Full transcript
0:00What is going on everyone? I wanted to
0:01go over how I am leveraging projects.
0:04Now projects are essentially a way of
0:07like foldering
0:09um data inside of a uh kind of LLM. And
0:17there are advanced versions of doing
0:19this which we'll cover in a future
0:20episode. But today I wanted to go over
0:22just a very very simple way of really
0:24maximizing
0:26um your chat GBT license or even your
0:29Claude license to get ultimate value
0:31from using uh a tool like uh Claude or
0:35using a tool like uh ChatGBT. So, one of
0:38the the things that you can do if we
0:39have a look here is you can create what
0:42we call either projects um inside of I
0:45believe it's inside of chat GBT and
0:47Claude you can create a thing called uh
0:50yeah called projects. Now why would you
0:54use uh a project? Well few different
0:56reasons. Firstly the information that
0:59you have and store inside of a project
1:01can be used and reused multiple times.
1:03And so what I mean by that is you could
1:06start to upload custom knowledge, custom
1:09information. So this could be things
1:11such as transcripts or it could be
1:13example newsletters or it could be
1:15previous LinkedIn posts that you've
1:17done. Anything that gives this AI some
1:22uh sense of
1:24context and I use mine I have like two
1:27different projects and I use them across
1:29different models. So, with GPT, the only
1:33kind of model that I actually basically
1:34use is 03. All of the other models are
1:37pretty crappy. Um, but 03 I actually
1:40quite like. And you can see here that I
1:43have a chat called um kind of triggery
1:47business chat. And here you you can see
1:50it's massive, right? It's it's a huge
1:52conversation that I've got going with
1:53it. And always go back to this one. And
1:55this one is like it's acts as my
1:57business coach. Um, and we've actually
1:59given it a custom instruction where I
2:02say you are a business coach helping
2:04advise me on my startup. Um, etc., etc.
2:08And so what this is now doing, what this
2:10is acting at, is it has all of the
2:11context of my finances. It has contextes
2:13of my, uh, marketing strategies, of my
2:16struggles. It's like my journal
2:19slashadvisor slashcoach.
2:22And anytime I'm thinking something or
2:24want to spar something out, I put it
2:26through this because the more context it
2:28gets within this project or chat, the
2:32better the actual output start to become
2:34because uh specifically with OpenAI,
2:37they've recently improved the memory
2:38capabilities, which means it can
2:40continue to go back and the context
2:41window gets bigger and bigger.
2:44So if you wanted to do anything, you
2:47want to start to think about how you
2:48could leverage something like this to
2:51actually create custom uh it can even be
2:54like, you know, um you can help it just
2:56journal like your gen uh general
2:59dayto-day and you can journal and you
3:01can use it to bring back previous
3:02thoughts that you've had. Uh you could
3:04use it as a life coach, as a business
3:07coach, uh as a marketing or a sales
3:10coach. and you feed it enough context,
3:12enough information, then it starts to
3:13become very very relevant and very very
3:16helpful. Another interesting thing here
3:18would be, you know, talking about your
3:20team, talking about how they're uh using
3:23uh how they're performing. Um you could
3:25log it again, create it as like a
3:27journal and then it's going to really
3:28help you rationalize your thoughts. Um
3:31and that is how I am using it within um
3:35using it from like a a business coach
3:37standpoint. Now the other uh way that
3:40I'm using it is also to help me write
3:42custom things. So it's like custom
3:43content. So content creation ideation
3:46sessions and one kind of um element is
3:51uh a newsletter. And so here I'm using
3:53Claude uh to help draft newsletters for
3:56me. And we give it this pro uh project
3:59knowledge which is like hey you're going
4:01to write uh draft newsletters for me. My
4:03name is Max Mitchum. the co-founder of
4:04CEO company a CEO of a company called
4:07Triggerfy, which is a social
4:08intelligence platform that does the
4:10following. Um, I like the styles of the
4:12example newsletters I've up uh uploaded
4:14into your custom knowledge. You can use
4:16this when writing uh newsletters to copy
4:18the style, tone, and use. Um, one thing
4:21I might add to this is my
4:24newsletter is called
4:27um, uh, from the ground up uh, with max
4:35mission. And so you're going to save the
4:37instructions. Then what I've gone and
4:39done is I've gone and uploaded four
4:41different uh, example style newsletters.
4:44So it has like that tone of reference.
4:46It sees how they're writing it. sees the
4:48styles in which they're writing it,
4:50which is really, really handy because
4:53you could now start to use all of the
4:54different tools inside of Claude. I
4:56could use the web search capabilities,
4:58enable a deeper level of thought. Um, we
5:01could run some deep research to help
5:03first of all research what the
5:04newsletter should be about and then
5:06actually help to craft it and style it
5:08as well.
5:09So, if you're not using this, you're
5:12completely missing out because this is
5:14how you really take your experience with
5:17uh just generalized LLMs to the next
5:19level is using projects, giving it
5:21custom instructions, giving it custom
5:23knowledge base. It's super super
5:25straightforward. You don't need to do
5:26anything too complex inside of here to
5:28actually, you know, make use of it. Um,
5:32there are ways that we can go beyond
5:33this and I'm going to do that in a later
5:35episode where we can start to use Claude
5:38and Windsurf and a few other things
5:41there. But for now, if you're kind of
5:43just getting started with this whole
5:44process and you're wanting to have, you
5:47know, some form of advisor, coach, life
5:49coach, you know, whatever it is,
5:51journal, buddy, I don't know, take
5:54advantage of this. You can also encrypt
5:56the chat so it's basically private uh as
5:59as well. Um and so yeah, have a have
6:02fun. Really really give it the more
6:04context you give it, the better this
6:05actually this whole um experience starts
6:09to become.