Shopify Dropshipping Has Never Been Easier (AI Step By Step Guide)

0:00now starting a Shopify Drop Shipping

0:01business has never been easier

0:03especially with the power of AI and in

0:05this video I'm going to be showing you

0:06exactly how you can start a Shopify Drop

0:09Shipping business with AI how to find a

0:11winning product how to build the store

0:13how to create the ads and how to even

0:15launch the ads all by using Ai and the

0:17good news is 90% of these tools and

0:19softwares are either free have a free

0:21trial or extremely cheap to use now the

0:24key to success with Shopify Drop

0:26Shipping is being able to test products

0:28fast and efficiently Now by using the

0:30power of AR you can do that and the

0:32chances of you finding a winning product

0:34have never been faster and more likely

0:36than it is right

0:37now so guys the first thing that we need

0:40to do is find a winning product for our

0:42Drop Shipping Store of course the

0:44product is one of the most important

0:45aspects of the Drop Shipping business as

0:47that's going to carry all the way when

0:49it comes to the chances of success for

0:51your Drop Shipping Store now when it

0:53comes to finding a good winning product

0:55especially by using the power of AI to

0:58find a winning product is all based on

1:00Trends statistics and proven data now

1:03the easiest way to do product research

1:05is by just using data that is proven

1:07based on sales on who the audience is

1:10when are they buying how are they buying

1:12as soon as you can reveal all that

1:13information the hard bits done if

1:16something's proven to work then it's

1:18more likely to work for you instead of

1:20you trying to figure out what will work

1:22so the first thing that you guys want to

1:23do is go to chat gbt it's completely

1:26free to create an account and you want

1:27to go to where it says explore gbts and

1:29you want want to search for market

1:31research and Trends analystics now if

1:33you can't find it I'll leave a link to

1:34it in the cheat sheet now once you've

1:36done that you're going to say what are

1:38the latest trends in e-commerce then

1:39you're going to put what are consumers

1:41buying the most online at the moment now

1:43again if you're watching this video in

1:4410 months time this is going to make a

1:46massive Difference by saying online at

1:48the moment then it's going to give you a

1:50list and then you're going to say give

1:51me 10 trending products it's giving you

1:5310 trending products then out of the top

1:5510 trending products that it's given you

1:57you want to select one of the 10 so for

2:00me I've put 10 trending pet products and

2:02now you can see here it's given me a

2:04list of the top 10 trending products in

2:07pets then I've put what pet products are

2:09selling the most on Amazon and eBay and

2:12Walmart online as those obviously are

2:14the biggest companies online that sell

2:16these products so now what it's done is

2:18you can click here it shows you the

2:20sites that it's explored and it's now

2:22showing us what are those best selling

2:24products on those individual platforms

2:26Amazon eBay and Walmart now of course

2:29what you want to do is you want to

2:31choose one of the ones out of these

2:33lists so you can see automatic cat

2:35litter boxes pet cameras with treat

2:37dispenser smart pet feeders with water

2:40fountains so all of these are potential

2:42winning products then I've even put what

2:44about Tik Tok shop so Tik Tok Shop's

2:46very relevant right now so now it's

2:48giving me a list of five to six winning

2:50products from Tik Tok shop again we have

2:52now got a list of potential winning

2:54products that we can start to analyze

2:57now the easiest way to validate if one

2:59of those products that the gbt

3:01recommended is come to the AliExpress

3:03Business Center then go to the DS Center

3:07and you want to go to where it says

3:08product analysis and then you can search

3:11for the name of the product so you can

3:13see here find product by AliExpress link

3:16or you can just search for it now you

3:19can see I've searched for smart pet

3:21feeders as that was one of the

3:23recommendations now you can go to where

3:24it says go analyze and what this will do

3:27is it will show you the sales statistic

3:29itics for that product now if you want

3:32to do that you can also just click on

3:34the link and when you click on the link

3:35it will show you sales comparison 30day

3:38based sales data for similar items and

3:41you can see here the amount of other

3:43items and the amount of orders now if

3:46you go to where it says data shown for

3:48cat automatic feedus it now shows you

3:51new in and not new in so this is showing

3:54you data based on sales yearly data as

3:58well so you can see now the lat on a

4:00yearly basis has it gone up has it gone

4:02down has it gone sideways so this is

4:05showing you as a drop ship of the

4:07information you want to see is this

4:09product getting yearly increases in

4:11performance or is it getting a decrease

4:13at the moment it's starting to go up not

4:16down and you can also see a lot of the

4:18charts are showing that this product has

4:20potential to make a lot of money now you

4:22got to remember the people that buy from

4:24AliExpress are either other drop

4:26shippers big drop shippers either white

4:28label companies or people that own a

4:30Brecker morot store and they order these

4:32and sell them so technically Drop

4:34Shipping products but they're buying the

4:35inventory to sell in their store now

4:37this data means that it's valid now we

4:39should take this type of data with a lot

4:40of conviction because it's other people

4:43that we're trying to compete with now

4:44there are other ways to validate the

4:46product not just by using the AliExpress

4:49data information you can also come to

4:51the Facebook ad library and filter it by

4:53the us all ads and then active ads and

4:56then type in the name of the product

4:57that you've been given as a suggestion

4:59by the gbt and if you're finding ads

5:01being ran for that product and you're

5:03finding the same person running ads you

5:05can see here called Nita pets I think

5:07that's how I'm pronouncing it they're

5:08running a lot of ads for these pet

5:10feeders so if they're running a lot of

5:12ads for those pet feeders it either

5:14means they're making a lot of money now

5:16another way you can track it is over a

5:18weekly period so are they increasing ads

5:21over a weekly period and the easiest way

5:23to figure this out is by hovering over

5:25their brand name click view ads and then

5:27you want to see how many active ads are

5:30they currently running it's 57 now if

5:32this goes up by the end of the week to

5:34let's say 100 to 200 that means that

5:37they've started to scale because they've

5:38increased the amount of ads so that's

5:40another great way to tell if this

5:42product is also doing very very well now

5:45you can do this on any other social

5:46media platform that you think will have

5:48people on there that are going to want

5:50to buy the product obviously Facebook

5:51and Tik Tok are the two main ones but

5:53you're just looking for content is the

5:55content increasing for the product or

5:57decreasing so by using those two methods

5:59which is the AliExpress business

6:01centered sales data and forecast plus

6:04this this will help you identify If the

6:06product is good to sell now of course at

6:09the time of recording this it's going

6:10into Q4 so this is a great thing to sell

6:12during this time of the year just purely

6:14because of Q4 now my best advice is if

6:17the chat gbt app prompt has told you and

6:20suggested you those products Based on

6:21data then you've had a look and you've

6:23seen data that proves it then that is

6:26the green light for you to go don't

6:27overthink it just add that product to

6:29the store that I'll show you later but

6:31you just don't want to overthink you

6:32want to take action as quick as possible

6:35because remember with AI we're going to

6:37get the rest of the stuff made very

6:39quickly so we can test it now there is a

6:41Savage AI tool / software that you can

6:44use to help you with product research

6:46they have a one- day free trial which

6:48doesn't require a credit card I don't

6:49think but even if they do just use a

6:51card that has minimal money on there so

6:53that way they can't take the fee or just

6:55remember to cancel it or if you're going

6:57to use it long term obviously keep it

6:59but this is probably one of the most

7:01powerful AI tools that I found in the

7:03industry when it comes to product

7:04research so it's called vo. a I think

7:07it's called so this is the company that

7:09you're after now I'll leave a link to

7:10this in the description and in the cheat

7:12sheet now the reason why it's so

7:14powerful is because it uses AI to do

7:16Market Insight research so if you go to

7:19where it says Market insight and you

7:21search for a type of Industry now

7:22remember the prompt suggested pet

7:24products for me to sell so I might type

7:26in pet toys now you can see I've typed

7:28in pet toys toys and then I'm going to

7:30click search and then it's going to

7:32search the whole of the Amazon web and

7:35you can see here it's found all of these

7:37pet toys now what I'm going to do is I'm

7:39going to click AI analyze now remember

7:41the prompt that you should have added

7:43was one of the options that the gbt gave

7:45you as a potential hot Nal product to

7:48sell now this takes around about 3

7:50minutes but it's going to analyze all of

7:52those top listings within that Niche and

7:54tell you which is the best salid and the

7:56reasons why now just to save some time

7:58I'm going to show you another Niche that

7:59I did before using this tool and you can

8:01see it was baby toys now you can see

8:03underneath product analyst it's given me

8:05the top product to sell out of all the

8:07ones that it found and this is based on

8:09AI information that it found from Amazon

8:12you can see here it shows me sales by

8:14attribute which is insane Revenue by

8:16attribute as well and if you hover over

8:18this it shows you how much that product

8:21has made over attribution of time so of

8:24course it's colorcoded it based on what

8:26the product was so the winning product

8:28was orange so showing me based on the

8:30orange color that's how much money

8:32that's products made it's also going to

8:34show me Product details so for each

8:36individual product the average price the

8:39sales and the revenue when it got

8:41launched and how long it's been on the

8:42market for now remember all of this

8:45information coming directly through

8:47Amazon and AI the AI tool this one here

8:50is finding out all that information for

8:52us and then putting it into these fancy

8:54graphs that helps us analyze which

8:56product to sell now of course based on

8:58all the data and research it's done this

9:00product here is clearly the one that I

9:02want to sell which is this baby toy

9:05right here now if I click on the link

9:06it'll take me directly to the Amazon

9:08link for this product so this is the one

9:10getting a lot of money right now now if

9:12we want to find this product on

9:13AliExpress we can click on it and then

9:15download a Chrome extension called

9:17search by AliExpress again I'll leave it

9:19linked in the cheat sheet and then you

9:21click this and it will find the product

9:22for us on AliExpress and if it exists we

9:25can start dropshipping it now something

9:28else that's insane that this tool does

9:30that you want to use is you want to come

9:32to where it says review analyst and you

9:34want to type in the name of the product

9:35that you found that you want to sell

9:37based on the data it showed you and once

9:39you've done that you're going to add it

9:40to your report list and once you open up

9:42this report list it's going to give you

9:44a customer profile on who is your ideal

9:47customer so you can see who is the

9:49customer kids toddlers grandparents then

9:52it's going to show you usage scenario

9:54gift is one of the biggest reasons why

9:56people buy this they buy it as a gift

9:58for their friends or family

9:59then travel then beginner artist then it

10:02gives you a reason why it also gives you

10:04rating optimization positive and

10:07negative reviews so you can look at

10:09these and figure out what I can do

10:11better as a drop shipper to improve the

10:13customer experience then buyers

10:15motivation this is super important why

10:17are people buying this product good

10:18value for Price recommended these are

10:21going to help us build an offer later on

10:23so all of these things like buyers

10:24motivation is going to help us figure

10:26out what we should say to get people to

10:28buy so you really want to make sure you

10:30go through this whole page because it's

10:32going to give you lots of information

10:33that's going to help us figure out who

10:35we're selling it to why and what will

10:37make them buy it so guys before we move

10:39on to the next part of today's video I

10:40wanted to cover something that everyone

10:42asks me what is the best way for payment

10:44gateways banking if I live in a third

10:47world country how do I access stripe

10:49PayPal or any good Banks and how do you

10:52maximize the facilities of the

10:54e-commerce world now the only way to

10:56address this is by getting a USA LLC

10:58this enable you to be able to get

11:00payment gateways in any company it will

11:02also give you the best banking

11:04opportunities for the e-commerce world

11:06now the reason why most people don't get

11:08a USA LLC is because they don't know how

11:10to now this is where I'm going to be

11:12introducing Doula Doula will actually do

11:15that for you it's a company that will

11:17create you a USA LLC in whichever state

11:20that you want there's obviously benefits

11:22with Wyoming and Delaware as they are

11:24taxfree States now when you choose one

11:26of the packages that Doula offer you'll

11:28actually get a dash board an interface

11:30that will track the whole journey of you

11:31creating your LLC and then getting it

11:34open and du will make sure they do all

11:36the hard work for you and even open up

11:38your bank accounts now they don't just

11:40do that they'll also do your bookkeeping

11:42and your filing so you don't get any

11:44penalties from the IRS now that was one

11:46of the biggest issues for me when I

11:47first started an LLC in the US I didn't

11:49know what I was doing and I got hit with

11:51some penalties now Doula will make sure

11:53that doesn't happen for you now if

11:55you're still not sure if douet is the

11:56right choice for you you can actually

11:58bck a free console ation call to see if

12:00it is the right choice for you they've

12:02worked with other e-commerce and drop

12:04shippers before so they know what you

12:06need and how they can help you now you

12:08have to understand that duet is very

12:09competitive with their pricing plans and

12:11on some of their packages they're 30%

12:13cheaper than the Alternatives out there

12:15and they even offer a better service I'm

12:18telling you that now from my own

12:20experience from using other companies to

12:22create me a US LLC I've never seen

12:24anything as good as dup so if you want

12:26to open up your USA LLC and get access

12:29to all the payment gateways Banking and

12:31other Financial products then make sure

12:33you check out the link in the

12:34description you can even book a free

12:36consultation call if you need to ask

12:38them a few more questions before making

12:40the decision and remember if you choose

12:42Wyoming or Delaware they are taxfree

12:44States now with that being said guys

12:46let's get straight back into the video

12:48so now you've got between three and five

12:50products that you want to sell and drop

12:51ship we now need to create the Shopify

12:53store so the product that I'm going to

12:55be using as the example throughout the

12:56whole video is the back posture

12:58corrector as it's one of the most famous

13:00products in the industry and everyone

13:02knows what it is so that when I show you

13:03guys how to do things it should be very

13:05easy to understand now the next thing

13:07that we need to do is build our Shopify

13:09store now the great news is I've created

13:11my own AI Shopify store Builder that

13:14will build you a Shopify store in less

13:16than 10 minutes and it will create

13:18everything for you so you want to come

13:20to Ecom King store.com you should see

13:22this website then you want to go to

13:24where it says get started then it should

13:26welcome you into the Ecom King AI store

13:28building it and there's going to be

13:30seven different steps but this should

13:32take less than 10 minutes as long as you

13:34follow it just like I'm about to show

13:36you right now now what you're going to

13:37get from this AI Builder is a custom

13:39logo a custom brand name five winning

13:42products as well as the ones we've just

13:43Chosen and then I'm also going to show

13:45you how to edit it but it's going to

13:46give you a beautiful looking theme as

13:48well all ready to edit and it's going to

13:50look insane now it is using real AI this

13:54AI Builder is not one of those pre-built

13:55store BS aai Builders we're using real

13:58generative a to build all of these

14:00stores and the whole purpose of me

14:02making this was to help you save time

14:04from building stores to make it quick

14:06and easy so the first thing that we need

14:07to do is create a store so you want to

14:09scroll down and click where it says

14:11create a store then you want to enter

14:13your email address I've entered mine

14:14here then you can click skip all then

14:17you can choose the country that you're

14:18located in then you can choose an

14:20account if you've already got one if you

14:22haven't you need to create one if you've

14:23already got one you can just select it

14:25then once you've done that you want to

14:26hit next on the AI store Builder and

14:28then you want to create a custom app so

14:31we want to go back to the Shopify store

14:32that we just created go down to where it

14:34says settings in the bottom left then

14:36you want to go to where it says apps and

14:38sales Channel then you want to go to

14:40where it says developer apps allow a

14:41custom development app click allow

14:43custom app development then click create

14:45an app then call it AI builder then

14:48click create an app then you want to go

14:50to where it says configure admin API

14:52scope and then you want to select every

14:54single one of these now this can take a

14:56few minutes but you want to make sure

14:57you select every single one of these

14:59drop down boxes now I've just selected

15:01all of those check boxes and there's 131

15:04in total for me now once you've done

15:05that you're going to hit save now what

15:07this allows the app to do is it allows

15:09the AI Builder to build your store on

15:11behalf of you it will not give out any

15:14crazy sensitive information the AI

15:16Builder is completely safe to use but

15:18this just allows the AI Builder to

15:20access your store and build you the

15:22store now once you've done that you want

15:23to hit install app and then you want to

15:25click install then you're going to see

15:27here it says admin API access token

15:29you're want to click reveal token once

15:32and you want to make sure you copy and

15:33paste this somewhere safe because you

15:35cannot lose it so you want to come back

15:37to the AI Builder page scroll down to

15:40where it says access token paste it

15:42there and then your store names if you

15:44go back to your Shopify you're going to

15:45see your store name just here at the top

15:47of the left then you're going to go back

15:49to the AI Builder and paste it in there

15:51then you're going to put your email here

15:53then once you've added your email and

15:55the relevant information I've just shown

15:56you you're going to hit submit then

15:57you're going to click next and it will

15:59show you well done if it's correct then

16:01we need a Shopify plan so go back to

16:03Shopify click plan then you want to

16:05choose the basic plan and your first

16:07month's only going to be a dollar anyway

16:09click select basic then you can choose

16:11credit card or PayPal I'm going to enter

16:13my information now then once you've

16:15added your payment method you're going

16:16to hit subscribe and the reason why

16:17we're doing this is because if we don't

16:19have a paid plan we can't turn our store

16:22on it'll be on locked mode and you can't

16:24see anything which is pointless so now

16:25we've got a subscription that is

16:27successful we can go back to the AI

16:28build it and click submit then you can

16:30click next and now this is where the fun

16:32begins we can now choose what Niche we

16:35want our store built in now because I'm

16:37selling a fitness product I'm going to

16:39click Fitness then I'm going to choose

16:41blue as my color then I'm going to click

16:43build my store and now you're going to

16:45see an estimated time which takes 3

16:47minutes to build your store and it's

16:49also going to add everything to the

16:51store for you now my recommendation is

16:53whilst that is being done in the

16:55background you want to come back to

16:57AliExpress find as many sty selling the

16:59product that you're selling and download

17:01all of the best images possible because

17:03if we don't have good imagery we're not

17:05going to be able to enhance it with AI

17:07so you want to find the best imagery

17:09possible for your product on AliExpress

17:11you can also try Amazon and you can also

17:13try Alibaba to get the best content make

17:16sure you download it ready cuz I'm going

17:17to show you in the next few moments how

17:18to make it look even better and what we

17:21can also do is go back to the Shopify

17:23settings go to online store go to

17:25preferences and you want to scroll down

17:27to where it says store locked so you can

17:29see here restricted access with password

17:32you're going to want to turn it off and

17:33click save and just like that it says

17:35your store is ready so you're going to

17:36want to hit next now we've already done

17:38step five by removing the password so we

17:40can click next and then it says create a

17:42Zen drop account now if you're looking

17:44to use the best supplier within the drop

17:45shipping industry I'd recommend that you

17:47create a Zen drop account if you've

17:49already got one then you can just

17:50connect it later but if you haven't I'd

17:53recommend that you connect it now

17:55obviously that's where the products are

17:56going to be enabled through for your

17:57Drop Shipping services when you send the

17:59product now if you don't want to do that

18:01guys you can just click done and then

18:03you can click next and then it's going

18:04to ask you for a rating and some

18:06feedback if you've got any so make sure

18:08you do that if you've got some time now

18:10with that being out the way we move on

18:11to the fun part which is looking at our

18:13store so now we can click view your

18:15online store and just like that here is

18:18our AI built Fitness Store now although

18:21I've got you guys to find your own

18:23products we're going to add them to this

18:24store we're not just going to use the

18:26ones that I've given you we're also

18:27going to use our own we found because

18:29they're going to be better than the ones

18:30that I've given you but just look at

18:32that guys we've got already a nice

18:34template going and if we click on one of

18:35the products let's say for example this

18:37Ab Roller you can see the layout is

18:39already there so we can reuse this

18:41layout for when we add our own products

18:43all we're going to have to do is just

18:45replace the images the text and the

18:47layout is already there for us now if

18:49you don't want to use Zen droping you

18:51would rather use an alternative method

18:52then of course you're going to want to

18:53add that now through the apps and then

18:56we can start adding our products so you

18:57want to go back to where it say products

18:59again you want to add them through your

19:01selected app whether it be zon drop or

19:03whoever you're going to be using and

19:04then add those products that we found

19:06together then once you've added the

19:07supplier of your choice again my

19:09recommendation is Zen drop you're going

19:11to want to add those products in through

19:13your supplier and then they should show

19:15up under products here and those should

19:17be the products that we chose at the

19:19start of the video now once you've added

19:21your products you're going to want to

19:22come up to the listing that you just

19:23added so mine's here and then we're

19:25going to want to fill this out so the

19:26title of your product needs to be

19:27something that's going to Captivate the

19:29audience so mine's a posture corrector

19:31but I've called it posture corrector Pro

19:33so you just want to come up with a fancy

19:35name for your product now if you're

19:36struggling to find ideas you can open up

19:38chat gbt again and say I need some

19:41really cool product name ideas this is

19:43my product can you come up with some

19:45really cool names and it will give you a

19:46bunch of list of names you can use just

19:48pick one of them now where it says

19:50product description this is where we're

19:53going to need to use some of our

19:54competitors to help us use this

19:56description so what you're going to want

19:58to do is come to Google type in the name

19:59of your product and you should see some

20:01Google ads that are being run for your

20:03product now you're going to want to

20:04select on some of the ones that aren't

20:06big Nam so you don't want to click on

20:08the names of these shopping ads from

20:10let's say Walmart so you want to find a

20:12few independent ads being run by small

20:15companies now I found loads there's like

20:17eight here that I can use this is one of

20:18the examples that I found now once you

20:20find those examples you want to go

20:23through their product description and

20:24you want to copy it and add it to a

20:26Google doc or you just want to go

20:27straight into the gbt that I'd recommend

20:30now this gbt is called e-commerce SEO

20:32product description right AIG gbt again

20:34I'll leave this one Linked In the

20:35description you're going to want to go

20:37to where it says here on a prompt upload

20:39images or describe your product in

20:40detailed for a compelling description so

20:42this is where you're going to add your

20:44competitors description here now again

20:46this is only going to work if the

20:48product of your competitor is the same

20:50as yours you can see this is identically

20:52the same product as I'm going to be

20:54selling so I can use their description

20:57and get that gbt to REM make it now of

20:59course if yours isn't the same then you

21:01need to readjust it now you guys can see

21:03from just copying from my competitor

21:05this little small bit of text here which

21:07literally says a few things it's now

21:09been able to create me a nice in-depth

21:11description of my product now the only

21:14part I need is this part here so just

21:16this section here is all I need so I'm

21:18going to click copy and I'm going to

21:20paste it here now if you're not happy

21:22with the one that we've just got you can

21:24even highlight all of this and through

21:26Shopify you can rephrase it extend it or

21:29simplify it so you can actually readjust

21:31this straight through Shopify and it's

21:33worth playing with till you've got one

21:35that you feel is most suited for your

21:37product so now we've got our product

21:39description we need some media and

21:41that's why I told you guys to download

21:43all of the relevant images that you got

21:45through AliExpress and all the other

21:47platforms because now we're going to use

21:49a tool called photo room now I think

21:52photo room's got a free trial or it's

21:54very cheap to use like a couple of

21:56dollars so once you've created a Pro

21:59Plan you're going to want to go to where

22:00it says select the photo and you're

22:01going to want to upload one of the

22:03images that you've got of the product

22:05now for example I'm going to upload the

22:06basic one of literally just a product on

22:09its own and you can see it's this really

22:11boring white background now I can use

22:13something called AI background so I'm

22:15going to go to where it says backgrounds

22:16AI backgrounds and it's going to give me

22:18some suggestions on what background I

22:20should use but I'm going to ignore these

22:22as I feel like they're not the greatest

22:23background so now I'm going to go to

22:25where it says concrete countertop so you

22:27can see here it's remade the background

22:29and you want to try and use a background

22:31that fits your product the most in terms

22:33of what makes it look more realistic so

22:35for the posture corrector I've put it on

22:37this like concrete wall and now I'm

22:39happy with the background it's chosen I

22:41can now edit the image if I select the

22:43image I can now go to Shadows outline

22:46reflection so if I wanted to I might

22:48want to put a shadow on there or if I

22:50don't want a shadow I might want a

22:51reflection now if I don't want a

22:52reflection I can even come down to where

22:54it says filter click filter now you can

22:56see it's filtered it to make it a little

22:58bit more darker so it stands out on the

23:00background now the whole purpose of

23:02using photo room is just to make your

23:03photos look a lot nicer than just being

23:06on these plain white backgrounds or

23:08boring backgrounds then once you've

23:10downloaded those images you need to

23:12change a few of them to have text on

23:15them you can't just leave them blank so

23:16you want to come over to canver and you

23:18want to create a pro account and it's

23:20got a free trial and you want to type in

23:22product feature at the top then once

23:25you've done that you want to scroll down

23:27and you need to have at least a photo

23:29like this one here so you can choose

23:31this one so if you want to keep this one

23:32open it in a new tab then you're going

23:34to want one like this as well so what

23:36you're going to do is you're going to

23:37have the image of the product here and

23:38then you're going to explain what

23:39benefits it has so you want to have it

23:41run about two to three these stle images

23:44and you can see that there's more like

23:45this so when you click on one it's going

23:47to show you some more examples of what

23:49else you can create but at the end of

23:51the day you need to around about two to

23:52three of these so make sure you start

23:54off so once I've done that I'm going to

23:55click customize template then you're

23:57going to want to go to where it says

23:58uploads and you're going to upload the

24:00image of your product now mine's got a

24:02background so I'm going to click BG

24:03remove it and what that's going to do is

24:05it's going to remove the background for

24:06me and it should do it very quickly so

24:08you can see there it's removed the

24:10background of that product for me so now

24:12I can delete the placeholder and now

24:14move my product into the center and then

24:17once you've moved your product into the

24:18center you can start editing it so for

24:21example you can make this bigger you

24:22don't need to use the proportion that

24:24it's already given you you can slightly

24:25readjust this to make it bigger and then

24:27you can move move these icons out so at

24:30the moment the positioning is wrong so

24:31I'm going to click reposition and I'm

24:32going to move it backwards and then that

24:34way I can move these across now if you

24:36want to move them as a ho you can click

24:38command and then scroll and then you can

24:40move the whole object as one but

24:42basically you just want to readjust this

24:44whole layer so that it matches your

24:47product now of course the benefits that

24:48you're going to put here are the ones

24:50that you've got from your competitor so

24:52one of them could be help spines

24:54waterproof sweat proof and then once

24:56you've done it you can export the photo

24:58now again you don't want to rush this

25:00part guys honestly take your time with

25:02it but this is where things are going to

25:04really show how good your product are

25:05now once you've made those images you're

25:07going to come back to Shopify and upload

25:10them where it says upload New Image now

25:12once we've saved that you're going to

25:13want to open up another Shopify tab

25:16because we're going to go to the editor

25:17now and start playing around so you want

25:19to come back to where it says online

25:20store then you're going to see the Ecom

25:22King theme which is the AI Builder you

25:24want to hit customize and then in the

25:26top you want to go to where it says

25:27homepage products and then you want to

25:30go to the select the product that you've

25:31added so mine's the default product and

25:34there you go you can see the images that

25:35I've made for my product and you can see

25:38the placeholders that we're going to

25:39fill in in the next few moments now what

25:41works really really well on websites is

25:44gy now you can come to Pixar create a

25:477-Day free troll on the pro version and

25:49you're going to scroll down to where it

25:51says gify maker so you can see here it

25:53says generate a gif you're going to

25:54click this and then you're going to give

25:56it a prompt now the prompt is is

25:58whatever you want the giy to be now I

26:00want the giy to Showcase back pain so

26:03you can see here I put a man suffering

26:05from back pain and then I'm going to

26:06click generate GIF and then it's going

26:08to want you to choose a style of GIF now

26:12I like this style a lot and I also like

26:14this style a lot so I'm going to choose

26:15style one for now and now you can see

26:17here it's showing me a gift that it is

26:20made showing somebody suffering from

26:22back pain now if you don't like the gift

26:24that it's made you you can click the

26:25back button and recreate it and you can

26:27also save it so this section of the

26:30website I'm going to want to add a gift

26:31so I've selected it and then I'm going

26:33to go to where it says image and then

26:34I'm going to click add image and then

26:36I'm going to select the gift that I just

26:38downloaded and now you can see the GIF

26:40has now been added to my website now of

26:43course this GIF doesn't look insane or

26:45amazing and it's not brand on but I've

26:47just done it to save a little bit of

26:48time remember when you're creating gify

26:50or anything brand with AI always keep it

26:53to your brand style so it matches it but

26:55for now this looks pretty good so now I

26:57can fill in the T text here now the good

26:59news is I got chat gbt to make me some

27:01descriptions so you can see here it says

27:03pain relief so I'm obviously going to

27:04call that section of the website pain

27:06relief so now you can see here this

27:08section says elevate your posture

27:09permanently tired of desk life and

27:11slouching with pain then I can click

27:13save here in the top right now where it

27:15says try it completely free risk free I

27:17would recommend that you keep this as it

27:19is if not you can put something like

27:21we've got over 10,000 happy customers

27:23but I'd leave it as it is if I was to be

27:25honest with you now if we scroll back up

27:27to the top of the website you're going

27:28to see shipping and returns now if you

27:30look on the left hand side you can see

27:32that there now you can change this text

27:34to whatever your shipping and returns

27:36are but I'd leave it as shipping and

27:38returns obviously adjust what it

27:40actually is depending on what you offer

27:42then where it says details this is just

27:44the description that we entered before

27:46so this is important to keep then size

27:47chart if you have a size chart you're

27:49going to come here on the left where it

27:51says size chart and you're going to

27:52upload it as an image so mine would have

27:55a size chart so I'd upload the image

27:57here that way when people view it they

27:59can views the size chart now if you

28:01don't want it as a size chart you can

28:02come here where it says change page and

28:05you can create a page so you can create

28:07a page that says something like our

28:09refund policy and then you can add it

28:11there instead so it'll change it from a

28:12size chart to let say a refund policy

28:15now like I said before it's the images

28:17that are the most important on this part

28:19of the website if they don't look nice

28:22they're not going to grab people's

28:23attention now you can see it says here

28:25what customers like you are saying 40,00

28:28,000 customers that are happy and it

28:30shows some customers that have got some

28:32success stories okay when it comes to

28:34filling out our customer reviews you

28:36want to come on to chat gbt 40 and you

28:39can see here I put I need three customer

28:41reviews for a posha corrector I'm

28:42selling online and you can see here it's

28:45giving me three customer reviews so I

28:47can copy that review and come back to

28:50Shopify and paste it in here so you can

28:52see here I've just pasted in the first

28:54one it says amazing results in just one

28:56week I've been using the posture

28:56director for just over a week so you can

28:58see I've added the first one here so

29:00you're going to want to add the next one

29:01and then the next one and then

29:03frequently asked questions we're going

29:04to do the exact same again we're going

29:06to go back to chat gbt and ask it to

29:08make some frequently asked questions so

29:10you can see here I've put to chat gbt I

29:12need you to come up with the most common

29:14FAQ for a posture corrector so again I

29:16can copy all of these go back to Shopify

29:19and add them in one by one click it

29:22change the name of the question add the

29:24answer and it's going to all come from

29:26what chat gbt's done then you basically

29:28got that section out of the way then

29:30you've got handpicked quality so this is

29:33where we're going to add the last image

29:35and feature so you're going to want to

29:37click on this go to where it says select

29:39an image and here I can upload an image

29:41now for the last image on our landing

29:43page I'm actually going to create a

29:45video image and I'm going to use canva

29:47to do this so I'm going to go to where

29:48it says apps and then I'm going to go to

29:51the AI powered app then I'm going to go

29:53to where it says image animate turn your

29:55photos into engaging videoos so you

29:58you're going to want to select this and

29:59then you're going to want to go to where

30:00it says use in a new design then you can

30:03select a custom size so you can figure

30:05out the size or you can just use the

30:07Facebook post in landscape now for this

30:10to work all you've got to do is you got

30:11to go to uploads upload the image that

30:13you've got so for example this is the

30:15image that I've got so I've uploaded it

30:17so you want to make this bigger so it

30:18fits the whole page and then you're

30:20going to want to go back to the image

30:21animator in the bottom here on the left

30:23and then you got to go here where it

30:25says motion range and you want to use AI

30:27MO ition and click generate and what

30:29will happen is it will turn the static

30:31image into a video but it just makes the

30:34page look way better because it looks

30:35like you've got not flat images but 3D

30:38images now if I'll show you an example

30:40of what happened with my image this is

30:42the static image and this is the video

30:44image if I select it and play it you can

30:46see that it looks like somebody's

30:47wearing the posture corrector you can

30:50definitely agree that when I play it it

30:52looks like the posture corrector is

30:54moving if somebody was to wear it so I

30:56can basically make the feature for this

30:58video breathable and easy to wear

31:01because it shows it moving so I've took

31:03a static image and made it look like now

31:05it's moving so now what I can do is I

31:07can change that MP4 video into a giy so

31:11I've come to Cloud convert and I'm

31:12changing the video into a gify so I can

31:15use it as an image placeholder so now I

31:18can click download and click save and

31:20now I can come back to Shopify click on

31:22the image Click Change and now I can

31:23upload that giffy so now you guys can

31:25see if I scroll down it has the giffy

31:28here at the bottom and it shows it being

31:30worn or moving so this looks really

31:33really cool if I wanted to I could put

31:34it here instead but you can see by using

31:37animated videos through canva you can

31:39create some really Savage looking

31:41imagery on your website that other drop

31:44shippers can't create so you can see

31:46here I've called it adjustable design

31:48and then I can fill out the text at the

31:49bottom talking about how it can be

31:50adjustable and easy to use now that's

31:53pretty much making the basic landing

31:55page you can see here this is the basic

31:57Landing page now remember it's very

31:59simple if you want to you can add more

32:01sections so if you want more of these

32:03feature sections you can click it you

32:05can click duplicate here and honestly

32:07I've run up drop shipping stores doing

32:09six figures with just a standard page

32:11like this obviously I've made this quick

32:13and easy for myself but you'd put way

32:15more time and effort into this to make

32:17it look a lot nicer but that's pretty

32:18much it when it comes to creating our

32:20Shopify store using Ai and the landing

32:23pages all right guys now we've got our

32:25products we built our Shopify store

32:27using AI we now need to create some

32:29content for our Facebook ads our Tik Tok

32:31ads and we're going to be using AI to do

32:33all of this for us so that we have

32:35custom content and we can't get hit with

32:37any copyright strike so I'm going to be

32:38showing you how to create the videos how

32:40to create the scripts and then also how

32:42to edit the videos so the first thing

32:44that you need to do is you need to come

32:45to where it says Tik Tok for business

32:47and you're going to want to go to where

32:48it says Tik Tok Symphony now this is Tik

32:50tok's AI video generator now this thing

32:54is an absolute Game Changer cuz it's

32:56completely free to use as long as you

32:59have a business manager and if you don't

33:00have a business manager it's completely

33:02free to use but if you use my link in

33:03the description you can get up to $500

33:05in ad credit to spend on your Tik Tok

33:08ads you want to come here log into your

33:10Tik Tok Business Center then once you're

33:12in your business center or manager you

33:14want to come over to where it says tools

33:15and you want to go to where it says

33:16video editor and then it should take you

33:19to a screen that looks like this now

33:21this is going to give you ugc creators

33:24that will mimic what you give them in

33:26terms of scripts and they read it out so

33:28imagine getting free ugc ad videos so

33:32you want to come where it says avatars

33:34and now you want to select an avatar

33:36that suits what you're trying to sell so

33:38if I'm selling a hairbrush I'm going to

33:39choose one of these women if I'm selling

33:41a back posture corrector I might try and

33:43choose somebody that fits my audience so

33:45I might choose a guy that looks like he

33:47does a bit of sports so maybe I choose

33:49this guy here now once you've selected

33:50that it will move it into the timeline

33:52and what you want to do is you want to

33:53select it and then you want to go to

33:54where it says mask and you want to

33:55change it to the whole video now from

33:58here you can zoom it in so maybe he's a

34:00little bit cropped out so maybe I might

34:02get him to fill out the whole video and

34:04now we need to go to where it says

34:06script and this is where you're going to

34:08add your script about what you want this

34:10person to say now remember guys we're

34:13making ad content so when we come to

34:16creating our video ads we want different

34:19types of people talking about our

34:21product now we can either get this one

34:23guy to read the whole script and then

34:25put Boll over the top which is fine or

34:28we can create eight different people

34:30that basically read out different parts

34:32of the script so he might do one part I

34:35might choose another person to another

34:36part then that way it transitions into

34:38different people explaining the script

34:40now for us to get our script we need to

34:42go back to chat gbt and you're going to

34:45want to use the Tik Tok viral script

34:46writer I'll leave this Linked In the

34:48description now what we also need to do

34:51is go to the ad library and find what

34:53are the best ads running for our product

34:56So Posh your corrector is the search

34:58result and now we're going to want to

35:00scroll through all of these ads and find

35:02which page is running the most ads for

35:05the posture corrector now household

35:07store is running a lot of ads for the

35:09posture corrector so I'm going to want

35:11to find out what their winning Hook is

35:14now the winning Hook is typically the

35:15first line of the ad copy or if you play

35:19the video and listen to the first 5

35:21Seconds that's usually the hook so what

35:23you want to do is find the page that's

35:25running the most ads listen to the first

35:275 Seconds of their video transcribe it

35:29into text so write it down what they

35:31said or copy the headline from the ad

35:34copy then once you've done this you're

35:35going to find this winning hook cheat

35:37sheet in the description of the cheat

35:39sheet so once you've got this you're

35:41going to see this is the prompt that

35:42you're going to give the chat gbt so

35:45we're going to get this prompt here copy

35:47it go back to gbt paste it here so where

35:49it says winning hook we're going to add

35:51what the first 5 Seconds was either from

35:53the video or from the ad copy then where

35:56it say product name we're going to get

35:57it from the competitor's website or even

35:59our own website now we've got it and

36:01then product features we can get it from

36:02our website product solves we can get

36:04all this information here from our own

36:06website that we literally just made then

36:08once you've got all that information

36:10you're going to copy it and you're going

36:11to paste it to the gbt now you can see

36:14after I've pasted it to the gbt it's

36:15given me a script that we can use so now

36:18I'm going to say send it me without the

36:19table so you can see now the gbt has

36:22sent me the script without the table so

36:24now I can copy this and paste it into

36:27the Tik Tok editor so now you can see it

36:29says here script now you need to make

36:31sure that you read this carefully so you

36:34can see here it says close-up shot of

36:35somebody slouching at their desk this is

36:38about the way we edit the video so we're

36:39going to delete this we only want the

36:41script so the bit in bold is how the

36:44script wants you to edit it so you can

36:46delete all that because that's how they

36:48want you to show the video now the small

36:50text is the genuine script that the AI

36:53Creator is going to make so now

36:55adjusting that guys we can click

36:56generate voice and captions and you can

36:59see now it's saying regenerating we're

37:01making new changes to your video now you

37:03can see here it's just created our ugc

37:06ad video now remember this is 35 seconds

37:09long so we can either get a two

37:12different creators to do the rest of it

37:14so instead of doing 35 seconds with this

37:16guy get two other people to do or just

37:18leave it with this one guy doing it it's

37:20completely down to you guys how you want

37:22to do it now it's even going to give you

37:24the captions as well but honestly guys I

37:27would turn captions off because when we

37:29add this into cap cut the captions are

37:32way better in terms of stylizing we only

37:35want this for the voice over and the guy

37:37looking like he's saying the voice over

37:39so if we play it it looks like he's

37:41saying it now the issue is this is a

37:43free option this is completely free for

37:46you guys to use so the quality isn't the

37:48greatest but it's free now if you want a

37:50way better version of that which looks

37:53more premium and more realistic then

37:55there's a company called ARA ads now

37:57ararad charges $100 for 10 videos but

38:00they're are way higher quality than what

38:02Tik Tok gives you so this is free but it

38:05isn't the best quality if you use arar

38:07ads use my link in the description

38:08you'll get a small discount and you'll

38:10be able to get a higher quality video

38:12once you've created an account with

38:13arker ads it's the same thing here

38:15you're going to click project add actors

38:18here and then you can choose the actors

38:20of your choice like we did on Tik Tok

38:22and the good thing about arar ads is you

38:23get way more features and videos that

38:25you can use so if I click mail you you

38:27can see loads of different more mails

38:29coming up so it gives you way more

38:30options you can also choose HD so that

38:33the highest quality possible so you get

38:35way more options with arer ads and they

38:37look way nicer but again it will cost

38:40you $100 now it's the same thing as the

38:42Tik Tok one you're going to select the

38:43video that you want you're going to

38:44click next and then you're going to add

38:46your script here so again you add your

38:48script and then you click generate video

38:50and then it will give you a high quality

38:52version of that video now I'm actually

38:54going to create a video with ararad cuz

38:56I'm going to use it in cap cut later

38:57data and I can also show you the

38:58difference in quality so I'm going to

38:59click generate video and then I'm going

39:01to click generate so you can see here it

39:03can take up to 45 minutes to generate a

39:05HD video so I'll let that generate now I

39:08know that most of you guys are going to

39:09be using the free option which is the

39:10Tik Tok Symphony option so once you've

39:13got the videos from here you want to hit

39:15export video click agree and you want to

39:17export all of these videos so whether

39:19you're doing one video with the guy

39:20talking or multiple make sure you

39:22download all of them because we're going

39:24to be using cap cut to actually edit the

39:26video now once you've created an account

39:28on capcut it's completely free you want

39:30to click create a new video and then you

39:32want to go to where it says 9 by 16 and

39:34this is where you're going to want to

39:35upload all of the videos that you've

39:37just downloaded now whilst we're waiting

39:39for those videos to download or upload

39:41you're going to want to come over to Tik

39:42Tok and you're going to want to find

39:44videos of your product to uses Boll so

39:46you can see I typed in posture corrector

39:48and you can see loads of great videos

39:50are coming up that we can reuse as

39:51b-roll throughout our video so you can

39:54see one here you can see one here now if

39:56you can find one where somebody's face

39:58is in it and they demonstrate the

40:00product we can actually change their

40:01face and that's what I wanted to show

40:03you but for my product it's going to be

40:05hard because everyone's facing against

40:07me now this might be a really good

40:08b-roll video that I can change the face

40:10off as it's explaining back pain so I'm

40:13going to click on this video and

40:14download it now the reason why you want

40:15to find content where somebody's face is

40:17in it is because we're going to use an

40:19AI tool to change their face so we're

40:20allowed to use it so this is explaining

40:23somebody's back having pain using a

40:25skeleton so I can use this when they

40:27explain back pain throughout the video

40:29and just change his face now to be able

40:31to do this guys you need to come to a

40:32website called vid no aai and then once

40:36you're on vid no AI you're going to want

40:37to go to where it says AI face swapper

40:40so you're going to click on this and

40:41then you're going to want to go to where

40:42it says video face swap and then you're

40:44going to upload a video of the face that

40:46you want swapping so this is the face

40:48that I want swapping of the video then I

40:51need to upload an image of the face that

40:53I want as the face swap now if you come

40:55to art guru. I you're going to be able

40:58to create face swaps if I come here and

41:00say I've typed in young man brown hair

41:03and I'm going to click generate and just

41:04like that guys has created us some

41:06images of somebody's face that we can

41:08swap so I'm going to click the HD button

41:10and then once you click the HD button it

41:12will save it to your saved downloads in

41:14your app so now it's done that I can

41:16click the download icon and now it's

41:18downloaded it then I can go back to

41:20vidos click upload photo and I can just

41:22upload the photo that I've just got and

41:24then I can use my credits to get the h D

41:27of 1080P and then I'm going to click

41:29face swap and now it's going to proceed

41:31to change the face of this person in the

41:34video that way I'm not going to get into

41:36trouble by using the original face and

41:38because of the footage that I've

41:39downloaded doesn't show people's faces

41:41and it's just the back I don't need to

41:42worry about that footage so if I come

41:44back over to cap cut and click upload so

41:46now I've started to add some of the

41:48video content that I've just created

41:49using AI into cap cut I've just uploaded

41:53the main scene so I'm going to be using

41:54this footage here from arar ads this is

41:56the HD version of what Tik Tok Symphony

41:59does but it's paid so I'm going to be

42:01using this as the main footage that I'm

42:03going to be using and then I'm going to

42:04be putting Boll on top now the first

42:06thing that I want to do is select the

42:07footage now if you're using Tik Tok

42:09Symphony so basically this version here

42:12is the exact same thing you're going to

42:13click it you're going to go to captions

42:15on the left and then you're going to go

42:16to auto captions and then generate the

42:18caption so now you guys can see that the

42:20captions have now been generated and

42:22they have been done correctly now what I

42:25like to do is I like to go to preset so

42:27if you go over to where it says here

42:28presets in the top right you can use the

42:30traditional Tik Tok Style version of

42:34captions now I actually like to use some

42:36of the template versions instead because

42:38they just are better in my opinion so

42:41this one here is one of my favorite ones

42:43the yellow and white text so I'm going

42:45to be using this style of caption the

42:47white and yellow text with a bit of

42:49Animation so if I play it for you you

42:51can see an example of what it looks like

42:53now if I really want to I can add some

42:55background color to it as well just by

42:57going to Basics and then adding a

42:59background but for now I don't want to

43:01now I've done the captions I'm now going

43:03to go and get some more footage from a

43:04company called creatify studio so if you

43:07go to app creatify you can get a free

43:10account that will give you I think one

43:11or two videos for free so once you've

43:14created an account you want to go to

43:15where it says here URL to video add and

43:18you want to click create now and then

43:20you're going to want to paste your url

43:22or your competitor's URL and if it is

43:24going to be your competitors make sure

43:25it's the best compet P to out there and

43:28click analyze URL then it's going to

43:30show the product name and then the

43:32product description and then once you've

43:34done that it's going to show the product

43:36name and the product description make

43:37sure you adjust this so it fits your

43:39brand so if the product name's not the

43:41same readjust it then click next then

43:43you can choose what aspect ratio you

43:45want the video how long you want it to

43:46be I always do 30 seconds and then you

43:49can choose the language and then the

43:50audience again I'm going to leave this

43:52empty and then I'm going to click next

43:54and then it's going to give you the AI

43:56script for four Alternatives so you got

43:58three reasons why problem solve

44:00motivational or Discovery for me I'm

44:03going to do it based on problem solving

44:05and then click next so we're crafting

44:07out what type of video we want and what

44:09is the hook and the deliverables based

44:11in the video so now we've selected all

44:12of that it's now going to generate us

44:14our AI video now remember we're doing

44:16this cuz we want to generate as much AI

44:18content as possible because we're going

44:20to use all of this AI content in our ads

44:23and the more we've got the better and as

44:24this is free to use or you can get a

44:27free trial you might as well make the

44:28most of it now you can see it's giv me

44:30loads of different options that I can

44:32use for my video so you're going to want

44:34to watch one of these that you like and

44:36select it so if you like this one you

44:38select it and you can play it and it

44:40will show you an example of what it's

44:41like ever slouched at your desk feeling

44:43that nagging back a wor by the minute

44:45now my favorite video out of all of

44:47these is this one where the image of the

44:49products at the top and the guy talking

44:51about it at the bottom so now I've done

44:53that I'm going to click render so you

44:54can either render with the watermark or

44:56upgrade it's completely down to you guys

44:58but remember this is just extra content

45:00we're going to be using in the editor so

45:02now we've done that guys I'm back inside

45:04a cap cut and now we can start adding in

45:06some b-roll so I need to listen to what

45:07he's saying so that I can add the

45:09relevant b-roll in so here he says tired

45:11of sleeping or slouching with bad back

45:13pain so I'm going to go back to my face

45:15swap footage here so this is where I

45:17added the face swap so this guy's face

45:19is completely changed you're going to

45:21see the difference in it when I show you

45:22the before and after so now I want to

45:24edit this clip so it shows back paint so

45:27I like it when it shows an illustration

45:29of the human body so now I'm going to

45:31play it again now I need to mute this

45:33clip because he's talking so I'm going

45:34to go to audio and I'm going to mute the

45:36clip by changing the debels to zeroing

45:39like no mattering oral with nagging back

45:42paining like so I like it there so I'm

45:44going to leave it as it is and now crop

45:46that to where I left it tired of

45:48slouching or dealing with nagging back

45:50pain feeling like no matter what you try

45:52that back pain just won't go away

45:54introducing so now he said introduce so

45:57this is now where I'm going to want to

45:58add some more b-roll of the product I

46:00need to mute the clip so now it's been

46:02added and it's loaded I'm going to go

46:03back to audio and change it to zero

46:05matter what you try that back pain just

46:08won't go away now this is perfect cuz

46:10now we're showing clips of it being used

46:12now the issue is the original clip does

46:15have its own captions now what we can do

46:18here is we can put a background on our

46:21caption so if I go back to basic and I

46:23go to background you can see what I can

46:25do is I can add a background and then I

46:27can make the background very big so that

46:30when the background fills in you won't

46:32see the old one so I can move it up I

46:35can change the size or if I really

46:37really wanted to I can even get a custom

46:40element change it to a square and just

46:43get it to fill in the rest of it or I

46:45can upscale or increase the image or

46:48video so it gets rid of it but sometimes

46:49you can cut too much off now again that

46:52B- roll was really really nice there and

46:54I'd probably cut it after he shows him

46:56putting it on in change it to some more

46:58b-roll now I'm not going to go through

46:59the whole me editing this video cuz I've

47:01already done a video about how to edit

47:03it correctly like a professional so I'll

47:05leave a link to that in the description

47:06if you want a really in-depth example of

47:08how to edit these videos so they look

47:10really really nice but I think you guys

47:12get the point so far of what you need to

47:13do with all of this content that we've

47:15created now the key to this is always

47:17using as much Boll as possible putting

47:19the b roll where is relevant depending

47:21on what the person is saying as the

47:23a-roll the A- roll is the main person

47:25that's talking and then making sure that

47:27it looks good now guys once you've

47:29created your video ads by using those AI

47:31tools and cap cut you now need to come

47:34up with some AI descriptions for your

47:36Facebook ads so you need your ad copies

47:38your ad headlines and some Hooks and the

47:41type of audience that you're going for

47:43now you want to come to an app called

47:44app. copy. a and this is a free AI

47:48copywriting tool that is designed for

47:51Facebook ad copies and even Tik Tok ad

47:53copies now the first thing that we want

47:54to do once you're inside of this app is

47:56go to it says workflow library and

47:58inside of workflow Library you're going

48:00to want to come to marketing and then

48:01you're going to see here where it says

48:02brainstorm Facebook ads and then it's

48:04going to show you a run workflow so it

48:06says here Target URL so make sure you

48:09type in the Target URL which is either

48:11going to be your website or your best

48:13competitor's website then you're going

48:15to do Persona description so this is who

48:17is it that buys your product now you can

48:20see inide of chat gbt 40 I asked it what

48:23Persona buys posure correctors and you

48:25can see it's giv me a list of seven

48:27different types of people so I'm going

48:29to go back to that AI tool paste it here

48:31and click run workflow now this tool is

48:34going to run a scrape URL now it knows

48:37the Persona that I'm going for it's

48:39going to find out different marketing

48:40angles that I can run as my Facebook ads

48:43remember when it comes to Facebook ads

48:45and Tik Tok ad success it's all about

48:46the different marketing angles that you

48:48can attack now just like that guys this

48:50is an example of what you can expect to

48:52get from this it shows you a persuasive

48:54one a playful one and an emotional one

48:56Now by doing the workflow space that

48:58I've shown you it's going to give you

48:59way more than this it's going to

49:01actually give you way more information

49:03than that I'm showing you now just

49:04because you have to wait a few minutes

49:05for it to show it you I just thought I'd

49:07show you a few examples that it gives

49:08you on the basic version but this is the

49:11type of stuff that you can expect to get

49:13ad copies ad headlines that you can then

49:15use in your Facebook ads and even your

49:17Tik Tok ads so now I've shown you guys

49:19how to create your Facebook ad copies

49:21your Tik Tok ad copies you now need to

49:22run some Facebook ads so I'm now going

49:24to add a video where I show you how to

49:27create Facebook ads correctly now this

49:29video was recorded a few months ago but

49:31it is still valid today so make sure you

49:33pay full attention so as you guys can

49:35see on my computer screen I'm inside of

49:37the Facebook ads manager and you can see

49:39six campaigns now don't worry about

49:41these six campaigns I've just made them

49:43pre video to make my life a little bit

49:45easier when I record this I'm going to

49:46be showing you exactly how to set up

49:48each one of these campaigns and when you

49:50should be setting them up and what is

49:51the purpose of them and what you can

49:53expect from them now if you're watching

49:55this and your as manager ready to to go

49:57you've got everything connected the

49:58first thing that you want to do is

49:59create a campaign by hitting this green

50:01button in the top left then once you've

50:03done that it's going to say buying type

50:05make sure it's auction again Facebook

50:07ads is an auction platform then where it

50:09says choose campaign objective you're

50:10going to do sales then once you've

50:12selected those you want to hit continue

50:14now it's going to bring you to a page

50:15like this where it says Advantage

50:16shopping campaign or manual sales

50:18campaign you're always going to want to

50:19go with manual setup so select it and

50:21click continue then it's going to say

50:23campaign name now the campaign name

50:25should be called test testing campaign

50:27and then the product name and then broad

50:30so you can see here it says testing

50:31campaign then whatever your product name

50:33is and then broad top six so we're going

50:35to be doing top six in this campaign and

50:36explain what that is later on now when

50:39you're in the testing phase I always

50:41recommend that you give yourself a

50:43budget that you're willing to give a

50:44product before you kill it now for me

50:46personally when I drop ship I always

50:49give my product around about $300 to

50:51$500 and that's the amount spent on ads

50:54it has nothing to do with anything else

50:56so that means that I'm willing to throw

50:57$500 at my Facebook ads and if my

51:00product within those $500 doesn't show

51:03me any promising signs that I'll get on

51:04to later then I will kill it now the

51:06reason why I'm telling you this now is

51:08because you have to mentally digest this

51:09before you even create a campaign for

51:12this to work now once we've got that

51:13under the Bel guys we don't need to mess

51:15with anything else so we're going to hit

51:16next now where it says ad set name we're

51:19going to come back to this later now

51:20you're going to want to make sure that

51:21conversion location is website you're

51:23going to want to make sure that you're

51:24going for maximized number of conversion

51:26the pick is the pixel instored on your

51:28Shopify so make sure you choose it then

51:30you're going to want to keep scrolling

51:31down to where it says budget now the

51:33budget is important because if your

51:34product is priced over $50 you're going

51:37to want to go for $20 if your product's

51:39priced under $50 you're going to want to

51:41go for $10 if your products priced over

51:44$100 then you're going to want to go for

51:47$25 and if your products priced over

51:50$150 you're going to want to go for $30

51:53so make sure you listen to that and all

51:54that info is in the cheat sheet so as

51:57soon as you figured out what your

51:58product is selling for mine is $29.99 so

52:01that means I'm under $50 and my ads set

52:03should be $10 now where it says start

52:06date you should always go for the next

52:07day midnight and you should do that for

52:09all adsets that we get onto later so

52:11that way they spend at the same time so

52:13the next day is going to be Friday and

52:14then we're going to set this on 0 now

52:17the next thing that we need to do is

52:18scroll down to where it says audience

52:20locations and you want to click edit now

52:22the locations that we want to do to

52:23start with is the UK the US Canada New

52:27Zealand Australia and Ireland so they're

52:30the top six countries that I always

52:32start with now I'm not going to add them

52:34here now cuz I want to save a little bit

52:35of time so make sure you add the ones I

52:36just mentioned then you're going to see

52:38here where it says Advantage audience

52:40this is a new feature that Facebook's

52:42created where they do the targeting for

52:44you so back in the day you used to have

52:46to Target interest for Facebook to look

52:48for now Facebook's algorithms got so

52:50smart they can figure out for you this

52:52is what I was trying to say to you guys

52:53at the intro the offer and the creative

52:56is more important than anything else so

52:58for this ad set we're going to leave it

53:00as it is and then where it says

53:01placements again we're going to let

53:03Facebook determine that through their

53:04smart engine so you want to go back up

53:06to your adset name so you can see I've

53:08named my adset broad Advantage Plus

53:10audience 10 so I've basically put the

53:12name of whatever I've done in the adset

53:15that way I know which one's which so if

53:16I come down later on look at my campaign

53:18structure my adset levels and I want to

53:20kill or scale I know which is which so I

53:22don't get confused then what you want to

53:23do is Click next in the top right now

53:25for those don't know I'm going to give

53:27you a quick rundown if you come to the

53:28top left you're going to see a folder

53:30four boxes and a little image of one

53:33square now the folder is the campaign

53:36the four boxes is the adset and the

53:38adset is all the targeting and the one

53:40little box is the ad the ad is what they

53:42visually going to see now the first ad

53:44name is going to be called video offer

53:46one now why are we calling it video

53:48offer one because it's going to be the

53:49first video that we have out of the

53:50three and it's going to be the offer

53:52which is the non-aggressive offer as the

53:54one in the ad copy and in the creative

53:57now obviously you want to select your

53:58Facebook page then you want to scroll

54:00down to where it says manual upload

54:02single image or video multi- Advertiser

54:04you can put on as it's recommended then

54:06where it says media you want to click

54:07add media add video and this is where

54:09you're going to want to upload your

54:10video so in this instance I've already

54:12uploaded mine so I'm going to click it

54:13and click next then once you've done

54:15that you want to scroll down to where it

54:16says primary text I've put mine as

54:18embrace the limit glow Exquisite

54:21earrings for every occasion find yours

54:23with a free gift so in the primary text

54:25this is what they're going to here you

54:26can see here the preview I'll show you

54:28this later now I've mentioned the offer

54:31being a free gift now if we scroll down

54:33the headline is the big thick text that

54:34you're going to see here and I put buy

54:36one get free bracelet now in the

54:38description I put free track shipping

54:40and then as a call to action I obviously

54:42put shop now the website URL should be

54:44the product page that you're trying to

54:46sell now you should always preview the

54:48URL to make sure that it's working

54:49before you even launch your ads and if

54:51we scroll down you've got something

54:52called website tracking and you you have

54:54something called UTM PR

54:57now this is so so important Facebook

54:59tracking because of the iOS updates and

55:01all these other things coming out has

55:03tarnished the tracking of Facebook so if

55:05you want accurate tracking you do need

55:07to set up UTM it's free to do it now

55:09we've made a complete video about UTM

55:11parameters so I'll leave that again in

55:13the link to the cheat sheet cuz that's a

55:15whole different topic that can take up a

55:17bit of time but you don't have to use

55:19UTM you can just go no UTM but it means

55:22that when you try and track the data

55:23later it might not be completely

55:25accurate so just bear that in mind

55:27before you launch your campaign now once

55:29you've done this you want to duplicate

55:31this where it says video offer you're

55:32going to click duplicate and you're

55:33going to change it to two copies and

55:35then click duplicate now you should see

55:37three ads now two of them saying copy

55:39and the one which is the original now

55:41you're going to want to change this to

55:42image offer one and then you're going to

55:44change the next one to Carousel offer

55:46one so you can see I've already done it

55:48here so this one's called Carousel offer

55:50one so what we've done here is we've

55:52added a carousel so a carousel is an

55:55image slid now this works extremely well

55:58for fashion related products or products

56:00that are wearable that don't need

56:01explaining so if your product is a non-

56:03explaining product meaning that it

56:05doesn't need to be explained because

56:07it's a jewelry product or a wearable

56:08product you want to run a carousel now

56:11if your product needs explaining because

56:13it's quite a technical product it does

56:15something it's a problem solver then I

56:17would recommend that you stay away from

56:18image ads and you do three videos

56:20instead of doing Carousel and image

56:22you're going to do three videos and each

56:24video is going to be a different video

56:25so you're going to Carousel offer you're

56:27going to scroll down to where it says

56:28manual upload you're going to select

56:30Carousel now you're going to scroll down

56:31it's going to say add at least two cards

56:33you want to click add image card and

56:35then you can add an image I've already

56:37uploaded my images and the best thing

56:39for carousels are honestly congruent

56:42images so these images here are the same

56:44so they're from the same model and the

56:46same person if you use image carousels

56:48and they are totally different people or

56:51different scenes or scenarios it's not

56:53going to work they have to look like

56:54it's from the same place now now you

56:56want to add three cards so you want to

56:58add three different images you can see

56:59I've added one there I've added another

57:01one here and I've added another one here

57:03now again the headline the description

57:05the URL is all going to be the same the

57:08only change you're making is literally

57:09the image for the carousel then if you

57:12scroll down the primary text is going to

57:13be the same as the one that you use for

57:15the video now where it says Carousel

57:16optimization I only have automatically

57:19show the best performing card the other

57:21two I actually turn off now the call to

57:23action is always going to remain shop

57:24now and it's going to be the same URL

57:26that you're using on your other AD now

57:28what I like to do with carouses is

57:30always preview how they look because

57:31it's important so I'm going to click

57:33expand I always look at the desktop

57:35version as it's bigger and you can see

57:37here this is what my Carousel is going

57:38to look like remember it's got to look

57:40like when I look at it it's a natural

57:41Carousel it's from the same people so

57:43you can see here this looks really nice

57:45and you only want to use high quality

57:47images if your images aren't high

57:49quality they're not going to work now

57:51once you've done that you're then going

57:52to go to your image offer then all

57:54you're going to do is Click single image

57:55or video now when it comes to single

57:56image ads I like to go for a very harsh

57:59very strong looking image that's going

58:01to Captivate people's attention so I've

58:03gone for a very sharp model shot of a

58:05Sharp image of the model now you're

58:06probably thinking why is it sharp cuz

58:08obviously if you're looking at the image

58:09it's a very sharp looking image in terms

58:11of the way the model's looking the angle

58:13of the model how it's being worn the eye

58:15contact all of that stuff is classes

58:17sharpness so that's what I'm going to

58:19want to go for remember you have one

58:21image to try and get somebody's

58:22attention so you're going to have to use

58:23the best image you've got now this is

58:24the last time I'm going to remind you

58:25guys if you're selling a problem solving

58:28product that needs an explanation you're

58:29not doing Carousel you're not doing

58:31image you're doing three videos with the

58:32same offer and then you're done now once

58:34you've done your three creatives you're

58:36going to want to go back to the adset

58:38level click duplicate and you're going

58:40to want to duplicate this four times so

58:42you can see I can change the number of

58:44copies to four and then I'm going to hit

58:45duplicate now once you've done that

58:46you're going to see on the left hand

58:47side all of this has now been added to

58:50your campaign structure now don't get

58:51worried you've done all the hard work

58:53you're only making incremental changes

58:55now for the rest of the setup so the

58:57changes that you're going to do are to

58:58the adset level so these blue ones here

59:00with the four boxes are the only things

59:02that you're changing and all you're

59:03changing is when you click on it you're

59:05going to see the ones that says copy at

59:06the end they're the ones you're changing

59:07you're going to scroll all the way down

59:09to where it says audience Advantage then

59:11you're going to click audience

59:12suggestion so this is what you're going

59:14to do for the first one you're actually

59:15going to give Facebook's algorithm a

59:17suggestion now I'm selling a jewelry

59:19product so I'm obviously going to want

59:21to do jewelry related interest so you

59:23can see here I've added jewelry and a

59:25per to this ad set so that way I'm

59:27giving Facebook a little bit of an idea

59:29of who I'm looking for now something

59:31that I forgot to mention that I should

59:32have mentioned before is you want to

59:33change the age to 21 to 65 that way

59:36you're not going to get teenagers that

59:38can't buy your product looking at your

59:39product now once you made that change

59:41you're going to want to scroll up and

59:42add that to your ad set name so you know

59:45what you've done so you're going to call

59:46it broad interest audience plus jewelry

59:48that way you know you're still doing

59:50audience plus now for the next ad set

59:52I'm going to want to scroll all the way

59:53down and this time I'm actually going to

59:55want to turn this completely off now you

59:57might be thinking how do I turn this

59:58completely off you can see here where it

1:00:00says switch to original audience option

1:00:01if you click this click use original

1:00:04audience you can now see is giving you

1:00:06the old way of doing it so if you scroll

1:00:09all the way down now you're going to see

1:00:11where it says add demographics or

1:00:12behaviors now this is where you're also

1:00:14going to want to add things that are

1:00:15related to your product so now I might

1:00:17want to type in bracelet necklace and

1:00:19those are the type of interest that

1:00:21people are also interested in that are

1:00:22also interested in my product it's

1:00:24honestly common sense if you're selling

1:00:26let's say sportswar you're going to want

1:00:28to Target maybe sports teams you're

1:00:30going to want to Target Sports magazines

1:00:32you're going to want to target sports

1:00:33brands that are famous it's just common

1:00:35sense guys now once you've done that you

1:00:36want to scroll back up and change the

1:00:38name now of course if you've turned

1:00:40Advantage off then you're going to want

1:00:41to mention that you've done that now the

1:00:42next one that you might want to do you

1:00:43might want to keep Advantage turned on

1:00:45again but just give it a suggestion then

1:00:47on the last one you might want to turn

1:00:49Advantage off again and give it a hard

1:00:51interest that way you're testing is

1:00:53Facebook's algorithm good or is it

1:00:55better if give Facebook the interest

1:00:57themselves that way you're seeing which

1:00:59one's better for your campaign now once

1:01:01you've done all that guys you're going

1:01:02to want to hit click publish in the

1:01:03bottom right now if you go back to the

1:01:05campaign level you should see your

1:01:07campaign right here you can see testing

1:01:08campaign product name broad top six you

1:01:11can see the original campaign that you

1:01:12just made now if you've got a large

1:01:15budget then I'd recommend that you do

1:01:17the next step now if you don't have a

1:01:18large budget I'd recommend that you

1:01:20watch The Next Step so you can learn

1:01:21from it but just don't do it so what

1:01:23we're going to do if you have a larger

1:01:25budget is is test different countries

1:01:27out in a separate campaign so we've done

1:01:29the top six in this one so we're going

1:01:30to want to click on the highlight button

1:01:32here click duplicate then all you're

1:01:34going to do in the duplicated one is

1:01:36change the campaign name from top six to

1:01:38EU meaning we're going to Target

1:01:40European countries and then in the adset

1:01:43level we're going to want to scroll down

1:01:44to all the adsets that we've made but

1:01:46we're going to change the country so you

1:01:47can see here now I'm doing Switzerland

1:01:49Germany Netherlands Norway Sweden and

1:01:51I'm going to give you a list of all the

1:01:52best countries in the cheat sheet now

1:01:54you might be thinking why are we trying

1:01:55buying European countries in an

1:01:57additional campaign again if you've got

1:01:59a larger budget it makes sense because

1:02:01some European countries actually for

1:02:02some products outperform the top six so

1:02:05it's worth if you've got the extra

1:02:06budget to try it because if it actually

1:02:08performs better then that's good news

1:02:10because it means you're going to get

1:02:11cheaper results and you're going to be

1:02:12able to scale in the European countries

1:02:14the top six are the most expensive to

1:02:16advertise to so if you can find Winners

1:02:18in Europe then longterm you're going to

1:02:20be more profitable so all you're doing

1:02:21in this campaign guys is literally going

1:02:23into each adset level and changing the

1:02:24countries to those European countries

1:02:26that I mentioned here and in the cheat

1:02:28sheet now once you've done that you're

1:02:29going to click publish and if you're

1:02:30following the extra budget strategy but

1:02:33you're doing the extra campaign you

1:02:34should now see two campaigns the testing

1:02:36broad top six testing broad EU now if

1:02:39you're only doing one campaign which is

1:02:41the top six you're going to be spending

1:02:42$50 a day if your product's under $50

1:02:45and if it's over you're going to be

1:02:46doing 100 a day and the most you would

1:02:48ever get up to on the strategy is $250 a

1:02:50day so remember normally most of you

1:02:52guys that are watching this are going to

1:02:53be at $50 a day now once once you

1:02:56published your campaign guys you're

1:02:57going to see that it's in delivery or

1:02:58it's under review then once the midnight

1:03:01comes the next day they should start

1:03:02running and you're going to let them run

1:03:04for one day before we even criti them

1:03:06and then I'm going to give you guys in

1:03:07the next few moments the criti and steps

1:03:10like the killing and scaling methods so

1:03:12guys now our campaigns are running we're

1:03:14going to give it 24 hours before we look

1:03:16at anything now the first thing that

1:03:18we're going to look for is the CPC now

1:03:20if your cost per click is greater than

1:03:22$150 then turn off the adset and replace

1:03:25it with a new one now it's so important

1:03:27that this metric here and this rule is

1:03:29applied for drop shippers and not Ecom

1:03:31brand you can see here I mentioned what

1:03:34to do if you're an e-commerce brand in

1:03:36the cheat sheet now I'm not going to

1:03:37read it here cuz I don't want to waste

1:03:39too much time but this is what to do if

1:03:41you're an Ecom brand this is why we

1:03:43apply this 24-hour rule to take out any

1:03:45AD sets that exceed a CPC of $150 after

1:03:48the first 24 hours so what you want to

1:03:50do is you want to go back to your ads

1:03:51manager go to the campaign section click

1:03:53on your testing campaign or testing

1:03:55campaign campaigns if you have two then

1:03:57click ads set then in the adsets you're

1:03:59now going to see your adsets and the

1:04:01metrics now you need to make sure you

1:04:02got the right column setups you want to

1:04:03go to columns here in the top right and

1:04:05then you want to click customize columns

1:04:07now I'm not going to go over which

1:04:09columns you need now I'm going to leave

1:04:10it in the cheat sheet so you can add

1:04:11them yourself they are so easy to do now

1:04:14once you've added those columns you want

1:04:15to see CPC which is right here and you

1:04:17want to make sure that your adsets have

1:04:19a CPC under $150 now if your ad account

1:04:22is like mine and it's in British Pounds

1:04:24or in Euro just turn it into Euro or

1:04:26pound so if it's

1:04:28over150 I would turn it off now all of

1:04:30my ads sets are under $150 so I can keep

1:04:33them on for the next 72 hours remember

1:04:35we're leaving them running for 3 days

1:04:37but the first hurdle is 24 hours and

1:04:40that's always the CPC rule of being

1:04:42under $150 now these rules that I'm

1:04:45telling you apply to every adset that

1:04:47you run regardless of it's in a scaling

1:04:50campaign it's in a testing campaign this

1:04:52rule has to be applied all the time so

1:04:54you don't overspend on bad things now if

1:04:57your adset was over $150 what you'd

1:04:59simply do is turn it off go to the adset

1:05:02that has the cheapest CPC so you can see

1:05:05here I'm looking for the cheapest CPC

1:05:06and the cheapest CPC is this one right

1:05:08here so I would click it I would click

1:05:11duplicate and then I would add a

1:05:13different interest or I wouldn't add any

1:05:15interest at all if I'm doing noninterest

1:05:17or if I am doing nonin then I might add

1:05:19an interest here so after 3 days it's

1:05:21time to come back and check the results

1:05:23again in the next part of the video

1:05:25we're going going to mention some

1:05:26metrics that will be used to check the

1:05:28ad performance if you do not see any of

1:05:31the metrics in your Facebook ads manager

1:05:33like I said previously add them in the

1:05:35columns now the first thing that you

1:05:36want to check for after 3 days which is

1:05:3872 hours is if you got a sale that's

1:05:41literally it did you get a sale on your

1:05:43adset or did you not now if no adset got

1:05:45a sale after 3 days it's time to turn it

1:05:48off and replace it with a new on then

1:05:50once you've turned off the Bad ad sets

1:05:51and duplicated them and changed them you

1:05:53can publish it again that's all you need

1:05:55need to do check your purchase column

1:05:57and replace any adsets that have no

1:05:59purchase after 3 days of running them

1:06:01now in the columns that I mentioned in

1:06:02the cheat sheet you're going to see one

1:06:04that says conversions or complete

1:06:06payment they're the ones that you want

1:06:08to look for now you want to repeat this

1:06:10process until you reach a loss of $300

1:06:12up to $500 know that this is a loss not

1:06:15an amount spent as your ads may be

1:06:17running which you might get sell so

1:06:19let's see you've spent $500 but you've

1:06:21had three sales and you've made $100 in

1:06:23sales that means you've only made $400 $

1:06:26in spend so till you get at a loss of

1:06:28500 then you make the decision to kill

1:06:31the product or rerun it again with new

1:06:34creatives or try the offer to be

1:06:36aggressive now after your first 3-day

1:06:38check you should at least have an adset

1:06:40that run until day five if it has a sale

1:06:43and on day five you should check the RAS

1:06:45if the RAS is above above Break Even Ras

1:06:48then congratulations you have a

1:06:50potential winning audience if you have

1:06:53an adset that passes your 5-day check

1:06:55it's a good idea to try and scale it now

1:06:57remember not every ad set that passes

1:06:59the 5-day check will be scalable but

1:07:01finding your first scalable one is how

1:07:03you transition from testing to scaling

1:07:05your product the scaling phase is when

1:07:07you maximize your profit now for those

1:07:09that might be getting confused remember

1:07:10you're running the ads till day five

1:07:13unless it's got a CPC over $150 now if

1:07:16it gets to day three you need to make

1:07:18sure that it's got a sale now even if

1:07:20it's not profitable on day three you

1:07:23still let it run now on day five you now

1:07:25want to see if it's profitable now if

1:07:27one adset is profitable you can then

1:07:30enter on day five a scaling phase now if

1:07:32you isn't you need to go back to what I

1:07:34was saying previously and retest so this

1:07:36is how you scale a winning adset so it's

1:07:40an adset that on day five is profitable

1:07:43and it's making money cuz it's above

1:07:44your break even so what you do is you go

1:07:46into your original campaign by going to

1:07:48campaigns clicking on your original and

1:07:50let's say hypothetically this one here

1:07:52is got a break even over and it's on day

1:07:55five we're then going to click the

1:07:56duplicate button right here then we're

1:07:58going to click new campaign then we're

1:08:00going to change the number of copies to

1:08:02three and we're going to change the

1:08:04campaign name to horizontal scaling

1:08:07campaign so in this campaign everything

1:08:10Remains the Same you can see here we got

1:08:12horizontal scaling campaign now if it's

1:08:15a bit messy on the left hand side

1:08:16remember that the folder is your

1:08:18campaign name so you can see here

1:08:20there's another folder but this is the

1:08:21testing campaign so we got to ignore

1:08:22anything below this so anything above

1:08:24this is the new campaign now what we're

1:08:26doing guys is we're scaling horizontally

1:08:29now scaling horizontally means that

1:08:31you're duplicating what's winning you're

1:08:32not increasing the budget you're just

1:08:34increasing the amount of adsets now why

1:08:37are we increasing the amount of adsets

1:08:38because it comes to something called the

1:08:40adset pocket Theory the adset pocket

1:08:43Theory means that when you launch an

1:08:45adset and let's say it's a winning adset

1:08:47your ads set's only going to hit a

1:08:48certain amount of people within that

1:08:50audience so you can see here on the

1:08:51right hand side it's saying that the

1:08:53audience size is 125 million now not one

1:08:56adset is going to hit 125 million people

1:08:59so that's why we got to scale

1:09:00horizontally because more adsets are

1:09:02going to attack more people in this

1:09:04audience now once you've duplicated your

1:09:06winning ads set three times in this new

1:09:08horizontal campaign you can click

1:09:10publish now remember if you've got three

1:09:12winning adsets you'll duplicate those

1:09:13three winning adsets three times into

1:09:15this horizontal campaign now if for some

1:09:17reason it doesn't scale effectively and

1:09:20it doesn't work we're now going to try

1:09:22scaling it vertically so we're going to

1:09:23go back to the original campaign again

1:09:25click on the adset that we want to

1:09:27duplicate click duplicate then create a

1:09:29new campaign and we're going to want to

1:09:31call this one vertical scaling campaign

1:09:33with a product name and we're going to

1:09:35want to copy the number of copies once

1:09:37only duplicating it once and I'll

1:09:39explain why in a minute so you can see

1:09:40here I've got my vertical scaling

1:09:42campaign here the only thing we're

1:09:44changing in this adset is we're going to

1:09:46scroll down to where it says budget and

1:09:47we're going to increase it by

1:09:50$20 so I like to increase it by $20

1:09:54every successful period so let's say for

1:09:56example I publish this now and after 5

1:09:59days it's profitable again that means

1:10:01it's a period so after that 5 days I'm

1:10:04then going to increase it to $60 now

1:10:07after day five if it's profitable I'm

1:10:09going to edit the actual ads set and now

1:10:11increase it from 30 to guess what $50

1:10:14I'm incrementally changing it by $20

1:10:17every single time after the period of it

1:10:19being successful now if after the next 5

1:10:22days it doesn't get profitable then I'm

1:10:24going to drop it by 10 now this is

1:10:26called scaling vertically that basically

1:10:29means you're scaling with budget not by

1:10:31duplication so your spending is actually

1:10:33going to focus on more people instead of

1:10:36the ad pocket so this is the type of

1:10:38scaling now the reason why we have to

1:10:39try both methods is because one will

1:10:41work better on your ad account now if

1:10:43you're comfortable enough and confident

1:10:46enough you can make changes now the

1:10:48change that I would only make if you're

1:10:50comfortable enough is by looking at the

1:10:52data now how you would look at the data

1:10:54is you'd go back to your cam campaign

1:10:55and you'd go to the ad level and what

1:10:57you would do is You' look at the metrics

1:10:59and say okay based on these metrics this

1:11:02creative is the winning creative so if

1:11:04you've been testing three different

1:11:05videos or Carousel image or video then

1:11:08the one that's working the best is the

1:11:10only ad that you use in the scaling

1:11:13campaign now the next thing that you

1:11:15have to understand is when you're in

1:11:16these 5day periods again if you're

1:11:18profitable you're just increasing the

1:11:20load by 30 to 50% so if you're scaling

1:11:24horizontally after the 5-day period

1:11:26you're making more money on those

1:11:28duplicates you're then going to

1:11:29duplicate the duplicates now whilst

1:11:31you're doing all of this guys you should

1:11:33try and launch new creatives in a

1:11:36testing creative campaign or in the

1:11:38original campaign so in the original

1:11:39campaign you now introducing new adsets

1:11:42that are running with new creatives now

1:11:45you should be rolling new creatives at

1:11:47least once a week one new creative a

1:11:49week is the minimum I like to do 10 new

1:11:51creatives a week now that's very

1:11:53aggressive but one is the minimum so

1:11:55guys the next scaling method or the next

1:11:58Advanced strategy is look Alik audiences

1:12:00now look alike audiences had a bad

1:12:02moment for the last few months a year

1:12:04but they've started to do really well

1:12:05again now what I like to do with

1:12:07lookalike audiences is wait now

1:12:08lookalike audiences only work if you've

1:12:12got enough data so if you get into the

1:12:14strategy too early on it's not going to

1:12:15work so I like to say that as long as

1:12:17you've spent at least $2,000 or you've

1:12:19been running the product for around

1:12:20about 3 to 4 weeks then it's the right

1:12:23time to use this strategy now again only

1:12:25if you're either breaking even or you're

1:12:27profitable so how you get into this

1:12:29strategy is you're going to want to open

1:12:30up a new ads manager on a new tab you're

1:12:32going to want to come here in the top

1:12:33left click all tools and you're going to

1:12:35go want to go to where it says audiences

1:12:38then you want to click where it says

1:12:39create a custom audience so I'm going to

1:12:41show you guys how to do a few of these

1:12:43because it's very similar to do all of

1:12:45these now if you get stuck on one of

1:12:46them you can literally go on Facebook's

1:12:47blog and figure it out but I'm going to

1:12:49show you guys how to do let's say video

1:12:52views and content views or Instagram so

1:12:54if you're going to want to do video

1:12:55views we're going to want to go video

1:12:57click next go to where it says choose a

1:12:59type of content and then you're going to

1:13:00want to do these ones this one this one

1:13:03this one this one and then this one and

1:13:06then for each one of these you have to

1:13:07choose a video so you obviously want to

1:13:09choose the videos that I've got the most

1:13:11views then once you've selected all the

1:13:13videos with the views you're going to

1:13:14then click confirm then where it says

1:13:16retention we're going to do 90 days then

1:13:19audience name is going to be video views

1:13:22all and then 90 days and then once

1:13:24you've done that that you're going to

1:13:25click create audience now when you

1:13:27create an audience that has to populate

1:13:29which means Facebook has to populate it

1:13:31which can take around about one to two

1:13:33days now once you come back here it will

1:13:35tell you if it's populated or not if it

1:13:37hasn't populated do not use it cuz it

1:13:39will not work properly now the next one

1:13:41you're going to want to do is Click

1:13:41create audience again then this time

1:13:43you're going to go Instagram account

1:13:44you're going to click next then where it

1:13:46says everyone who engaged with

1:13:48professional account you're going to

1:13:49want to go all the way down to the one

1:13:50that says account Center people who

1:13:52engage with any post or ad then you're

1:13:55going to change this to 90 days again

1:13:57then you want to call this one instagram

1:13:59engagement and then you want to hit

1:14:00create audience now if you go back to

1:14:02create custom audience it's the same for

1:14:05Facebook now to do the rest guys you

1:14:06need to go back to create audiences and

1:14:08you can select the rest through one of

1:14:10these drop down menus you can either

1:14:11figure it out by just clicking on them

1:14:13and clicking the drop downs or you can

1:14:15just Google how to do the rest I don't

1:14:16want to cover every single one of these

1:14:18in this video cuz it would honestly take

1:14:19too long now once you've created your

1:14:22audiences and they've populated you then

1:14:23want to go to where it says look Alik

1:14:25audience and click create a lookalike

1:14:26audience now for this one you're going

1:14:28to want to go to where it says select

1:14:29lookalike audience and then you're going

1:14:31to want to go to where it says other

1:14:32sources and it should show on here now

1:14:34if it doesn't show here on other sources

1:14:36try value based sources and it might

1:14:38show on here now it depends cuz

1:14:40sometimes it glitches out and shows it

1:14:42on one or the other but you should see

1:14:44your custom audience on one of these

1:14:46then once you've done this it's going to

1:14:47say select audience location now you

1:14:49want to select the locations that you've

1:14:51been using when you've been targeting on

1:14:53Facebook so you've been doing top six

1:14:54then select the top six now sometimes

1:14:56some ad accounts won't let you choose

1:14:58the audience location so if it gives you

1:15:00the option not to choose then you don't

1:15:02need to worry then once you've done that

1:15:03it's going to say select audience size

1:15:05then it's going to say number of

1:15:06lookalike audiences you're going to do

1:15:07one but you're going to change the

1:15:09percentage to five that way the

1:15:11lookalike audience that you're creating

1:15:12isn't directly the exact same as

1:15:14somebody that's looked at your ads

1:15:16before they're going to be in the middle

1:15:18that way it's an equilibrium of the kind

1:15:19of people that you want to then look at

1:15:21now look alike audiences basically you

1:15:23trying to tell Facebook here are people

1:15:24people that have visited certain things

1:15:26on my company website videos I want you

1:15:28to try and find people that are similar

1:15:30to them based on this data so by you

1:15:32chooseing five it's a medium look at

1:15:35other people then once you've done that

1:15:36you're going to click create audience

1:15:37and you need to do that for all the ones

1:15:39your engagement your video views all the

1:15:41six that I put in the cheat sheet now

1:15:43once you've made your custom audiences

1:15:45and your look Al likes which should be

1:15:46six different look Al likes and it

1:15:47should be the same ones in that cheat

1:15:49sheet again if you have any issues

1:15:51there's loads of other videos on YouTube

1:15:52that will help you do that section or

1:15:55you can read Facebook's Forum or blogs

1:15:57now once you've done that guys you're

1:15:58going to want to hit create you're going

1:15:59to create a brand new campaign you're

1:16:01going to go sales again you're going to

1:16:02click continue then you're going to want

1:16:04to choose manual setup again and click

1:16:05continue now this time you're going to

1:16:07change the campaign name to laa which

1:16:10stands for look Al likee audiences and

1:16:12then the product name so you can see

1:16:14here my campaign is called La scaling

1:16:15product name now what you want to do is

1:16:17you want to create an adet and in this

1:16:20ad set you're going to call it the loer

1:16:21likee name so this one's going to be

1:16:22called Instagram engagement 60 days so

1:16:24so I'm going to scroll all the way down

1:16:26I'm going to keep going all the way down

1:16:28now the budget is going to remain at the

1:16:29testing budget so I always test it on

1:16:31$10 so I'm going to keep it at 10 the

1:16:33starting schedule date is midnight the

1:16:35next day that all stays the same then

1:16:37when we scroll down we're going to be

1:16:38going back to normal audiences so you

1:16:41don't want to use Advantage Plus you

1:16:43need to turn Advantage Plus off for this

1:16:45to work so you're going to want scroll

1:16:47all the way down and you're going to see

1:16:48something called custom audiences you're

1:16:50going to click this and then you're

1:16:52going to see your look alike audience

1:16:54here if if you've created it properly

1:16:56now this adset is called Instagram

1:16:57engagement so this one's going to be the

1:16:59Instagram engagement lookalike audience

1:17:01now it's going to show you locations now

1:17:04if you created the locations in the

1:17:06lookalike audiences then you can delete

1:17:08the locations here or if it didn't ask

1:17:10you to add locations and the look alike

1:17:12you're going to add them here now where

1:17:14it says detail Target and you don't need

1:17:16to worry about this cuz it's all done

1:17:17through your custom audience then you

1:17:19can move on to your creative now your

1:17:21creative is going to be the winning

1:17:22creative so whichever is the best

1:17:24performing creative based on CTR and

1:17:26sales you're going to use that for your

1:17:28look Alik you can see one adset one

1:17:30creative which is the winner now you're

1:17:31going to want to duplicate this adet

1:17:33five times so in total you have six

1:17:36adsets now why have you got six adsets

1:17:38because your other adsets are going to

1:17:40be the next lookalike audience name

1:17:42which is Facebook engagement 60 days

1:17:44then the next one's going to be content

1:17:45views 90 days then the next one's going

1:17:47to be add to cart 90 days remember to

1:17:49change this in the custom audience

1:17:51section so this campaign is literally

1:17:53designed for that Theory now once you

1:17:55filled all this in correctly you can

1:17:58then click publish then once you've done

1:18:00that guys you've got yourself a looker

1:18:01like campaign that is now running and it

1:18:03should generate you some really good

1:18:05sales and they should be very profitable

1:18:08because they are based on people that

1:18:09are similar to your current customers

1:18:11now remember each campaign you run is

1:18:13the same rules 24-hour rule 3-day Rule

1:18:16and 5day Rule now the good news guys is

1:18:18I've got one last scaling method for you

1:18:20that I use to take my drop shipping

1:18:22stores and my e-commerce Brands to seven

1:18:24figures now this is a CBO scaling

1:18:26campaign so what you want to do is you

1:18:28want to go back to where it says create

1:18:29you want to then go back to sales again

1:18:31click continue go to manual setup click

1:18:33continue now this is where things get

1:18:35interesting because we're going to

1:18:36change the name to CBO scaling and then

1:18:38the product name but we're actually

1:18:39going to turn on this section here

1:18:41Advantage campaign budget plus so we're

1:18:44going to click this and now you can see

1:18:45it says daily budget then you can see

1:18:47campaign bid strategy highest volume

1:18:49keypad as it is and then you can see

1:18:52here the budget now cbo's only work work

1:18:55well if you have three adsets in them

1:18:57now how cbos work is instead of you

1:18:59spending the budget on the adset level

1:19:02the campaign spends on which adset they

1:19:04think is performing the best now cbos

1:19:07again only work well if you've got three

1:19:09adsets in them now you can either

1:19:11duplicate the winning ad set if you only

1:19:13have one winning ads set you duplicate

1:19:15that three times into this CBO or what I

1:19:18prefer to do is have three winning ad

1:19:21which means there's three different

1:19:22audiences that are winning and I like to

1:19:24put them in here so let's say jewelry is

1:19:26a winning audience let's say bracelets a

1:19:28winning audience and let's say for

1:19:30example fashion is a winning audience so

1:19:32those three adsets would go into here so

1:19:35once I've changed the budget I'm going

1:19:36to change it to $100 you always start at

1:19:38$100 no matter what and you work your

1:19:41way up later which I'll explain so once

1:19:42you've changed the budget to $100 you're

1:19:44then going to go to the adset level and

1:19:46the quickest way to do this is to

1:19:48actually delete the adset then close the

1:19:50campaign down like this and if you go to

1:19:52campaign you're going to see the new one

1:19:54right here then the best thing to do is

1:19:55to go to your testing campaign open it

1:19:57up click on the winning one so let's say

1:19:59this is a winning ad set this is the

1:20:01winning ad set this is the winning adset

1:20:03then I'm going to click duplicate up

1:20:04here and then it's going to say existing

1:20:06campaign I'm going to select that then

1:20:08I'm going to choose the CBO campaign you

1:20:10can see here CBO scaling is coming up

1:20:12then number of copies one and then that

1:20:14way you've got those ad sets with the

1:20:16winning ad already in the campaign and

1:20:18then once it's in the campaign you can

1:20:20just click publish now once your new CBO

1:20:23is running you're then going to have to

1:20:24do again the 24-hour rule but then on

1:20:27the fifth day if you're then seeing

1:20:29success being profitable what you do is

1:20:32you change the CBO budget now I like to

1:20:34change the CBO budget between $50 to

1:20:37$100 now this depends on how profitable

1:20:40you are now let's say your break even

1:20:41row as in my instance is 1.2 and my row

1:20:44as after 5 days is on 2.3 that's very

1:20:46good I might want it increase it by $50

1:20:49on day five now let's say another 5 days

1:20:51is gone and now my row as in the

1:20:53campaign's at 4 I then might want to

1:20:55increase it by guess what 100 which is

1:20:58being more aggressive now if after

1:21:00another 5 days it drops I might want to

1:21:02then lower it by 50 so I'm lowering it

1:21:04by 50 to 25 depending on how bad it

1:21:07drops now you keep that going till as

1:21:09high as you can get a CBO sometimes I've

1:21:11talk cbos to 10K a day sometimes I've

1:21:13talk them to 5K a day it depends how far

1:21:16you can take them whilst they remain

1:21:18profitable so now guys that brings us to

1:21:20the end of the video you now know how to

1:21:21find a winning product using AI create a

1:21:23store using AI create video ads using AI

1:21:26create ad copies using Ai and now

1:21:29launching them on Facebook ads or Tik

1:21:31Tok ads if you want my full Tik Tok ads

1:21:32tutorial I'll leave it linked in the

1:21:34description let me know what you thought

1:21:36of today's video as well I hope you've

1:21:37got a lot of value from it and you

1:21:39should now know how to start your first

1:21:40Shopify Drop Shipping Store or any

1:21:42Shopify Drop Shipping Store using the

1:21:44power of AI with that being said guys

1:21:46I'll catch you in the next video