm going to

7:58introduce the side hustle we do , and

8:00this is the Instagram platform .

8:02Instagram is a platform where a huge

8:04number of short videos like this are

8:06uploaded . Even in our country , over a

8:09million people post these daily , and

8:11the goal for those uploading these

8:13videos is to use them for their own

8:15businesses or for self-promotion . But

8:18the characteristic of this platform is

8:19that you have to upload consistently —

8:20ten videos a month , or fifteen ,

8:22whatever it may be . These people don't

8:23actually make all of these themselves .

8:25Our work involves connecting those who

8:27post these videos with freelance

8:29editors or creating the videos for them

8:31. For one such video , we typically

8:33charge anywhere from 250,000 won at the

8:35lowest to 500,000 won at the highest .

8:37But the cost we pay to the editors to

8:39edit them is just 30,000 won per video .

8:42Even at the most expensive , we can get

8:43it done for about 50,000 won . So ,

8:45you're left with a profit margin of

8:46200,000 to 400,000 won . That's what we

8:48take as our margin .

8:49>> To show you how easy these videos are

8:51to make :

8:51>> My scalp was the same , and they said

8:52it's because my scalp condition

8:54collapsed . Let's continue with scalp

8:56care .

8:56>> These days , AI is so advanced that if

8:58you input a script , it generates

8:59visuals like this . We don't even shoot

9:01all of these videos ourselves . The

9:02brand representatives film the footage

9:03and send it to us ; we just add the

9:05script , use AI for the voiceover ,

9:06combine them , add subtitles , and we're

9:08done .

9:08>> Among the things you receive every week

9:09or two , there's this management thing

9:11called " Indi-bar . " There’s no actual

9:12editing involved here . Just attaching

9:13this one part and adding subtitles is

9:14the end of it . If I want to add a bit

9:16more effect editing here , I can just do

9:18it ; we probably charged 400,000 won for

9:20this job . If I pay 30,000 to 50,000 won

9:22for editing , the remaining 350,000 won

9:24becomes my profit . But there are people

9:26who want to save on outsourcing costs

9:28for editors , right ? We’ll show you a

9:30program . Once the video is out , it

9:32automatically edits everything for you

9:33in a sequence . It doesn’t just do cut

9:35edits ; it handles everything from

9:37subtitles to effect editing

9:38automatically — look , the original

9:40video is lying sideways like this . And

9:42it needs to be turned upright , right ?

9:44Now , let’s try running this video

9:46through an automatic editor . When we

9:49put in that raw , unedited footage we

9:50just saw , the site opens Premiere ,

9:52brings in the video I selected , and as

9:54you can see , it has already rotated it

9:56vertically . If I press this confirm

9:58button in this state , look what happens

10:00.

10:00>> Wow ,

10:00>> Isn't it amazing ? It’s being edited

10:02right now .

10:03>> And now it’s finished . Shall we take

10:05a look ? From now on , I will show you

10:06how to make money with multiple

10:08accounts in 7 days .

10:09>> It even inserts these emojis

10:10automatically on its own . Actually ,

10:12when editing , these things take up the

10:14most time and effort , right ? But since

10:16it automatically searches for and

10:18brings in relevant footage to match the

10:20script , you don't really need to edit

10:22at all . We get a project for 300,000

10:24won and outsource it for 30,000 or

10:2650,000 won , and it usually takes a day

10:28or two to get five or ten drafts back ,

10:31but for this , the cost — since we use

10:33an API — is minimal . As you can see ,

10:351,400 won .

10:35>> 1,400 won .

10:36>> It only cost 1,400 won to make one

10:39video . So , there’s no need to entrust

10:40it to an outsourced editor anymore . It

10:41means you earn more money by creating

10:43the content others want to post . We

10:46don't have to show our faces , we don't

10:48need to know how to edit , we just act

10:49as the middleman connecting things , and

10:51we earn much more money than those

10:52YouTubers . And we earn it quickly .

10:54Because we start by receiving a down

10:56payment , that’s how we do it .

10:58>> They don't do it themselves ; they

10:59entrust it to me .

11:00>> These people are brand CEOs who

11:02generate 10 to 20 million won in

11:03revenue from a single video . Instead of

11:06spending time making these videos , they

11:07focus on selling more with their staff .

11:10Since one good video can easily bring

11:12in 10 million , 20 million , or even 100

11:13million to a billion won , they don't

11:15hesitate to pay us 250,000 won for one .

11:17>> So , does that mean we don't have to

11:18handle the planning or anything like

11:19that ? In this field , you can earn 1.5

11:21to 3 million won just by acting as an

11:23intermediary . If you start as an

11:24intermediary and learn to edit , you can

11:26make 5 to 8 million won , and those who

11:28do the planning or sales clearly earn

11:29between 20 and 50 million won a month .

11:31You just have to follow the steps .

11:33That’s why beginners either start

11:35with editing or start with brokering ;

11:36it's one of the two . But as you do this

11:38, you start to see just how many

11:40inquiries are coming into the market .

11:41Once people get a taste of this , they

11:43naturally transition into planning or

11:44move on to sales on their own . Even the

11:46planning documents are generated by an

11:48AI program . For example , let me type in

11:49" dermatology . " It then gathers all the

11:51recent top-performing

11:52dermatology-related videos from

11:53Instagram for you . Our own videos are

11:55also included . When you click the next

11:57step like this , the AI analyzes these

11:59reels . Based on the script structure

12:01analysis , you'll have the materials

12:02from the clients you need to plan for .

12:04When you input those , a complete script

12:06is created . For instance , let’s say

12:08we’re promoting a dermatology acne

12:10treatment . If you set the target as "

12:12entry-level employees " and generate a

12:14new script , it comes out like this . "

12:15Attention all job seekers and new hires

12:17facing their first interview : I'll show

12:19you three dermatology treatments that

12:21soothe redness in just one day . " We

12:22have specific standards for how our

12:24company creates content . The AI has

12:26learned those standards and generates

12:27intros that fit them perfectly . It is

12:29an AI that contains all the planning

12:30know-how and documents we’ve

12:32accumulated over seven years . So , the

12:34quality is bound to be much higher than

12:36plans created elsewhere . That’s why

12:37nine out of ten videos hit the mark

12:39when you follow our company's plans . So

12:41, by pumping out content this way ,

12:43doctors can just take the script and

12:44film it themselves without us even

12:46having to be there . It really isn't

12:49difficult at all .

12:50>> But you might wonder how to find these

12:51clients . How should beginners go about

12:53finding clients ?

12:54>> First , go to Soomgo and post that you

12:56provide reel services , and you’ll get

12:58inquiries right away . And the second

13:00one is Threads . You can think of

13:01Threads as a text-based promotional

13:03social media platform like a blog , but

13:05there are specific types of posts that

13:06actually generate inquiries . These are

13:08the content creation manuals our

13:10company has built over seven years . If

13:12you follow this , everything from

13:13writing the post and uploading it to

13:15getting inquiries can be done in one go

13:17.

13:17>> Then , who do you provide these compiled

13:20materials to ? These materials are taken

13:23by doctors , CEOs of brands , and many

13:25heads of media companies who learn from

13:28our company's daily classes .

13:30>> Could you share some of these with our

13:32viewers as well ?

13:33>> If you leave a comment saying " Juno

13:35Jung , " we will send them to you .

13:37There's more . This is a comprehensive

13:39manual for short-form agency services .

13:41It includes how to edit , plan , and

13:43handle sales , as well as sales scripts ,

13:45because your biggest weapon in sales is

13:47showing what you've done . We provide

13:50the full portfolio we’ve built up

13:51over seven years so that those people

13:53can go out and sell freely . I can

13:55confidently say that out of every ten

13:57trending Reels or YouTube Shorts these

13:59days , two or three were likely made by

14:01our company . So if you present our

14:03portfolio , people will go , " Oh , you're

14:04from that place ? " It ends up like that .

14:06We are more than happy to open those up

14:07so you can use them for sales . That’s

14:09a huge win .

14:09>> Can you give this to our viewers as

14:11well ?

14:12>> But who are your viewers ?

14:14>> People interested in side hustles .

14:16>> Yes . Our viewers can also receive them .

14:17I’ll make sure they can get them .

14:19>> Are you giving them out in physical

14:20form ?

14:20>> I can't give physical copies to

14:21everyone , as those are only for one-day

14:23class attendees , but I will send them

14:24as e-books . If you comment " Juno Jung , "

14:26I'll send you both .

14:27>> Oh , thank you . Would you also be able

14:29to provide the AI site you planned

14:31earlier ?

14:31>> The AI planning site ? Of course , I can

14:33give you that .

14:33>> Oh , really ?

14:34>> If you look at this , you have to use

14:35this .

14:36>> Wow , thank you . I could start right

14:38away and make money . If you have it

14:39right away .

14:39>> Honestly , you can make money right away

14:41. But if you're going to do it , I’d

14:43say start with this . That’s what I

14:44want to tell you .

14:45>> You’ve tried so many different

14:46businesses . Including side hustles , and

14:48you've done group purchasing agency

14:49work and group purchasing itself before

14:51, right ?

14:51>> Yes . That's correct .

14:52>> Compared to that , how is a side hustle ?

14:54The group purchasing agency business is

14:56actually the first business our company

14:57ever created . Group buying brokerage is

15:00connecting manufacturers who have a lot

15:02of stock with influencers who sell

15:04items at low prices , so consumers get

15:06to buy cheap , we earn money just by

15:08making the connection , and influencers

15:10earn money by selling — it was a

15:12win-win for everyone . We could earn

15:15margins of 5 % up to 15 % just by making

15:16those connections , and where else can

15:18you find a job like that ? Honestly , the

15:20short-form content brokerage market

15:22today is exactly the same format .

15:23>> Then why aren't you doing group buying

15:24brokerage anymore ? The margins have

15:25shrunk . It dropped from 5 % to under 3 % ,

15:28so I exited that market ; I only do what

15:30makes money . I felt I couldn't make any

15:33more profit in that market , so I looked

15:34for something else where I could earn

15:36money just by being the middleman , and

15:38I found the short-form brokerage market

15:40, which we’ve found to be excellent .

15:42The margins are high , it starts earning

15:44immediately , and we get orders just by

15:45scribbling down some text ; there’s no

15:47need to pitch to people who come to us .

15:49Since they come ready to pay , this is

15:50the first market I’ve seen where

15:51three out of every five people are

15:53successfully converted . Most of those

15:55people are doctors or brand CEOs . So ,

15:57it's impossible for this not to make

15:59money . Don't you think so ? A woman in

16:01her 60s is coming in later at 4 o'clock

16:03. She says she's coming with her

16:04husband . She’s someone who attended

16:07the free one-day class our company

16:09holds once a month . She watched that

16:11lecture and is coming to learn the

16:13details in depth . She also said she has

16:15never done this kind of work before .

16:16You might think we only succeed because

16:18we are young . But that’s not the case

16:20at all . Because we spend over 100

16:22million won every month just on labor

16:24costs for this . We assign the work

16:25directly and pay them for it . These are

16:27the funds we pay out as labor costs . If

16:29you look at the average age of those

16:31who receive it , people in their 20s and

16:3230s are of course the majority , but

16:33people in their 40s , 50s , and 60s also

16:35take on our orders .

16:36>> How much do those people earn ?

16:37>> On average , they earn at least 1.5

16:39million to 3 million won . How many

16:41weeks did it take for the fastest

16:42person to see results ?

16:43>> They saw results in just three days

16:44after starting .

16:44>> Because the market itself is so large

16:46and favorable , it seems like anyone who

16:47knows this market exists starts earning

16:49money right away . There are quite a lot

16:50of people like that . Shall we go

16:51downstairs and take a look ? My mother

16:53is here .

16:53>> That's great .

16:54>> It's on the basement floor .

16:56>> Hello . Nice to meet you . Are you here

16:59to learn , and did you come with your

17:00mom ? Please feel free to ask Producer

17:01Hyun-soo lots of questions . We're

17:03teaching everything in detail . This is

17:05an e-book provided only to those taking

17:07our one-day class ; if it's hard for

17:08your mother to learn just by watching ,

17:10I think it'll be helpful for her to

17:11read this .

17:12>> I really hope she learns and sees

17:14results .

17:14>> Yes . Exactly . Please ask any questions

17:16you have at any time .

17:17>> What does the person who just arrived

17:19do ? Like I mentioned earlier , we hold

17:20one-day classes . So , people come to our

17:23office to ask detailed questions when

17:24they get stuck trying it on their own

17:26after the class , or even if they’ve

17:28made some profit but don't know what to

17:30do next . If you look here , this is both

17:32our employee training room and our

17:34one-day class venue . These days , we

17:36mostly do it online . Since there are so

17:38many people , we do it online , but the

17:40space is often empty on weekdays . So if

17:42you come by and ask questions , our

17:44staff will come down to teach you

17:45one-on-one and help you until you see

17:47results , because when they succeed ,

17:48it's good for us too . I have a meeting

17:51this evening , so I’ll go to that and

17:53then it would be great to talk nearby .

17:55>> Ordinary people work hard , but they

17:57don't make as much money as you do , CEO

18:00.

18:00>> I see a lot of the new rich these days .

18:04Out of ten rising new rich people , nine

18:06of them seem to be flocking to this

18:08industry in particular . It is truly a

18:11massive blue ocean right now . Nowadays ,

18:14it feels like there isn't a single

18:16person who isn't doing personal

18:17branding or media . Just two years ago ,

18:20we might have thought we saw it a lot ,

18:21but really , only one or two out of a

18:22hundred were doing it . But these days ,

18:24all 100 out of 100 want to do it .

18:26That’s why we get so many inquiries .

18:28You have to make money in a market that

18:29actually works . I worked in manual

18:31labor for 5 years , and within 6 years

18:32of starting this business , I bought a

18:3410 billion won building and moved to

18:36Cheongdam-dong , so why wouldn't it work

18:38for you ?

18:38>> You actually did manual labor ?

18:40>> I did manual labor . These scars are all

18:42from that time . I have a lot of scars

18:44on my body .

18:44>> So you weren't rich from the beginning .

18:47>> Of course not . My mother raised the two

18:49of us sons by herself , and it was very

18:50difficult . I lived in Bangbae-dong .

18:52When I was young , Bangbae-dong had

18:53well-off neighborhoods and poorer

18:54neighborhoods . It was a neighborhood

18:56with a huge wealth gap . We were

18:57obviously in the poor area , and back

18:59then , hanging out with the kids from

19:01rich families , I think I felt those

19:03differences a lot from a young age . So

19:05I think I had a severe lack of money . I

19:08actually had a lot of debt , too .

19:09>> How much debt did you have ? It was a

19:11lot of money at the time , but I paid it

19:13all off by doing manual labor before

19:14starting this business . I just finished

19:17a meeting nearby , and this is the

19:18neighborhood where I first lived with

19:20my wife . This is the place where I used

19:22to live . It’s an officetel , and

19:23there’s a room next to a storage area

19:24. My wife and I started our life

19:26together in that room . I was running a

19:27Smart Store business , sending out

19:29packages . It was a Smart Store

19:30warehouse , and we slept in the tiny

19:32room next to it . In the winter , a ton

19:34of dust piles up because of the

19:35shipping boxes . The two of us would

19:37wake up in that place , full of dust and

19:39with no heating . My wife is someone who

19:42moved up to Seoul because of me . Seeing

19:44the person I love wake up in a dusty ,

19:46freezing cold room in mid-winter — oh ,

19:48I’m getting goosebumps again .

19:50Something in my heart shifted

19:52completely when I saw that scene . I

19:54realized she was suffering like that

19:55because of me . Do you see that third

19:58pillar over there ? I stood there ,

19:59leaning against it , thinking I wanted

20:01to just give it all up . That’s what I

20:02told my wife back then . I told her

20:04let’s go back home , even though she

20:05had her own business here at the time .

20:07But she didn't ask any questions and

20:09just said , " Okay . " So , this spot is a

20:11place with some very painful memories

20:13for me . But lately , it has turned into

20:14a very good memory . My wife is a " T. " A

20:16T-type on the MBTI . She said , " The past

20:18is in the past , and we’re doing so

20:20well now , so why are you like this ? "

20:21She said that while trying to act all

20:23tough . I brought her to this spot once .

20:25As soon as she arrived , she burst into

20:26tears and cried for about 20 to 30

20:28minutes on the way home . It was such a

20:30difficult place , but I think I

20:31instinctively come here to overcome

20:32those times . So , whenever I feel good ,

20:34achieve something , or start something

20:36new , I come to this spot . By coming

20:38here like that , it has changed into a

20:39very meaningful place for me .

20:41>> Was living here the hardest time for

20:43you ?

20:44>> I think my time doing manual labor was

20:45probably the hardest . I once spent

20:46about a month living and working with

20:48some construction workers . Living with

20:51them wasn't the hard part , but at first

20:53, they didn't want to teach me their

20:55trade , so as the youngest , I had to

20:57carry all the equipment and materials

20:59up . By walking up the stairs . I started

21:02with things like that and slowly

21:04learned the work . Thinking back on it

21:05now , it seems like it was really tough .

21:07>> If you had to go back to being a rookie

21:08, what kind of work do you think

21:10you’d do ? I think I’d be around

21:12this area . I think I’d start by

21:13helping people who want to do

21:15short-form content management ,

21:16distribution , and production . Because

21:19this is something that actually makes

21:21money right away once you start , and it

21:22lets you gain indirect experience in

21:24the media industry . I feel there’s a

21:27lot of vision to be found there , so if

21:29I were you , wouldn't I start a side

21:31hustle in this industry ?

21:32>> You mentioned you're a professional at

21:34side hustles .

21:35>> Yes . I’m a real pro at side hustles .

21:36I still take on many side hustle

21:37challenges . I’ve been in business for

21:39about seven years now . When I think

21:41about what I'm better at than others ,

21:42honestly , there isn't much . The one

21:44thing I'm good at is that my eye for

21:45the market is quicker than others and

21:47my execution is better , so I get into

21:49the market first and create what we

21:50call a " money basket . " Maybe that's how

21:53I was able to set up these money

21:54baskets ?

21:56>> Some of the viewers might be having a

21:57really hard time right now , just like

21:59you did in the past . What would you

22:01like to tell those people ? I think you

22:03have to knock on many doors . There is

22:05always a market where anyone can

22:06succeed . I think you need to find that

22:08market and do that kind of work . In a

22:10tough market , no matter how hard you

22:12work , only the people who are already

22:13good will succeed . But the market is

22:15constantly changing . New people always

22:17flock to changing markets , and if you

22:19time your entry well , isn't it true

22:21that anyone can succeed there ? I think

22:23that's what the short-form agency

22:24business or side hustles are right now .

22:26So , isn't it most important to work

22:28hard in a market that works , rather

22:29than trying hard in a difficult one ?

22:32You might also be struggling

22:33emotionally .

22:34>> If so , I'm sorry to say this , but you

22:36should exercise . Go for a walk . Walking

22:38is really good for you , and find a good

22:40mentor . Just on YouTube alone , there

22:41are tons of free resources you can

22:42watch and follow . Try challenging

22:44yourself with those one by one to

22:45achieve some results . And if you see

22:48results and feel confident , wouldn't it

22:49be a good time to take a course or

22:51something similar ? I guarantee that 99 %

22:53of the reason people watching this are

22:56struggling is because of money . I

22:58believe that most of those hardships

23:00would actually be resolved if you just

23:02had money . But the fastest way to make

23:05money in the current market is finding

23:07a good market . And finding a good

23:09mentor . Honestly , I think that's

23:11everything .

23:11>> When are you holding that one-day class

23:13you mentioned ?

23:14>> The one-day side hustle class will be

23:16held online in October , so those who

23:18are interested can come and join .

23:20>> Do you have any future goals ? I think

23:22my life has moved past the stage of

23:24survival needs . I feel I've gained the

23:26power to provide not just for myself ,

23:29but for my family , my mother , and my

23:31wife's parents without any shortage .

23:34But there are our employees and

23:35partners who helped make this all

23:36possible , you know . We succeeded thanks

23:40to them , but there are still some who

23:42haven't fully escaped the anxiety I

23:44once felt . Even within our own company .

23:47So , I hope this business keeps running

23:49well until they all thrive too , because

23:51I think it’s really important for

23:52everyone around me to do well together .

23:55Because I’ve found that there’s not

23:57much joy in making money all by

23:59yourself . I’ve experienced it myself .

24:00>> Then , would you please share a few

24:02words for our channel subscribers today

24:04?

24:04>> Stay strong . Let your light shine . Work

24:06hard . Survive and thrive . The door

24:08opens to those who knock . I’m a

24:10Christian . I truly believe in that

24:11saying . I hope you keep knocking in a

24:13market that continues to offer

24:14opportunities . I once had to move into

24:16rental housing when my family hit hard

24:18times , and since I didn't have a degree

24:20, I worked manual labor throughout my

24:22twenties , yet here I am now living in

24:23the best apartment in Cheongdam-dong .

24:25So , if you knock , anyone can make it .

24:27But the most important thing is to keep

24:29knocking in a market where the

24:30opportunities are big . This place is a

24:32market where there are opportunities

24:33and money flowing , so isn't that what

24:35matters ?

24:35>> Yes . Thank you for joining us today .

24:37Thank you so much .

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