Full transcript
0:00Okay guys, welcome to setting up the ad.
0:03So, I promised you I was going to show
0:04you how you can create a bridge page for
0:06free and have it hosted for free. So,
0:10this is how we can do it. We're going to
0:11use Claude. Now, Claude is this is not
0:13the paid. It's not even Claude code.
0:15This is just Sonet 5.5, the basic
0:18version of Claude, completely free. And
0:20all I did is I came in and I said, I
0:24need to create a bridge page for a
0:26Facebook ad that I'm doing. So, it needs
0:28to be compliant. And I'm going to give
0:31you my affiliate link so you can see the
0:33offer, study it, and think of a great
0:35angle to get someone to move from this
0:38to the offer with as little friction as
0:41possible. Think of eliminating pain
0:43points immediately and have a listical
0:45section on the page, five reasons to get
0:48designer, and this is what it came up
0:51with. Now, the reason that we want to do
0:52that is because listical style pages
0:55work really, really well. They're not
0:57really selling. They're just giving you
0:58information about it. So, those are the
1:01five lists that it gave. So, I'm going
1:03to show you a little bit larger how it
1:05looks
1:07right here. And it's already got my
1:09affiliate link embedded into the page.
1:13So, you already have content. You
1:14already have the content. Now, turn it
1:16into a finished ebook. Really simple.
1:18Now, how do we actually get this hosted
1:20onto a page that we can use for the ad?
1:23All we got to do is come down here and
1:24download. So, we're going to download
1:26the code, the HTML file. Once we have
1:29the file, we're going to come over to a
1:31site called Netlefi. Now, there's two
1:34ways you can do this. You can actually
1:35go to app.netfly.com/drop
1:41and all you have to do
1:44is literally take that HTML file.
1:48It's so simple. All you got to do is
1:50grab it. If I could actually grab it.
1:54For some reason, it's not wanting to.
1:57Okay, here we go.
1:59And we drop it in there.
2:02So, we're going to rename
2:05and deploy.
2:15Okay.
2:18Now, if we clicked on the link, you're
2:20going to see that the page is live.
2:23Okay. Okay, now we can change that URL a
2:25little bit. No problem. Um, but what we
2:28want to do now is we have that ready to
2:31go. So, let's go back over now to
2:36Ads Manager. Okay. So, I'm inside my ads
2:38manager and I'm going to create a new
2:40campaign.
2:43And I'm going to go ahead and
2:47choose traffic for my campaign objective
2:51because remember low budget. We want to
2:54just focus on traffic. Uh we're not
2:56going to be focusing on on sales or
2:58leads with such a low budget because we
3:00need we need to be spent in a useful
3:03way. So, we're going to go continue.
3:07recommended settings
3:15and then we're going to name the
3:16campaign. So we're going to call this
3:19new traffic campaign
3:22for designer
3:27for example. We're going to do adset
3:28budget because we're going to do four
3:30adsets and we want Facebook to even out
3:33that budget. So, we're not going to do
3:35campaign budget. We're going to do adset
3:37budget.
3:39We're not going to ABlit test. And we
3:41don't need a special category. So, we're
3:44going to move on now to the adset. So,
3:45that's the campaign. Now, we're at the
3:47adset level.
3:49And we're going to be doing website.
3:51We're going to name this ad set
3:54uh designer
3:57ad set
3:59angle
4:02one.
4:05And remember, we're going to have two
4:07angles, but four ads sets. So, I'm next
4:11one I'm going to name angle 1.2.
4:14So, now we're going to go down here.
4:18Distribution model. That's all correct.
4:20We want to keep that the way it is.
4:22Highest volume.
4:25We don't need to create a new rule set.
4:27And we're just going to do five dollars
4:30per day.
4:33We don't need to set an end date. You
4:34can if you want, but we're not going to
4:36in this case.
4:38Okay. Audience. Now, what we're going to
4:40do is we're going to
4:44add
4:46I'm in Canada. So, what we're going to
4:47do is we're going to add the United
4:49States.
4:53I'll keep I'll just do Canada and United
4:55States. And that's it.
4:58Remember, we're going to keep things
4:59pretty broad.
5:02minimum age.
5:06We don't need to exclude any audiences.
5:10And we're going to go
5:14current setup. We're going to keep it
5:16broad.
5:20Let's make the minimum age though.
5:2624.
5:29Okay.
5:32all languages. That is okay.
5:36All right. So, we're going to go on to
5:38the ad.
5:41So, this would be the first ad in the ad
5:44set. We're going to have one ad per ad
5:47set. Uh we're going to change the
5:49Facebook page up.
5:52I'm going to use
5:55I'll just use my secret mission media
5:57page as an example.
6:02Okay, that's all good.
6:06Um, with threads, we'll just use
6:08Facebook page. I don't have a thread
6:09account.
6:11So, we need to name this ad. So, now
6:14we're down to the ad. So, we're going to
6:16go
6:17uh designer
6:21add one
6:24or I'm going to say actually first
6:28and I will say add angle
6:33one and then we're going to say UDC
6:38because we're going to use that video
6:39first and this one.
6:44All right.
6:47Okay. Now, we need
6:50the URL. So, I'm going to come back with
6:53the URL and we're going to finish this.
6:55I just need to edit that a little bit
6:57and we'll come back with that and we'll
6:59continue on to the next step.
7:03All right, guys. So now what we've done
7:05is we've gone into Netifi
7:08and what you want to do to change your
7:11URL is you want to go into project
7:14configuration
7:15and then you need to name the project
7:17something else. So change project name
7:20and all I did is I changed the project
7:22name to designer lifetime and then what
7:26that meant is that it changed the URL
7:30over to
7:34Scroll back over here to projects
7:40here. And so the URL now is designer
7:42lifetime.netifi.app.
7:45Okay. So that is a fully functioning
7:48website landing page on a URL. That's
7:50all we need. 100% free. Didn't cost me
7:53anything. Used free claude for the HTML
7:57and then I hosted it with Netifi. Okay.
8:01Now, what we're going to do is we're
8:04going to come back
8:07to the ad. So, remember we're
8:10setting up. That's obvious. That's uh
8:12trainer for mayor is my dad right now.
8:14I'm running his campaign. I'm his
8:16campaign manager right now. He's running
8:18for mayor. So, that's why I've got that
8:19info in there. If you're wondering, I'm
8:22not running for mayor. Okay. So, now
8:24what we want to do is we want to come
8:27down to the creative. Okay. Okay. So, we
8:29want to set up creative. So, remember
8:31we're in the ad now. This is campaign.
8:34This is ad set. And this is ad. So,
8:38we're going to go video ad.
8:52Okay. That's okay.
8:55Next. Now, we're going to upload
9:01And I'm going to find the videos that I
9:05want to use.
9:08So I'm doing the UGC one first.
9:36All right. So, we're going to grab that
9:41and we're going to go next.
9:46Okay. So, I'm going to go back to Claude
9:48here and I'm going to show you how you
9:49can get
9:51some angles. So, I need say I'm going to
9:54need you
9:55to think of
9:59two main angles
10:02for my ads,
10:09my Facebook ads.
10:12I'm doing
10:14four adsets
10:17with one ad in each adset.
10:25and
10:26two angles.
10:28So
10:30two ads will
10:33handle
10:35one angle with a variation
10:41for each
10:44ad. So two angles but two variations
10:48uh four variations technically.
10:51All right. So, it's going to come up
10:52with two main angles.
11:09So, it's got two angles each with two ad
11:12variations. So, you get four ads for
11:14your four AdSense. Every ad sends people
11:18to the bridge page and stays within the
11:20page limit. Creative IDs are included.
11:23Okay, so angle one is repurpose what
11:25you've already written. Okay, that's a
11:28good idea.
11:30Primary text is already giving me some
11:32creatives that we can work with.
11:36Okay, so we got add 1A.
11:41Let's go ahead and use that. So, I'm
11:43going to come back over
11:46and I'm going to give the primary text
11:47here.
11:56We got headline.
12:03Now, I don't necessarily want
12:06to apply.
12:08Advantage Plus is a good idea in a lot
12:10of cases, but it's going to get
12:11complicated if I go through every single
12:14uh one of those. So, we'll just leave it
12:17on and let and let uh Facebook come up
12:20with different ideas.
12:22So, I'm not going to go too deep into
12:24that. If you leave it on, basically what
12:26it will do is it'll create variations.
12:28Okay? So, that's fine. description,
12:34onetime payment, 30-day guarantee,
12:40and then your call to action is going to
12:41be we're going to go with learn more.
12:43All right,
12:47wherever that is,
12:49learn more.
12:53Okay,
12:56all good there.
13:06I have to actually go back here. Hold on
13:08one sec.
13:11Some reason it looks like I'm missing a
13:13spot for something.
13:21Okay, that's fine.
13:25Um, all right. So, it's got
13:28creative generation. It came up with
13:30some different ideas.
13:32Stop the scroll with strong hook.
13:36We can use that.
13:44Okay, that's good. I'll actually use
13:47that one as well.
13:57All right, that's all good.
14:05Translate. Uh, we could do Spanish. I
14:08mean, that that could work. Why not?
14:11We'll do Spanish.
14:25Okay, perfect. So now we have that first
14:28ad done. And what we're going to do is
14:31instead of duplicating an ad, we're
14:33going to go ahead and duplicate the ad
14:35set.
14:38So if we look at the example here,
14:41it is ready to go.
14:45Nothing else really needs to be done on
14:47that now. But what I want to do to make
14:51things easy is I'm going to go to
14:53duplicate ad set
14:57because we're only going to be changing
14:59the ad in that ad set. So we want
15:02remember we want four ad sets. So I'm
15:04going to go ahead and quick duplicate.
15:13And then we have another ad set with
15:15another ad. Okay. So, what we're going
15:18to do in this case is because it's a
15:20copy.
15:23See, it says copy. So, what we're going
15:25to do is we're going to go.
15:29I should have named the other one 1 A
15:30and I'll name this one 1B. Okay. So,
15:34adds to angle 1B.
15:37We're going to use the same website.
15:40Obviously,
15:44we're going to do the same ad budget.
15:46All that stuff stays the same. But now
15:49we got to go change the ad. So now we
15:52got to go over here
15:54to the ad in that new ad set.
15:59And this one will also say
16:02the same thing. So we need to change
16:04that. So, DI angle one, I'm going to say
16:071 B UC because we do have another type
16:12of UGC that we're going to use for this
16:14one. And this one was the think out loud
16:17UGC.
16:20Okay, so we got the right Facebook page.
16:24We got the right URL cuz remember we
16:26just duplicated. So, nothing really
16:28changed there. But now what we have to
16:30do is we have to change the media. Okay.
16:32So, we're going to delete
16:35this and then we're going to add media
16:39again. And then this time we're going to
16:42add
16:50the other UGC one that we had. So, I'm
16:53going to go upload.
16:58We're going to use this one.
17:05This guys, it can seem complicated.
17:07Facebook ads, there's a lot of moving
17:09parts. It can seem a little bit tricky,
17:11but once you do it a few times, it's not
17:13that bad. The key here is to organize
17:15things in your brain where the campaign
17:18is, where the adset is, and where the
17:20ads are. And if you make it simple like
17:23this, one one of the good things about
17:24using small budgets though, like this is
17:27that it's easier to figure things out
17:30and learn without, you know, scaring
17:32yourself and going, "What am I doing?
17:34I'm freaking out, right? You don't want
17:35to be doing that." So, let's go ahead
17:38and
17:41get the primary text for the next one.
17:42So, this one is going to be 1B. So,
17:44we're staying organized. And the great
17:46thing with Claude is it it named
17:48everything for me based on that prompt.
17:50I'll make sure to include these prompts
17:53um for the website and for the for this
17:55in the prompt doc.
17:57But let's go back here.
18:02Okay, now we need a headline
18:05for 1B.
18:14Back.
18:16Put in the headline.
18:18Close
18:25that out.
18:27Okay. So, it's we're going to keep
18:28advantage plus on. So, it gives us
18:30basically it's going to rotate through
18:32these different variations. We need a
18:34description.
18:54All right.
18:56Looking good so far.
19:01We got learn more. That stayed the same
19:03because we just duplicated. We're going
19:05to go next.
19:09And yeah, we're going to pick some of
19:10these.
19:14Um, I like this one here, too. So, we'll
19:17use some variation.
19:23Other than that, everything else is
19:26good. So, we'll go next. And all we do
19:29now
19:31and yeah, we're going to do Spanish.
19:37Done. All right. So, we have now two ad
19:40sets and we have two ads. So, I'm not
19:43going to go through the other one. The
19:44other ones are the same process. So, all
19:46you're going to do is you're going to
19:48again duplicate, right? So, you're going
19:50to go here and you're going to go quick
19:52duplicate and you're going to do the
19:54exact same again. Exact same thing again
19:57two more times. All right. And that way
20:00when you duplicate, it's really just a
20:02matter of editing the actual ad creative
20:04and that's it. Okay. So, once that's set
20:06up, uh, we deploy it and we start
20:09running the ad. I'll come back in a
20:11little bit and, uh, we'll continue on.
20:16Okay guys, so here we are at the end of
20:18setting everything up. I just wanted to
20:20make sure that you saw the end of it.
20:23Um, so I did the same thing with the
20:25other two. duplicated the ad set,
20:28changed up the ads, and I wanted to show
20:32you how the end result will look. So, we
20:36got the last one here, which is the 2B.
20:42So, we had 2 A, now we're doing 2B. We
20:44got the primary text, we got the
20:46headline, we got description, and then
20:48we got the CTA button. All set.
20:53We're going to go next. It's going to
20:55give us these different options that we
20:57can look at, which are all pretty good.
21:00I highly recommend you do what Meta
21:03suggests because it knows exactly what
21:06works. Um, for this one, I'm going to
21:08pick all of those options.
21:20Okay. And we're going to do the same
21:22thing here. do Spanish. Keep that on and
21:27you can see what the ad is going to look
21:28like.
21:33Okay. So, we have everything set up.
21:35Now, what you have to do is you have to
21:39publish them obviously, but if you look
21:42here, you're going to see this little
21:45little triangle. Looks like an error,
21:48like something's wrong. It just means
21:49that what it's saying is the video
21:51upload is eligible Instagram stories,
21:54but for Instagram feed, you need a
21:55different aspect ratio. I'm not going to
21:58bother doing that. You could go and make
22:00that aspect ratio with those videos and
22:03put it up so it shows on Instagram feed,
22:05but don't get alarmed by that showing
22:07up. That's not a big deal. I'm more
22:09interested in it being in Instagram
22:12stories anyways. All right. So, that's
22:15pretty much it. You've got your one
22:18campaign. Just want to make sure
22:19everyone understands this one campaign.
22:22And then you have it's set it at ads set
22:25budget. So you're not doing campaign
22:27budget, ads set budget. And you're
22:29spreading those four ads out between
22:33each ad set. And that way Facebook will
22:36pay attention to them equally. It's not
22:38going to have a favorite kid that it
22:41spends all its time with. Right? So
22:43that's the key to this method. It's
22:45very, very cheap. It's super simple. And
22:48you will get traffic and you will get
22:50sales if you do this the right way
22:52because you've got a good creative,
22:54you've got a good setup, and you're
22:56ready to go. And all you do is you'd
22:57publish uh from there. Okay. So, that's
23:00it for the and obviously when it comes
23:03to publishing, you had to publish each
23:05one. You can't just publish one. You got
23:06to publish each one. So, you would go
23:09add one publish. You would go here
23:13and you would go publish. You got to
23:15publish all of them. All right, I'm not
23:17going to publish them uh because I'm not
23:19running that right now. But that is the
23:22end of the training. So, hope that was
23:24exciting for you guys to learn about how
23:26to do simple cheap ads with the Ghost
23:29Igniter. And in the next module, module
23:32four, uh James is going to take over and
23:35teach you some really high level stuff
23:37that he's got ready for you uh to
23:39connect everything in the end. We'll
23:41talk to you later. Bye.