Full transcript
0:00Most people open Claude and use it like
0:02a fancy Google search. That's like
0:04buying a Ferrari and only driving it 10
0:06km an hour. I build AI products every
0:09single day through my company Martel
0:10Ventures and I heavily use Claude in all
0:13my work. So, I'm going to walk you
0:15through 16 Claude hacks that will save
0:17you hours of time, grow your business,
0:19very important, and boost your
0:20productivity in ways that will blow your
0:22freaking mind. Let's get into it. Number
0:24one, the memory import. See, if you are
0:27still stuck on Chat GPT, so sorry to
0:29hear. Now, we got to migrate you over,
0:31but you don't want to lose your
0:32contacts. It'll bring over everything,
0:34your preferences, your history, and
0:36it'll transfer it over like that. It's a
0:38simple way to import everything you've
0:39done in Chat GPT and bring it over to
0:41Claude in less than 2 minutes. We go to
0:43our settings, we go to capabilities, and
0:46then start import. Claude then gives you
0:48a prompt and then you paste it into Chat
0:50GPT, then it gives you everything it
0:52knows about you. Got you. So, you take
0:54the output and paste it back into the
0:56Claude box, you click add to memory and
0:58voila, tout fini, you're done. Hack
1:00number two, model selector. Claude has
1:03three different power levels essentially
1:05and you got to pick the right one for
1:07the right job. So, you click the model
1:09selector at the bottom right and then
1:11you see we've got Haiku. This is your
1:13cheapest and fastest model. Then you've
1:14got Sonnet, best for everyday tasks.
1:17You've got Opus, that's best for complex
1:19tasks. Or you can select this little
1:21adaptive thinking thing so it picks
1:24automatically depending on the task so
1:25you don't have to think, but then you
1:27don't have as much control. I like to
1:28set my own control. So, for example, if
1:30you're looking for patterns and metrics,
1:32Opus crushes. It thinks way harder. If
1:35you're drafting an email response,
1:36Sonnet, it's awesome. And my favorite
1:39part, it's faster and it can give you
1:40different options. If you're trying to
1:41summarize 50 meeting notes, it's just a
1:43bunch of data, Haiku, instant, done in
1:46seconds. Next, hack number three, the
1:48Gmail connector. Dan, is it secure? Your
1:52security at home is a bazillion times
1:54less security than the team at Claude. I
1:56just want you to know that. So, stop
1:58asking me if it's secure and start using
2:00the tools to make yourself some money.
2:01You should just not be touching your
2:03inbox. You can literally do all your
2:05email through Claude. But first, we got
2:07to connect it. You go to customize in
2:09the sidebar, connectors, then choose
2:11Gmail, then log into it. Super easy.
2:14Click, log in, it's added. I ask Claude
2:16to find stuff, summarize it, draft
2:19replies for me, and for what it's worth,
2:21the Gmail inbox search sucks. So, how
2:24about we get the AI to search for us. If
2:27you want a cheat code and you have an
2:28assistant, what I do is I have a Claude
2:30account that is for my assistant and I.
2:33I've connected to my inbox and they can
2:35use that to search my inbox through our
2:37shared Claude account so that she can
2:39self-serve on any questions she would
2:41normally ask me, she can find it in my
2:43inbox. Power move. Hack number four,
2:46calendar connector. Similar, but
2:48different. Let me tell you why.
2:49Essentially, Claude connects your Google
2:51calendar and it can do a lot of cool
2:53stuff. Yes, it can schedule things. It
2:55can help you with meetings. It can find
2:57your free time. But even more important,
2:59it can help you analyze your time. So,
3:01same thing. We go to the same place on
3:03the sidebar, connectors, Google
3:05calendar, log in. Now, I can go into
3:07Claude and add something like, "Add 1
3:09hour time block sometime before Friday
3:11for me to review our next YouTube
3:12outline." It then creates the time block
3:14and let me know why it picked that time.
3:16An advanced move is to give it your
3:18goals for the quarter, maybe for the
3:20year, and then say, "Analyze my
3:22calendar, now analyze my email cuz you
3:24got that, too, and see if I'm spending
3:26the right amount of time on the projects
3:28to achieve those goals." Now, it became
3:30a business coach. And these are only two
3:32connectors and there's connectors for
3:34Slack, Notion, GitHub, Google Drive, and
3:36a bunch of others. Now, before we move
3:39on, if you're an entrepreneur and you're
3:40trying to keep up on all of this AI
3:42chaos, but you're maxed out on time, I
3:44totally get it. That's why I built my AI
3:46company OS Playbook, the exact framework
3:49that I use to plug AI into every
3:51department within my business. If you
3:53want it, it's yours for free. Just DM me
3:55AI business on Instagram at Dan Martell
3:57and I'll send it right over to you. Hack
3:58number five, artifacts. So, essentially
4:01what it is is working apps right in the
4:04chat. It essentially creates like little
4:06mini apps within the chat that you can
4:09use and change things around and just
4:10kind of iterate. I get asked every day,
4:12"Hey Dan, I got this idea. I want to
4:13hire a developer. How do I find the
4:15right person?" I go, "Look in the
4:17mirror.
4:18You are that person." Try it. Just say,
4:21"Build me this thing." and watch Claude
4:23build it. So, for example, you could
4:25say, "Build me a spreadsheet with sample
4:27data." and then make the columns
4:28editable, include the sales reps who's
4:30involved, the status of the sale, the
4:32product they sold, and any other
4:33information you think that would be
4:35relevant and then hit boom, enter, and
4:37then pow, it just creates these
4:39interactive apps in chat. So, it's not
4:42just like an information back and forth.
4:44Now, we're building things. Hack number
4:46six, interactive visuals. Now, this is
4:49my favorite because I used to take the
4:51data from Claude and then go visualize
4:53it in other tools. Now, I get to stay
4:54right inside the chat. Claude builds you
4:57live, clickable visuals that you can use
4:59explain anything. It's literally done
5:02what I call accelerated learning. So,
5:04for example, you can ask it to visualize
5:06the height framework, which is how we
5:08shoot our short-form videos. And if you
5:09want and need context on that, just
5:11check Slack. So, now it's going to use
5:12my Slack as a connector and it builds me
5:14this cool whole visual that I can click
5:16on and expand to learn more about what
5:17it is and it's all done by pulling the
5:19information and visualizing it. It's as
5:21simple as telling it, "Visualize this."
5:24Hack number seven, projects. Think of it
5:26like this. It's essentially a folder
5:29that's preloaded with all the context
5:31you might have around a project. See why
5:32it's called a project? And then you can
5:34actually invite other people to
5:35collaborate with you on those projects
5:38so that your chats and their chats are
5:39all in one place and you can kind of
5:41riff off each other. If you're on a team
5:42account, highly recommend you do. So,
5:44here's how How it. We go to the sidebar,
5:46then you click projects, then new
5:48project. [music]
5:49Now, I drop contacts in there. So,
5:51everything from internal documents to
5:53PDFs to anything I've downloaded, any
5:56instructions, copy-paste other chats,
5:58you put all that in the knowledge
5:59section. When you start chatting with
6:01it, it has all that reference material
6:03to be able to give you good answers. I
6:05have every one of my coaching calls
6:07transcribed. So, if I'm looking for an
6:09example, a story, a client, I can go
6:12into the project that has already linked
6:13up to that Google Drive and tell it to
6:15search every transcript to find examples
6:18or stories around this pain or this
6:19challenge, and that feeds me ideas for
6:21me to talk about in my content. And a
6:23pro move is you can create a system
6:25prompt that you copy and paste into the
6:27instruction box, which then essentially
6:29acts like what used to be called a
6:31custom GPT, so that you can get the same
6:33result over and over every time you come
6:35into that project. Hack number eight,
6:37voice mode. Now, we get to talk to
6:39Claude, cuz guess what? I can talk three
6:41times faster than I can type. So, it's
6:43super easy. On a desktop, click that
6:45little waveform at the bottom of your
6:46prompt bar. On mobile, just click the
6:48mic button. I do this all time. Well,
6:50I'm driving, I'm having fun. It's easy.
6:52And the cool part is it transcribes the
6:53whole conversation, so if you ever want
6:55to use that in something else, it's all
6:56there to go. The best part is you can be
6:58super messy in whatever you're thinking
7:00about, and Claude is smart enough to go,
7:02"Oh, you're probably talking about
7:03this." and give you a really great
7:04answer. Hack number nine, Chrome
7:06extension. Non-negotiable for me. The
7:08Chrome extension is a go-to tool. If
7:11you're a Claude user, please install it.
7:13So, what it does is it allows you to use
7:15your browser through Claude to automate
7:18tasks. So, the first thing we got to do
7:19is go to the Chrome Web Store and find
7:22Claude for Chrome and install it. And
7:24what it is, pretty much everything you
7:26do in your browser, the Claude Chrome
7:29browser extension could do for you. So,
7:30for example, if you got like a
7:31spreadsheet and you got all these
7:33numbers and you're like, "I wonder what
7:34the pattern is and what should I pay
7:35attention to?" You can just ask it. Then
7:37Claude takes a snapshot of the site,
7:39starts scraping everything, clicks
7:41buttons, works inside your browser, and
7:43it finds the insights. It does
7:44everything that you would have to do
7:46that you might not even know how to do
7:48for you automagically. Hack number 10,
7:50Cowork. This is where it gets nerdy,
7:52like my kind of people are sticking
7:54around right to the end starting now.
7:56What it is is Claude will take over your
7:58computer and do work on your computer
8:01while you step away. On your Claude
8:03desktop, so it's a separate app you have
8:04to install on your desktop, open up and
8:07you'll see Cowork. Open Cowork, it's in
8:09the top left. And here's a tip, make
8:11sure you toggle on computer use in your
8:13settings cuz it needs that to be able to
8:15do things on your computer. Then you
8:17just describe any task you need to be
8:19done and the steps that it requires and
8:20Claude breaks it down and executes step
8:23by step. So for example, you can say,
8:25"Pull last month's sales numbers from
8:26HubSpot, drop them in a Google Sheet,
8:28build a summary chart, and post on the
8:30team Slack channel before Monday 9:00
8:31a.m." and it'll take over control of my
8:33computer to do it all. It's like
8:35Claude's hands doing the work for you.
8:37Hack number 11, Schedule Task. This is
8:40one I use every day because there's
8:42things that I do every day that I just
8:43want somebody else to do for me, and
8:45it's Claude. So it's within Cowork, just
8:48type {forward slash} schedule, and then
8:50it'll allow you to schedule whatever you
8:51just typed. Things that used to be done
8:53by my chief of staff that honestly she
8:55doesn't have to do, I'll just set it up,
8:56schedule it, and nobody has to worry
8:58about it. It does that at the same time
8:59every day as long as my computer's open.
9:02So every morning Claude can read your
9:03inbox, it can send you a summary, it can
9:05figure out what's urgent, it can tell
9:07you what's new in the world, it can
9:08essentially do everything that you're
9:09probably doing every time you sit down
9:10at your computer anyway. Hack number 12,
9:12Claude Dispatch. We can essentially talk
9:16to Claude through Dispatch. Claude's
9:18made this super simple. Just go into
9:20Cowork, then you'll see a menu item
9:22called Dispatch, click it, you'll see a
9:24QR code, pull out the camera app on your
9:27phone, scan it, and it'll actually
9:29redirect you to the App Store to install
9:31the app, and then it'll connect your app
9:33to your computer. So So you might be out
9:35at dinner and realize you forgot
9:37something and you want to send it to
9:38your team so you can actually use
9:40dispatch on your phone to say, "Hey, go
9:42grab my Martel Ventures pitch deck and
9:44send it to Roddy and ask him to give
9:45feedback and then send an email to the
9:47team with all the updates." So now you
9:49can do all the co-work automations
9:51executing on your computer cuz you
9:52turned that little setting on on the go.
9:54Hack number 13, Claude Code. It's
9:57essentially an AI software developer
9:59that can code anything in plain English.
10:02A couple months ago I shut down my whole
10:04company for 2 days and taught everybody
10:07how to be a Claude Code engineer. If you
10:09want to do 10 times 100 times more work
10:11than anybody else, you have to learn how
10:13to build apps in Claude Code. And the
10:15cool part is is Anthropic has a full
10:16setup guide that'll teach everything to
10:18you and I'll link it up below. And look,
10:20there's two types of Claude Code.
10:22There's using it in the Claude app on
10:24your computer or you can actually do it
10:26in the terminal. Now if you don't know
10:28what a terminal is, that's fine. Just
10:29ask Claude and it'll tell you how to use
10:32it. I want you to know that AI is the
10:34only technology ever created that
10:36teaches you how to use it better. One of
10:38my CEOs, Todd, who's 60, he's not but I
10:41joke with him he is, literally used
10:43Claude Code to build a CEO dashboard.
10:45I'm telling you nobody heard from Todd
10:47for 3 days. Then he emerges out of his
10:49office and he brings us in there and
10:50he's got a TV on the wall and he's
10:52showing us this app he built. And
10:54essentially it's doing his job. Somebody
10:56that is not technical, not somebody
10:59learn how to code, he just knows how to
11:01talk. So this is cool but what if you
11:03want to do like coding stuff while
11:05you're on the go? Well, that's where
11:06hack number 14 comes in, Claude
11:08Channels. Essentially, you can use
11:10iMessage, Telegram, Discord to chat with
11:13Claude. So now you can code from
11:16anywhere as long as your computer's
11:17running. Anthropic put a full guide
11:19together help you set it up so I'll link
11:21it below again. But at a high level,
11:22here's what you want to do. First, you
11:23create your bot on Telegram, iMessage or
11:25Discord, pair it with Claude Code in
11:27your terminal, and then finally set up
11:29your API keys and skills. Now API keys
11:32is just something you're going to have
11:33to learn to do. It's like creating a
11:34spreadsheet if you've never created a
11:35spreadsheet. Once you learn how to do it
11:36once, you'll learn that it's just how
11:38all these computers talk to each other.
11:40Now, you can use Claude Code from
11:41anywhere and build stuff and iterate
11:43with it as long as your computer is
11:44running. So, just tell it what you
11:46needed to build. For example, my buddy
11:48Arturo was running late and he was about
11:50to miss a flight, so then he actually
11:52messaged Claude Code to check his email
11:53cuz he connected it and to look at his
11:55calendar cuz all the details were there
11:56and for it to check into his flight for
11:59him. A lot of people are using Claude
12:00Code like their own personal AI agent,
12:02but that's why I built my own platform
12:04called Apex. Essentially, it's like a
12:06digital twin. So, I have a guy named
12:08Kai, that's my guy, and he handles
12:10everything. But, it's way easier to set
12:12up, it's way more secure, and it gives
12:14you access and privacy to your own
12:16things and it can use all the language
12:18models and all the AI. So, if you're
12:19interested, just click the link in the
12:20description and check it out for
12:22yourself. Hack number 15, Claude skills.
12:24This is where you can train Claude to do
12:27a repeatable task for you exactly the
12:29same way every time. you turn anything
12:32into a skill is once you've got
12:33something going, you're working with
12:35something, you're asking to refine it,
12:36just say, "Turn this into a skill." So,
12:38to do this, just go on the left side of
12:40your sidebar and click customize,
12:42skills, and browse, and install. Or, you
12:45can create your own. And the cool part
12:46is is you can install other people's
12:48skills. Ton of them that are created for
12:50like legal, financials, HR type skills.
12:52There's literally thousands of them
12:54shared on GitHub. So, one of the most
12:56popular skills is one called Humanizer
12:58where it targets the 20 specific AI
13:00writing patterns that we all know exist
13:02and then it rewrites whatever your AI
13:04did in a more human tone. And last,
13:07Claude design. This one's going to turn
13:09everybody into a world-class designer.
13:11I'm talking pitch decks, one-pagers,
13:13landing page mock-ups, full apps, even
13:16motion graphics. As of the filming of
13:18this video, it is the newest release
13:19from Claude. So, if you want to use it,
13:21real simple, go to claude.ai/design.
13:24Now, just describe what you want and
13:26Claude will build you a draft in
13:27minutes. And it can even match your
13:29styles, brand guides, whatever you got,
13:31you can give it as examples and it'll
13:32match that as it designs for you. So
13:34basically, I want to visualize the main
13:36points of my book, Buy Back Your Time.
13:38So maybe I was creating a workbook,
13:39which already exists, but if I didn't, I
13:41could use this to visualize the points,
13:43so it take those elements out of my book
13:45and then create visual examples so it
13:48help people learn it easier. And then
13:49bada bing, bada boom, done. Like look at
13:52it. Not visually what I would do, but it
13:54gets me there. For most people, it is a
13:57game-changer. And this is the worst it's
13:58ever going to be. You don't think in 6
14:00months it's going to be better? 12
14:01months? 2 years? I think designers need
14:03to start learning how to use this. And
14:05they recently partnered with Adobe, so
14:07the whole design world is going to get
14:09mixed up big time. So I just overloaded
14:11your mind with a bunch of hacks, but
14:13here's the cool part. You don't need to
14:15do them all. Now you just know that they
14:16exist. So all I need from you is to know
14:18which one are you going to use today?
14:20Just leave a comment below and let me
14:22know. And look, if it doesn't work for
14:23you, that's fine. Go to the next one. AI
14:25can be crazy, but I trust that you can
14:28do this. You know, people message me all
14:29the time and they're like, "Dan, I feel
14:30like I'm behind." No, you're not. I have
14:32never felt ahead, and I just accepted I
14:35never will feel ahead. And the only
14:36question I got to ask myself is, am I
14:38doing the work that's going to keep me
14:39ahead? You're watching this, so that
14:41means you're part of this. And if you
14:42just do one thing from this video, you
14:45are more ahead than 99% of people. And
14:47remember, just DM me AI business and
14:49I'll send you over my AI company OS
14:51playbook. And if you want to go deeper
14:53on what AI tools to use, I ranked the
14:55best ones to make money in this video
14:57here. So click the link and I'll see you
14:59on the other side. Hey Clyde, tell me
15:01how cool I am. All right. You're running
15:03three entities from Cologne
15:05>> Whoa, whoa, whoa, Clyde, keep it secret.
15:07I'm in a room full of people, yo. I'm
15:08surprised, Dan. That's crazy. You're
15:10welcome.