Full transcript
0:01[Music]
0:04in the bustling Market of startups
0:07knowing every player big and small is
0:09crucial for your Venture survival and
0:11growth this knowledge serves as a
0:13strategic Advantage enabling you to
0:16position your business optimally amidst
0:18Fierce
0:20competition understanding your
0:21competition is like mastering chess it's
0:24about foreseeing your opponent's moves
0:26and strategizing your path to Victory by
0:29recognizing their strengths and
0:31weaknesses whether you are in b2c B2B or
0:35b2g space knowing your competitors is
0:38crucial consider Coke its direct
0:41competitor is Pepsi both Giants fighting
0:44for the same coveted shelf space in
0:47supermarkets worldwide but Coke's
0:49competition extends Beyond just Pepsi it
0:52includes indirect competitors such as
0:55coffee tea and even water all competing
0:58for Consumer first and PR reference this
1:01broader perspective helps goou
1:03strategize more effectively across
1:05different beverage
1:07categories the PM the competition
1:09landscape is equally complex direct
1:12Rivals like Google pay and phone pay
1:15battle fiercely in the mobile payment
1:17Arena however PM also contends with
1:20indirect competition from traditional
1:22payment methods such as cash and credit
1:24cards which challenge the very notion of
1:27digital transactions in the B2 B sector
1:30so ho encounters direct competition from
1:33giants like Salesforce which dominates
1:36the CRM software market yet Zoho also
1:39faces indirect competition from more
1:42traditional methods such as spreadsheets
1:44or even manual tracking systems these
1:46Alternatives often appeal to smaller
1:49businesses not ready to invest in
1:50comprehensive CRM Solutions many startup
1:54Founders stumble into the pitfall of
1:56thinking they have no competitors such a
1:58belief carries risks potentially leading
2:01to complacency it's crucial to
2:03diligently explore both far and wide to
2:06uncover the closest direct or indirect
2:09competitors in our interconnected World
2:12competition knows no borders from
2:15Bengaluru to Barcelona to Beijing
2:17innovators are everywhere making it
2:20vital to look beyond your immediate
2:22Market identifying your competitors
2:25starts with a click use Google social
2:28media industry reports and investor
2:30briefings to uncover who you're up
2:32against and remember this isn't a
2:34one-time task regular checks are crucial
2:37as the market evolves and new
2:39competitors emerge ready to challenge
2:41your
2:42position armed with Comprehensive
2:44knowledge and insights into your
2:46competition your startup can navigate
2:49the market landscape more confidently
2:51transform competitive challenges into
2:54opportunities for growth and ensure your
2:57startup not only survives but thrives in
2:59in the competitive business environment
3:04[Music]